Boothbay Fund Management LLC raised its holdings in shares of Sony Corporation (NYSE:SONY – Free Report) by 176.5% in the 3rd quarter, according to the company in its most recent disclosure with the Securities and Exchange Commission (SEC). The fund owned 478,549 shares of the company’s stock after purchasing an additional 305,506 shares during the period. Boothbay Fund Management LLC’s holdings in Sony were worth $13,777,000 as of its most recent SEC filing.
A number of other institutional investors and hedge funds also recently modified their holdings of the business. Sound Income Strategies LLC acquired a new position in shares of Sony in the 3rd quarter valued at about $25,000. Ameriflex Group Inc. grew its position in shares of Sony by 304.0% during the 3rd quarter. Ameriflex Group Inc. now owns 1,010 shares of the company’s stock valued at $29,000 after buying an additional 760 shares during the last quarter. Binnacle Investments Inc raised its stake in Sony by 81.7% during the third quarter. Binnacle Investments Inc now owns 1,032 shares of the company’s stock worth $30,000 after acquiring an additional 464 shares during the period. Country Trust Bank bought a new position in Sony in the second quarter worth about $30,000. Finally, Highline Wealth Partners LLC lifted its holdings in Sony by 46.7% in the third quarter. Highline Wealth Partners LLC now owns 1,316 shares of the company’s stock worth $38,000 after acquiring an additional 419 shares during the last quarter. 14.05% of the stock is owned by institutional investors and hedge funds.
Wall Street Analysts Forecast Growth
A number of brokerages have recently weighed in on SONY. Nomura upgraded Sony from a “neutral” rating to a “buy” rating in a research report on Wednesday, November 19th. Sanford C. Bernstein restated an “outperform” rating and set a $30.00 price objective (down from $33.00) on shares of Sony in a research report on Wednesday, January 14th. Weiss Ratings lowered Sony from a “hold (c-)” rating to a “sell (d+)” rating in a research report on Friday, February 20th. Wall Street Zen upgraded Sony to a “hold” rating in a research note on Saturday, December 6th. Finally, Zacks Research downgraded shares of Sony from a “strong-buy” rating to a “hold” rating in a report on Monday, January 12th. Five equities research analysts have rated the stock with a Buy rating, one has given a Hold rating and one has given a Sell rating to the company. Based on data from MarketBeat, the stock has an average rating of “Moderate Buy” and an average price target of $30.00.
Sony Trading Up 0.2%
Shares of NYSE:SONY opened at $21.51 on Friday. The company has a 50 day moving average of $22.84 and a 200-day moving average of $26.31. The company has a current ratio of 1.22, a quick ratio of 0.97 and a debt-to-equity ratio of 0.10. The firm has a market cap of $130.05 billion, a P/E ratio of -107.52, a P/E/G ratio of 7.63 and a beta of 0.94. Sony Corporation has a twelve month low of $20.42 and a twelve month high of $30.34.
Key Stories Impacting Sony
Here are the key news stories impacting Sony this week:
- Positive Sentiment: Camera firmware improves telephoto stabilization — Sony released a firmware update that reduces shaky telephoto images, which can preserve brand reputation and reduce returns for its profitable Alpha camera line. Shaky images? Sony firmware update boosts telephoto lens stabilization
- Positive Sentiment: Sony expands content pipeline with Sundance acquisition — Sony acquired the Sundance title “Gail Daughtry and the Celebrity Sex Pass,” adding to its theatrical/streaming inventory and potential licensing revenue. Sony acquires Sundance film ‘Gail Daughtry and the Celebrity Sex Pass’
- Positive Sentiment: Netflix-Sony sequel pick-up — Netflix and Sony confirmed “KPop Demon Hunters 2,” supporting Sony’s content monetization strategy and streaming licensing pipeline. ‘KPop Demon Hunters 2’ Confirmed by Netflix and Sony
- Positive Sentiment: PR and inclusion win for Sony Pictures Animation — “GOAT” was looped by an all-disability group, strengthening studio reputation and diversity credentials (small direct financial impact, positive for brand). Sony Pictures Animation’s ‘GOAT’ Makes History
- Positive Sentiment: Sony-Honda EV rollout in California — The new EV (limited to California) signals progress in Sony’s mobility ambitions, a potential long-term revenue stream beyond electronics and entertainment. Sony and Honda deliver a new EV only available in California
- Neutral Sentiment: Discounting on low-end headphones — A steep price drop for WH-CH520 vs. premium WH-1000XM6 may boost unit sales but could compress margins and signals promotional pressure in audio. Sony WH-CH520 Headphones Are Nearly 10x Cheaper
- Neutral Sentiment: Firmware rumors for FX2 — Discussion that an FX2 firmware update could be monetized; if true this is a small direct revenue opportunity but raises customer sentiment questions. Rumored FX2 firmware update might be a cash grab
- Neutral Sentiment: AI-fake detection via cameras — Coverage on cameras using AF to flag AI fakes highlights potential product differentiation, but commercial impact is uncertain. Real cameras can actually fight AI fakes using AF
- Negative Sentiment: Hints Sony may pull back on PC releases — Comments from a Bluepoint tech lead suggest Sony could limit PC ports, risking lost incremental software revenue and irritating parts of its player base. Bluepoint tech lead hints at why Sony may ‘pull back’ on PC releases
- Negative Sentiment: Consumer backlash on game ports and sales — Reports that titles aren’t selling on PS5/PC and community frustration over porting strategy could signal softer software revenue. ‘No One Is Buying This on PS5’
- Negative Sentiment: Lawsuit over PlayStation Store pricing — Sony faces a suit alleging monopoly pricing and download fees; legal/regulatory exposure could pressure margins or force policy changes if successful. Sony sued over high PlayStation Store ‘monopoly’ prices
Sony Profile
Sony Group Corporation (NYSE: SONY) is a Japanese multinational conglomerate headquartered in Minato, Tokyo. Founded in 1946 by Masaru Ibuka and Akio Morita, Sony has grown from an electronics maker into a diversified global company with operations spanning consumer electronics, entertainment, gaming, semiconductors and financial services. The company’s shares trade in Japan and its American Depositary Receipts trade on the New York Stock Exchange under the ticker SONY.
Sony’s primary businesses include Electronics Products & Solutions, which covers televisions, audio equipment, digital cameras and professional broadcast systems; Game & Network Services, anchored by the PlayStation platform, consoles, software and online services; Music and Pictures, through Sony Music Entertainment and Sony Pictures Entertainment, producing, distributing and licensing recorded music, film and television content; Imaging & Sensing Solutions, which develops CMOS image sensors and other semiconductor components; and Financial Services, offering life insurance, banking and other financial products in Japan.
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