Worth Asset Management LLC Purchases New Shares in Alphabet Inc. $GOOG

Worth Asset Management LLC acquired a new stake in shares of Alphabet Inc. (NASDAQ:GOOG) during the 3rd quarter, according to its most recent 13F filing with the SEC. The firm acquired 2,293 shares of the information services provider’s stock, valued at approximately $558,000.

Several other institutional investors have also recently made changes to their positions in the company. Brighton Jones LLC increased its position in shares of Alphabet by 5.6% during the fourth quarter. Brighton Jones LLC now owns 120,253 shares of the information services provider’s stock valued at $22,901,000 after acquiring an additional 6,410 shares during the last quarter. Nicholas Hoffman & Company LLC. boosted its position in Alphabet by 4.0% in the first quarter. Nicholas Hoffman & Company LLC. now owns 25,146 shares of the information services provider’s stock worth $3,929,000 after purchasing an additional 976 shares during the last quarter. Aprio Wealth Management LLC grew its stake in Alphabet by 6.6% in the 1st quarter. Aprio Wealth Management LLC now owns 9,483 shares of the information services provider’s stock valued at $1,481,000 after purchasing an additional 590 shares during the period. Appaloosa LP increased its position in shares of Alphabet by 6.8% during the 1st quarter. Appaloosa LP now owns 2,010,000 shares of the information services provider’s stock valued at $314,022,000 after purchasing an additional 128,037 shares during the last quarter. Finally, Ancora Advisors LLC increased its position in shares of Alphabet by 0.3% during the 1st quarter. Ancora Advisors LLC now owns 164,787 shares of the information services provider’s stock valued at $25,745,000 after purchasing an additional 554 shares during the last quarter. Institutional investors own 27.26% of the company’s stock.

Insider Activity

In related news, CEO Sundar Pichai sold 32,500 shares of the company’s stock in a transaction that occurred on Monday, December 15th. The shares were sold at an average price of $299.80, for a total transaction of $9,743,500.00. Following the sale, the chief executive officer owned 2,239,619 shares of the company’s stock, valued at approximately $671,437,776.20. This represents a 1.43% decrease in their position. The transaction was disclosed in a legal filing with the SEC, which is accessible through this hyperlink. Also, Director John L. Hennessy sold 600 shares of the business’s stock in a transaction on Monday, December 15th. The shares were sold at an average price of $308.19, for a total transaction of $184,914.00. Following the transaction, the director owned 3,916 shares of the company’s stock, valued at $1,206,872.04. This trade represents a 13.29% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. Over the last 90 days, insiders sold 195,465 shares of company stock valued at $57,056,497. 12.99% of the stock is currently owned by insiders.

Key Alphabet News

Here are the key news stories impacting Alphabet this week:

• Positive Sentiment: AI momentum: Gemini adoption and integration with YouTube/search are cited as a major growth driver for engagement and ad monetization — a core reason investors have bid up GOOGL. Google Gemini & YouTube: GOOGL Digital Fortresses to Fend Off ChatGPT
• Positive Sentiment: Strong 2025 performance and quarterly results underscored resiliency — revenue and EPS beats helped shift sentiment toward continued upside from ads + cloud. Google wraps up best year on Wall Street since 2009, beating megacap peers as AI story strengthens
• Positive Sentiment: Analyst bullishness: several firms have raised targets (including a new $385 target), lifting street expectations and supporting multiple expansion. New Analyst Forecast: $GOOGL Given $385 Price Target
• Positive Sentiment: Strategic/infra moves: Alphabet’s acquisition of Intersect (~$4.75B) and investments in data‑center/energy infrastructure strengthen cloud capabilities and support long‑term margin improvement. Alphabet Inc. (GOOGL) Acquires Intersect of $4.75 Billion, Here’s What You Need to Know
• Positive Sentiment: Institutional support: big portfolio additions (including Berkshire, UBS AM) signal conviction from large holders and can underpin price stability. Alphabet Inc. Stock (GOOGL) Opinions on AI Innovations and Legal Wins
• Neutral Sentiment: Re‑rating dynamics: commentary notes Alphabet is being valued more like a pure AI growth name — this can lift targets but increases sensitivity to AI execution and capex outlook. Alphabet Isn’t a Search and Ad Company Anymore. Now It’s Valued Like an AI Stock
• Negative Sentiment: Insider selling: recent director and senior executive stock sales (John Kent Walker, Frances Arnold filings) create headline risk and can pressure sentiment in the short term. Alphabet (NASDAQ:GOOG) Insider Sells 17,829 Shares
• Negative Sentiment: Regulatory/legal overhang: reports of DOJ interest in company policies could increase volatility if escalated into enforcement action or broader probes. Trump’s Justice Department probes Google, Verizon over DEI policies, citing fraud law: report
• Negative Sentiment: Near‑term growth sensitivity: some analysts warn EPS growth may slow in 2026 as Alphabet invests aggressively in AI — cloud growth will need to compensate to meet estimates. Google’s 2026 Test: Slowing EPS Will Put Cloud Growth In The Spotlight

Alphabet Stock Down 0.2%

GOOG opened at $313.80 on Thursday. Alphabet Inc. has a 12 month low of $142.66 and a 12 month high of $328.67. The company has a market cap of $3.79 trillion, a PE ratio of 30.95, a price-to-earnings-growth ratio of 1.81 and a beta of 1.07. The company has a current ratio of 1.75, a quick ratio of 1.75 and a debt-to-equity ratio of 0.06. The company has a 50 day moving average of $299.96 and a 200 day moving average of $242.81.

Alphabet (NASDAQ:GOOG) last posted its quarterly earnings results on Thursday, October 30th. The information services provider reported $2.87 EPS for the quarter, topping analysts’ consensus estimates of $2.29 by $0.58. Alphabet had a return on equity of 35.00% and a net margin of 32.23%.The firm had revenue of $102.35 billion during the quarter, compared to analyst estimates of $99.90 billion. During the same period last year, the company earned $2.12 earnings per share. The business’s revenue for the quarter was up 15.9% on a year-over-year basis. On average, sell-side analysts expect that Alphabet Inc. will post 8.89 EPS for the current year.

Alphabet Announces Dividend

The business also recently declared a quarterly dividend, which was paid on Monday, December 15th. Stockholders of record on Monday, December 8th were given a dividend of $0.21 per share. The ex-dividend date was Monday, December 8th. This represents a $0.84 annualized dividend and a dividend yield of 0.3%. Alphabet’s dividend payout ratio is currently 8.28%.

Wall Street Analyst Weigh In

A number of brokerages recently weighed in on GOOG. Pivotal Research reissued a “buy” rating and issued a $400.00 price target (up from $350.00) on shares of Alphabet in a report on Friday, December 5th. Canaccord Genuity Group reaffirmed a “buy” rating and issued a $330.00 price objective on shares of Alphabet in a research report on Thursday, October 30th. HSBC reissued a “buy” rating and set a $335.00 target price on shares of Alphabet in a research report on Thursday, October 30th. JPMorgan Chase & Co. lifted their price target on shares of Alphabet from $260.00 to $300.00 and gave the stock an “overweight” rating in a report on Monday, October 27th. Finally, Bank of America upped their price objective on Alphabet from $280.00 to $335.00 and gave the company a “buy” rating in a research note on Thursday, October 30th. Seven research analysts have rated the stock with a Strong Buy rating, twenty-nine have assigned a Buy rating, three have given a Hold rating and two have given a Sell rating to the company. Based on data from MarketBeat.com, Alphabet has a consensus rating of “Buy” and an average price target of $313.04.

Alphabet Profile

Alphabet Inc (NASDAQ: GOOG) is a multinational technology holding company headquartered in Mountain View, California. Formed in 2015 through a corporate restructuring of Google, Alphabet serves as the parent to Google LLC and a portfolio of businesses collectively known as “Other Bets.” Google was originally founded in 1998 by Larry Page and Sergey Brin; Alphabet is led by CEO Sundar Pichai, who oversees Google and the broader company while the founders remain prominent shareholders and influential figures in the company’s history.

Alphabet’s core business centers on internet search and advertising, with Google Search and the company’s ad platforms (including Google Ads and AdSense) generating the majority of revenue by connecting advertisers with consumers worldwide.