ZEGA Investments LLC Purchases 4,975 Shares of Alphabet Inc. $GOOGL

ZEGA Investments LLC grew its holdings in shares of Alphabet Inc. (NASDAQ:GOOGL) by 70.4% in the 3rd quarter, Holdings Channel.com reports. The firm owned 12,039 shares of the information services provider’s stock after purchasing an additional 4,975 shares during the quarter. Alphabet makes up approximately 0.4% of ZEGA Investments LLC’s investment portfolio, making the stock its 27th largest position. ZEGA Investments LLC’s holdings in Alphabet were worth $2,927,000 as of its most recent filing with the Securities & Exchange Commission.

Other institutional investors and hedge funds also recently made changes to their positions in the company. Brighton Jones LLC lifted its position in shares of Alphabet by 3.9% during the 4th quarter. Brighton Jones LLC now owns 110,330 shares of the information services provider’s stock valued at $20,886,000 after buying an additional 4,110 shares in the last quarter. Revolve Wealth Partners LLC raised its stake in Alphabet by 3.5% during the 4th quarter. Revolve Wealth Partners LLC now owns 14,930 shares of the information services provider’s stock worth $2,826,000 after acquiring an additional 506 shares during the period. Kooman & Associates purchased a new position in Alphabet during the second quarter valued at approximately $229,000. Boyd Wealth Management LLC boosted its position in shares of Alphabet by 96.9% in the second quarter. Boyd Wealth Management LLC now owns 3,269 shares of the information services provider’s stock worth $576,000 after purchasing an additional 1,609 shares during the period. Finally, Eaton Financial Holdings Company LLC increased its stake in shares of Alphabet by 49.1% in the second quarter. Eaton Financial Holdings Company LLC now owns 34,406 shares of the information services provider’s stock worth $6,063,000 after purchasing an additional 11,326 shares in the last quarter. Hedge funds and other institutional investors own 40.03% of the company’s stock.

Analysts Set New Price Targets

A number of research analysts recently weighed in on the stock. Royal Bank Of Canada restated a “buy” rating and set a $315.00 target price on shares of Alphabet in a research note on Tuesday, December 2nd. CIBC increased their target price on Alphabet to $315.00 in a research report on Monday, October 20th. Citizens Jmp lifted their target price on Alphabet from $340.00 to $385.00 and gave the company a “market outperform” rating in a research note on Wednesday, December 31st. Evercore ISI upped their price target on Alphabet from $300.00 to $325.00 and gave the stock an “outperform” rating in a research note on Thursday, October 30th. Finally, Wolfe Research lifted their price objective on shares of Alphabet from $380.00 to $390.00 and gave the company an “outperform” rating in a research report on Friday. Four investment analysts have rated the stock with a Strong Buy rating, forty-two have given a Buy rating and five have assigned a Hold rating to the stock. According to MarketBeat, Alphabet presently has an average rating of “Moderate Buy” and a consensus target price of $331.40.

Alphabet News Roundup

Here are the key news stories impacting Alphabet this week:

• Positive Sentiment: Apple ties Gemini to Siri, widening Gemini distribution and strengthening Alphabet’s AI moat — a material revenue/strategic positive for GOOGL that supports premium multiples and growth expectations. How Apple’s Gemini-Powered Siri Deal Will Impact Alphabet (GOOGL) Investors
• Positive Sentiment: Multiple bullish analyst moves — Wolfe Research lifted its price target to $390, Raymond James upgraded to “strong buy” and raised targets (reports of a $400 target), and Deutsche Bank raised its target — fueling buy-side momentum and supporting upside expectations. Wolfe Research Adjusts Price Target
• Positive Sentiment: Google pushes into AI shopping and other AI-enabled monetization avenues — analysts and outlets highlight accelerating product-led revenue opportunities that underpin long-term growth. Google’s Making a Splash in AI Shopping
• Neutral Sentiment: Technical/market commentary: recent ~3–4% pullback called a routine consolidation within a long-term uptrend — suggests no fundamental change but signals caution for investors seeking cheaper entry points. Alphabet Cools After the Run: Buy Now or Wait for a Better Entry?
• Neutral Sentiment: Waymo launched robotaxi service in Miami (business expansion) — growth opportunity for autonomous revenue but not yet material to near-term GAAP results. Waymo launches robotaxi service in Miami
• Negative Sentiment: NTSB opens an investigation after Waymo robotaxis were recorded illegally passing stopped school buses multiple times — raises regulatory, safety and reputational risks for Alphabet’s autonomous-driving unit and could lead to operational constraints or fines. US safety board opens probe into Waymo robotaxis passing stopped school buses
• Negative Sentiment: Federal judge allowed a consumer antitrust lawsuit over Google’s default-search payments to proceed — continued legal exposure that could affect search economics and ad revenue over time. Judge Orders Google to Face Consumer Antitrust Lawsuit Over Search

Insider Buying and Selling

In other Alphabet news, insider John Kent Walker sold 17,829 shares of the business’s stock in a transaction that occurred on Tuesday, December 30th. The stock was sold at an average price of $314.89, for a total transaction of $5,614,173.81. Following the completion of the transaction, the insider owned 42,972 shares in the company, valued at $13,531,453.08. The trade was a 29.32% decrease in their ownership of the stock. The sale was disclosed in a filing with the Securities & Exchange Commission, which is available at this link. Also, CEO Sundar Pichai sold 32,500 shares of the stock in a transaction that occurred on Wednesday, November 5th. The stock was sold at an average price of $283.48, for a total value of $9,213,100.00. Following the completion of the sale, the chief executive officer owned 2,337,119 shares in the company, valued at approximately $662,526,494.12. The trade was a 1.37% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. In the last ninety days, insiders sold 222,409 shares of company stock valued at $68,564,532. Company insiders own 11.64% of the company’s stock.

Alphabet Stock Performance

NASDAQ GOOGL opened at $328.04 on Friday. The business’s 50 day moving average price is $315.65 and its 200-day moving average price is $260.10. Alphabet Inc. has a fifty-two week low of $140.53 and a fifty-two week high of $340.49. The company has a market cap of $3.96 trillion, a P/E ratio of 32.35, a P/E/G ratio of 1.81 and a beta of 1.08. The company has a debt-to-equity ratio of 0.06, a quick ratio of 1.75 and a current ratio of 1.75.

Alphabet (NASDAQ:GOOGL) last posted its quarterly earnings data on Wednesday, October 29th. The information services provider reported $2.87 EPS for the quarter, topping the consensus estimate of $2.29 by $0.58. Alphabet had a net margin of 32.23% and a return on equity of 35.00%. The company had revenue of $102.35 billion during the quarter, compared to analyst estimates of $99.90 billion. Sell-side analysts predict that Alphabet Inc. will post 8.9 earnings per share for the current year.

Alphabet Profile

Alphabet Inc is the holding company created in 2015 to organize Google and a portfolio of businesses developing technologies beyond Google’s core internet services. Its principal operations are led by Google, which builds and operates consumer-facing products such as Google Search, YouTube, Android, Chrome, Gmail, Google Maps and Google Workspace, as well as advertising platforms (Google Ads and AdSense) that historically generate the majority of its revenue. Google also develops consumer hardware (Pixel phones, Nest smart-home devices, Chromecast) and developer and distribution platforms such as Google Play.

Beyond Google’s consumer and advertising businesses, Alphabet invests in enterprise and infrastructure offerings through Google Cloud, which provides cloud computing, data analytics and productivity services to businesses and institutions.