SoFi Technologies (NASDAQ:SOFI) Shares Down 4.4% – Time to Sell?

SoFi Technologies, Inc. (NASDAQ:SOFI)’s stock price was down 4.4% during mid-day trading on Tuesday . The company traded as low as $17.69 and last traded at $17.7650. Approximately 96,344,631 shares traded hands during trading, an increase of 54% from the average daily volume of 62,649,268 shares. The stock had previously closed at $18.58.

Key Stories Impacting SoFi Technologies

Here are the key news stories impacting SoFi Technologies this week:

• Positive Sentiment: SoFi continues to push new product innovation, including the launch of SoFi Coach, an AI-powered financial guidance tool that helps members budget, save, track, and invest inside the app. Introducing SoFi Coach: An AI-Powered Financial Guide to Help Members Get Their Money Right
• Positive Sentiment: SoFi’s recent move into AI-driven financial coaching reinforces its positioning as a broad digital finance platform and may help deepen engagement with customers. SoFi Joins AI Arms Race With New Financial Coaching Tool
• Positive Sentiment: SoFi has reached S&P 500 eligibility after its tenth straight quarter of GAAP profitability and a market-cap milestone, keeping index-inclusion speculation in focus. SoFi’s S&P 500 Eligibility Puts Valuation And Momentum In Focus
• Neutral Sentiment: Commentary comparing SoFi with peers like Nu Holdings and brokerage stocks highlights competitive pressure in fintech, but does not signal a major new catalyst for SoFi itself. Better Fintech Stock for Growth Investors: Nu Holdings vs. SoFi
• Negative Sentiment: SOFI shares are sliding as traders unwind the recent crypto-product move and reduce exposure to growth-oriented fintech stocks, suggesting a broader risk-off tone rather than company-specific weakness. SoFi Stock Is Sliding Wednesday: What’s Driving The Move?

Wall Street Analysts Forecast Growth

A number of equities analysts have weighed in on SOFI shares. Wells Fargo & Company decreased their target price on SoFi Technologies from $19.00 to $18.00 and set an “equal weight” rating for the company in a research report on Thursday, April 9th. Argus assumed coverage on shares of SoFi Technologies in a research note on Wednesday, April 15th. They issued a “hold” rating for the company. Deutsche Bank Aktiengesellschaft reiterated a “hold” rating and issued a $18.00 price target on shares of SoFi Technologies in a research note on Thursday, April 30th. Keefe, Bruyette & Woods decreased their price objective on shares of SoFi Technologies from $20.00 to $17.00 and set an “underperform” rating for the company in a report on Thursday, April 9th. Finally, TD Cowen lowered their price objective on shares of SoFi Technologies from $24.00 to $18.00 and set a “hold” rating on the stock in a research report on Thursday, April 30th. Seven investment analysts have rated the stock with a Buy rating, eleven have issued a Hold rating and three have given a Sell rating to the company’s stock. According to MarketBeat, SoFi Technologies currently has an average rating of “Hold” and an average target price of $22.56.

SoFi Technologies Trading Down 6.0%

The company has a quick ratio of 0.13, a current ratio of 0.75 and a debt-to-equity ratio of 0.17. The firm has a market capitalization of $21.40 billion, a PE ratio of 37.91 and a beta of 2.14. The stock’s fifty day simple moving average is $16.72 and its 200 day simple moving average is $21.32.

SoFi Technologies (NASDAQ:SOFI) last issued its quarterly earnings results on Wednesday, April 29th. The company reported $0.12 earnings per share for the quarter, hitting the consensus estimate of $0.12. The business had revenue of $1.09 billion for the quarter, compared to analysts’ expectations of $1.05 billion. SoFi Technologies had a net margin of 14.65% and a return on equity of 6.25%. The company’s revenue was up 42.6% compared to the same quarter last year. During the same quarter last year, the company posted $0.06 EPS. SoFi Technologies has set its FY 2026 guidance at 0.600- EPS. On average, sell-side analysts predict that SoFi Technologies, Inc. will post 0.59 earnings per share for the current year.

Insider Activity at SoFi Technologies

In other news, EVP Kelli Keough sold 10,037 shares of the firm’s stock in a transaction dated Wednesday, May 20th. The stock was sold at an average price of $15.53, for a total value of $155,874.61. Following the transaction, the executive vice president owned 323,247 shares of the company’s stock, valued at $5,020,025.91. This trade represents a 3.01% decrease in their ownership of the stock. The transaction was disclosed in a filing with the Securities & Exchange Commission, which is available through this hyperlink. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, CEO Anthony Noto acquired 28,900 shares of the stock in a transaction dated Tuesday, March 17th. The shares were bought at an average cost of $17.32 per share, for a total transaction of $500,548.00. Following the completion of the transaction, the chief executive officer owned 11,704,352 shares in the company, valued at approximately $202,719,376.64. This represents a 0.25% increase in their ownership of the stock. Additional details regarding this purchase are available in the official SEC disclosure. Over the last three months, insiders have sold 124,479 shares of company stock worth $2,163,556. Corporate insiders own 2.60% of the company’s stock.

Institutional Investors Weigh In On SoFi Technologies

Several hedge funds and other institutional investors have recently added to or reduced their stakes in the company. Vanguard Group Inc. lifted its holdings in SoFi Technologies by 3.6% during the fourth quarter. Vanguard Group Inc. now owns 111,003,107 shares of the company’s stock valued at $2,906,061,000 after purchasing an additional 3,900,895 shares in the last quarter. State Street Corp increased its stake in shares of SoFi Technologies by 6.7% in the fourth quarter. State Street Corp now owns 25,937,928 shares of the company’s stock worth $679,055,000 after purchasing an additional 1,637,430 shares in the last quarter. Geode Capital Management LLC raised its position in shares of SoFi Technologies by 9.0% during the 4th quarter. Geode Capital Management LLC now owns 23,642,936 shares of the company’s stock valued at $618,395,000 after purchasing an additional 1,951,248 shares during the period. Morgan Stanley raised its position in shares of SoFi Technologies by 33.6% during the 4th quarter. Morgan Stanley now owns 13,323,366 shares of the company’s stock valued at $348,806,000 after purchasing an additional 3,350,258 shares during the period. Finally, Norges Bank purchased a new position in shares of SoFi Technologies during the 4th quarter valued at $321,515,000. 38.43% of the stock is owned by hedge funds and other institutional investors.

SoFi Technologies Company Profile

SoFi Technologies, Inc (NASDAQ: SOFI) is a diversified financial services company that provides consumer-focused lending, banking, investing and financial technology products. The company’s core offerings include student loan refinancing and private student loans, personal loans, mortgage lending, and credit card products. In addition to credit and lending, SoFi operates consumer-facing deposit and cash management accounts, an investing and trading platform, and an insurance marketplace through partner relationships, all designed to serve individuals seeking an integrated digital financial experience.

SoFi has grown beyond direct-to-consumer lending by building technology and infrastructure capabilities.