Wells Fargo & Company Has Lowered Expectations for Wix.com (NASDAQ:WIX) Stock Price

Wix.com (NASDAQ:WIX) had its price objective decreased by analysts at Wells Fargo & Company from $176.00 to $137.00 in a note issued to investors on Thursday,Benzinga reports. The firm currently has an “overweight” rating on the information services provider’s stock. Wells Fargo & Company‘s target price would indicate a potential upside of 49.73% from the company’s previous close.

Several other equities analysts have also commented on the stock. Raymond James Financial reaffirmed a “strong-buy” rating and issued a $100.00 price objective on shares of Wix.com in a research report on Wednesday. Royal Bank Of Canada decreased their price target on shares of Wix.com from $155.00 to $112.00 and set an “outperform” rating for the company in a report on Thursday. Wall Street Zen raised shares of Wix.com from a “hold” rating to a “buy” rating in a report on Saturday, February 28th. Benchmark reduced their target price on Wix.com from $185.00 to $140.00 and set a “buy” rating for the company in a research note on Monday. Finally, Needham & Company LLC dropped their price target on Wix.com from $140.00 to $115.00 and set a “buy” rating on the stock in a research note on Thursday. Two equities research analysts have rated the stock with a Strong Buy rating, seventeen have given a Buy rating and three have assigned a Hold rating to the company. Based on data from MarketBeat, the company presently has an average rating of “Moderate Buy” and an average target price of $149.50.

Wix.com Stock Up 9.2%

Shares of Wix.com stock traded up $7.72 on Thursday, reaching $91.50. The stock had a trading volume of 2,853,468 shares, compared to its average volume of 2,356,205. The stock has a market capitalization of $5.13 billion, a P/E ratio of 39.05, a P/E/G ratio of 2.31 and a beta of 1.39. The company has a 50 day moving average price of $83.51 and a 200 day moving average price of $116.16. Wix.com has a 1 year low of $60.22 and a 1 year high of $195.15.

Wix.com (NASDAQ:WIX) last issued its quarterly earnings data on Wednesday, March 4th. The information services provider reported $1.81 EPS for the quarter, beating the consensus estimate of $1.36 by $0.45. Wix.com had a negative return on equity of 102.59% and a net margin of 7.20%.The firm had revenue of $524.27 million during the quarter, compared to analyst estimates of $527.69 million. During the same quarter in the prior year, the business posted $2.10 EPS. The business’s revenue for the quarter was up 13.9% compared to the same quarter last year. On average, analysts forecast that Wix.com will post 3.65 earnings per share for the current fiscal year.

Wix.com announced that its Board of Directors has approved a share repurchase program on Wednesday, January 28th that authorizes the company to repurchase $2.00 billion in outstanding shares. This repurchase authorization authorizes the information services provider to buy up to 40.5% of its stock through open market purchases. Stock repurchase programs are typically a sign that the company’s leadership believes its shares are undervalued.

Institutional Inflows and Outflows

A number of large investors have recently bought and sold shares of WIX. Ameriprise Financial Inc. grew its stake in shares of Wix.com by 128.3% during the 3rd quarter. Ameriprise Financial Inc. now owns 4,637,795 shares of the information services provider’s stock worth $823,813,000 after purchasing an additional 2,606,204 shares during the period. Lone Pine Capital LLC purchased a new stake in Wix.com during the second quarter worth $342,485,000. Wellington Management Group LLP grew its position in Wix.com by 90.4% during the third quarter. Wellington Management Group LLP now owns 3,390,589 shares of the information services provider’s stock valued at $602,270,000 after buying an additional 1,609,989 shares during the period. Diamond Hill Capital Management Inc. purchased a new position in Wix.com in the fourth quarter valued at $150,622,000. Finally, Atreides Management LP acquired a new position in shares of Wix.com in the fourth quarter worth about $129,598,000. 81.52% of the stock is owned by institutional investors and hedge funds.

More Wix.com News

Here are the key news stories impacting Wix.com this week:

• Positive Sentiment: Wix launched a modified Dutch‑auction tender offer to buy up to $1.75 billion of shares at $80–$92 per share — a material repurchase that supports EPS and signals management confidence. Wix Announces Tender Offer
• Positive Sentiment: Q4 results beat on EPS ($1.81 vs. est. ~$1.36) with revenue and bookings growth, Base44 reaching $100M ARR, and management guiding to mid‑teens revenue growth and low‑to‑mid‑20% FCF margin for 2026 — improving the growth + profitability story. Q4 and Full‑Year Results
• Positive Sentiment: Wix secured a $250M private placement led by a long‑term institutional investor (Durable Capital), which both provides capital and signals external conviction in Wix’s strategy. This was highlighted alongside repurchase plans. QuiverQuant Coverage
• Neutral Sentiment: Analyst commentary and bullish articles emphasize Wix’s AI/product tailwinds (Seeking Alpha pieces discussing upgrades and AI momentum), supporting the narrative but not new fundamental data. Seeking Alpha: No AI Apocalypse
• Negative Sentiment: Several banks trimmed price targets (RBC $155→$112, Barclays $205→$160, Scotiabank $175→$125, Needham $140→$115). Although many retained Outperform/Buy ratings, the cuts reflect more conservative near‑term assumptions and could cap upside. Benzinga: Analyst Price Target Moves

Wix.com Company Profile

Wix.com Ltd. operates a cloud-based platform that enables individuals and businesses to create, manage and develop professional web presences through an intuitive drag-and-drop interface. The company’s software-as-a-service model provides hosting, customizable templates and a range of design tools, eliminating the need for coding expertise. Users can choose from a variety of premium plans to access custom domains, enhanced storage, and advanced performance features tailored to personal projects, small businesses and online storefronts.

Beyond its core website builder, Wix offers a suite of complementary services designed to support digital growth and marketing.