ServiceNow (NYSE:NOW) Stock Price Up 1.6% on Analyst Upgrade

ServiceNow, Inc. (NYSE:NOW)’s share price shot up 1.6% during trading on Tuesday after BNP Paribas Exane upgraded the stock from a neutral rating to an outperform rating. BNP Paribas Exane now has a $140.00 price target on the stock. ServiceNow traded as high as $118.99 and last traded at $116.7710. 13,348,344 shares changed hands during trading, a decline of 32% from the average session volume of 19,653,715 shares. The stock had previously closed at $114.88.

Several other brokerages have also weighed in on NOW. Macquarie Infrastructure decreased their price objective on shares of ServiceNow from $172.00 to $140.00 and set a “neutral” rating for the company in a report on Thursday, January 29th. The Goldman Sachs Group set a $216.00 price objective on ServiceNow in a research note on Monday, February 2nd. Weiss Ratings reaffirmed a “hold (c)” rating on shares of ServiceNow in a report on Thursday, January 22nd. Guggenheim upgraded ServiceNow from a “sell” rating to a “neutral” rating in a report on Tuesday, December 16th. Finally, Stifel Nicolaus set a $180.00 price target on ServiceNow and gave the company a “buy” rating in a research report on Thursday, January 29th. Three equities research analysts have rated the stock with a Strong Buy rating, thirty-two have assigned a Buy rating, five have issued a Hold rating and two have given a Sell rating to the company’s stock. According to MarketBeat.com, the company presently has an average rating of “Moderate Buy” and a consensus price target of $192.61.

Insider Buying and Selling

In other news, insider Kevin Thomas Mcbride sold 1,400 shares of the company’s stock in a transaction that occurred on Friday, February 13th. The shares were sold at an average price of $105.71, for a total value of $147,994.00. Following the completion of the sale, the insider directly owned 26,314 shares of the company’s stock, valued at approximately $2,781,652.94. This represents a 5.05% decrease in their position. The sale was disclosed in a legal filing with the SEC, which is accessible through this link. Also, insider Paul Fipps sold 9,641 shares of the stock in a transaction that occurred on Wednesday, February 18th. The shares were sold at an average price of $105.93, for a total transaction of $1,021,271.13. Following the completion of the transaction, the insider owned 11,757 shares of the company’s stock, valued at $1,245,419.01. This trade represents a 45.06% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. Insiders sold 16,237 shares of company stock valued at $1,697,162 in the last three months. 0.34% of the stock is currently owned by corporate insiders.

ServiceNow News Summary

Here are the key news stories impacting ServiceNow this week:

• Positive Sentiment: Expanded reseller reach — ServiceNow broadened its partnership with Carahsoft to distribute the ServiceNow AI Platform across Carahsoft’s commercial and industry channels (healthcare, financial services, retail, manufacturing and critical infrastructure), which can accelerate sales penetration in mission-critical verticals. ServiceNow (NOW) Expands Carahsoft Partnership to Reach Broader Commercial Markets
• Positive Sentiment: Analyst upgrade — BNP Paribas upgraded NOW from Neutral to Outperform and set a higher price target, signaling some sell‑side confidence that the pullback has created a buying opportunity. Analyst upgrades often lift sentiment and short‑term flows. ServiceNow (NOW) Stock Gets Bullish Upgrade From BNP Paribas After 23% YTD Selloff
• Positive Sentiment: Earnings resilience & insider confidence — Conversations highlight ServiceNow’s January quarter beat (20.7% revenue growth), strong renewals, rising free cash flow and CEO/insider purchases, which support a long‑term growth thesis despite the stock’s lower multiples. ServiceNow Stock (NOW) Opinions on Earnings Beat and CEO’s $1T Ambition
• Neutral Sentiment: Market/valuation debate — Coverage and commentary are split: some see the current level as a rare entry point given AI tailwinds and subscription durability; others point to valuation and macro uncertainty. This keeps trading volatile until clearer demand/guide signals emerge. ServiceNow AI Expansion Tests Investor Views On Growth And Valuation
• Neutral Sentiment: Comparative analysis — Recent pieces comparing ServiceNow to peers (e.g., Fujitsu) are informational for positioning but don’t directly move fundamentals; they mainly influence relative-value conversations among investors. FJTSY vs. NOW: Which Stock Is the Better Value Option?
• Negative Sentiment: Talent churn to emerging rivals — An upstart competitor, Serval, has hired multiple ex‑ServiceNow salespeople, highlighting risk of go‑to‑market talent loss and potential competitive pressure in the sales channel. Eight ex-ServiceNow salespeople have been poached by upstart rival Serval as companies race to compete in the AI boom
• Negative Sentiment: Institutional re‑weighting and headline risk — Large institutional reductions (noted in recent data) and high‑profile comments from CEO about AI‑driven job disruption have generated mixed PR and may amplify near‑term selling by sentiment‑sensitive investors. ServiceNow Stock (NOW) Opinions on Earnings Beat and CEO’s $1T Ambition

Hedge Funds Weigh In On ServiceNow

Several hedge funds have recently modified their holdings of the company. Brighton Jones LLC grew its holdings in ServiceNow by 1.1% during the fourth quarter. Brighton Jones LLC now owns 2,753 shares of the information technology services provider’s stock worth $2,919,000 after acquiring an additional 30 shares during the period. Sivia Capital Partners LLC raised its holdings in shares of ServiceNow by 4.2% in the 2nd quarter. Sivia Capital Partners LLC now owns 837 shares of the information technology services provider’s stock worth $861,000 after purchasing an additional 34 shares in the last quarter. United Bank lifted its stake in ServiceNow by 15.5% during the second quarter. United Bank now owns 1,519 shares of the information technology services provider’s stock valued at $1,562,000 after purchasing an additional 204 shares during the last quarter. Foundations Investment Advisors LLC boosted its holdings in ServiceNow by 9.9% during the second quarter. Foundations Investment Advisors LLC now owns 778 shares of the information technology services provider’s stock worth $800,000 after buying an additional 70 shares in the last quarter. Finally, Avantax Advisory Services Inc. grew its position in ServiceNow by 0.6% in the second quarter. Avantax Advisory Services Inc. now owns 11,457 shares of the information technology services provider’s stock worth $11,778,000 after buying an additional 67 shares during the last quarter. 87.18% of the stock is currently owned by institutional investors and hedge funds.

ServiceNow Price Performance

The company has a market cap of $122.14 billion, a P/E ratio of 70.01, a PEG ratio of 1.92 and a beta of 0.99. The company has a fifty day simple moving average of $118.60 and a 200-day simple moving average of $154.58. The company has a debt-to-equity ratio of 0.12, a current ratio of 1.00 and a quick ratio of 1.00.

ServiceNow (NYSE:NOW) last issued its earnings results on Wednesday, January 28th. The information technology services provider reported $0.92 earnings per share (EPS) for the quarter, topping analysts’ consensus estimates of $0.89 by $0.03. The business had revenue of $3.57 billion for the quarter, compared to analysts’ expectations of $3.53 billion. ServiceNow had a return on equity of 18.54% and a net margin of 13.16%.The company’s quarterly revenue was up 20.7% on a year-over-year basis. During the same period in the previous year, the firm posted $0.73 EPS. On average, sell-side analysts predict that ServiceNow, Inc. will post 8.93 earnings per share for the current year.

About ServiceNow

ServiceNow (NYSE: NOW) is a cloud computing company that builds enterprise software to manage digital workflows and automate business processes. Its offerings are designed to replace manual work and legacy systems with cloud-based, service-oriented applications that support IT operations, customer service, human resources, security response and other enterprise functions.

The company’s flagship product family is the Now Platform, a suite of subscription software and platform services that includes IT Service Management (ITSM), IT Operations Management (ITOM), IT Business Management (ITBM), Customer Service Management (CSM), HR Service Delivery, Security Operations and Asset Management.