ServiceNow (NYSE:NOW) Given New $140.00 Price Target at Macquarie

ServiceNow (NYSE:NOW) had its price target reduced by research analysts at Macquarie from $172.00 to $140.00 in a research note issued to investors on Thursday,Benzinga reports. The firm currently has a “neutral” rating on the information technology services provider’s stock. Macquarie’s target price would indicate a potential upside of 22.22% from the stock’s current price.

Several other research analysts have also issued reports on NOW. Zacks Research lowered ServiceNow from a “strong-buy” rating to a “hold” rating in a research report on Tuesday, November 11th. Wall Street Zen upgraded shares of ServiceNow from a “hold” rating to a “buy” rating in a report on Saturday, December 27th. UBS Group set a $115.00 price target on shares of ServiceNow in a research note on Thursday. Oppenheimer reissued an “outperform” rating and issued a $175.00 price objective (down from $200.00) on shares of ServiceNow in a research report on Wednesday, January 21st. Finally, BNP Paribas Exane reduced their target price on shares of ServiceNow from $186.00 to $120.00 and set a “neutral” rating on the stock in a research report on Thursday, January 22nd. Two analysts have rated the stock with a Strong Buy rating, thirty-two have assigned a Buy rating, six have assigned a Hold rating and two have given a Sell rating to the company. Based on data from MarketBeat.com, the company presently has a consensus rating of “Moderate Buy” and an average target price of $194.79.

ServiceNow Trading Down 11.6%

NYSE:NOW traded down $15.07 during midday trading on Thursday, hitting $114.55. 45,786,684 shares of the company traded hands, compared to its average volume of 14,986,205. The firm has a market capitalization of $118.95 billion, a P/E ratio of 68.88, a P/E/G ratio of 2.27 and a beta of 0.98. The firm’s fifty day moving average is $151.58 and its 200-day moving average is $171.79. ServiceNow has a 12-month low of $113.13 and a 12-month high of $211.48. The company has a current ratio of 1.06, a quick ratio of 1.06 and a debt-to-equity ratio of 0.13.

ServiceNow (NYSE:NOW) last posted its quarterly earnings data on Wednesday, January 28th. The information technology services provider reported $0.92 earnings per share for the quarter, beating analysts’ consensus estimates of $0.89 by $0.03. The business had revenue of $3.57 billion for the quarter, compared to analysts’ expectations of $3.53 billion. ServiceNow had a net margin of 13.66% and a return on equity of 18.74%. The business’s revenue was up 20.7% compared to the same quarter last year. During the same quarter in the previous year, the business posted $0.73 earnings per share. On average, sell-side analysts predict that ServiceNow will post 8.93 EPS for the current year.

Insider Buying and Selling

In related news, Vice Chairman Nicholas Tzitzon sold 2,610 shares of the company’s stock in a transaction on Tuesday, November 18th. The stock was sold at an average price of $165.42, for a total transaction of $431,735.76. Following the completion of the sale, the insider directly owned 15,000 shares in the company, valued at $2,481,240. This represents a 14.82% decrease in their position. The sale was disclosed in a document filed with the SEC, which is available through this link. Also, insider Kevin Thomas Mcbride sold 1,400 shares of ServiceNow stock in a transaction dated Friday, November 14th. The shares were sold at an average price of $168.50, for a total value of $235,894.40. Following the completion of the transaction, the insider owned 25,270 shares in the company, valued at $4,257,893.92. This trade represents a 5.25% decrease in their position. The disclosure for this sale is available in the SEC filing. Insiders have sold a total of 15,310 shares of company stock valued at $2,533,585 over the last ninety days. Company insiders own 0.34% of the company’s stock.

Institutional Inflows and Outflows

A number of institutional investors and hedge funds have recently modified their holdings of the company. Vanguard Group Inc. boosted its stake in ServiceNow by 404.5% in the fourth quarter. Vanguard Group Inc. now owns 101,963,384 shares of the information technology services provider’s stock valued at $15,619,771,000 after acquiring an additional 81,752,460 shares in the last quarter. Nordea Investment Management AB lifted its holdings in shares of ServiceNow by 388.7% during the 4th quarter. Nordea Investment Management AB now owns 4,706,164 shares of the information technology services provider’s stock valued at $720,325,000 after purchasing an additional 3,743,087 shares during the last quarter. Norges Bank acquired a new stake in shares of ServiceNow in the 2nd quarter worth $2,589,235,000. Sumitomo Mitsui Trust Group Inc. grew its stake in ServiceNow by 385.9% during the 4th quarter. Sumitomo Mitsui Trust Group Inc. now owns 2,599,397 shares of the information technology services provider’s stock worth $398,202,000 after buying an additional 2,064,440 shares during the last quarter. Finally, Alphinity Investment Management Pty Ltd increased its position in ServiceNow by 402.9% during the 4th quarter. Alphinity Investment Management Pty Ltd now owns 2,246,957 shares of the information technology services provider’s stock valued at $344,211,000 after buying an additional 1,800,113 shares in the last quarter. Hedge funds and other institutional investors own 87.18% of the company’s stock.

ServiceNow News Summary

Here are the key news stories impacting ServiceNow this week:

• Positive Sentiment: Q4 results topped expectations — EPS of $0.92 and revenue above $3.5B with ~20% y/y growth, confirming healthy demand and AI product traction. NOW Q4 Earnings Beat Estimates, Revenues Rise Y/Y, Shares Fall
• Positive Sentiment: AI partnerships and product momentum — expanded integrations with Anthropic and OpenAI and faster Now Assist adoption support long-term AI-led monetization. ServiceNow inks another AI partnership, this time with Anthropic
• Positive Sentiment: Board authorized additional $5B buyback (including $2B accelerated) — material buyback supports share counts and signals management confidence. ServiceNow Reports Fourth Quarter and Full-Year 2025 Financial Results; Board of Directors Authorizes Additional $5B for Share Repurchase Program
• Neutral Sentiment: Mixed analyst commentary — many firms reaffirm buy ratings and high targets while others trimmed price targets; the street remains divided on valuation and near-term growth pacing.
• Negative Sentiment: Guidance indicated a slower cadence — company guided 2026 subscription revenue growth to roughly 19.5%–20.0%, a deceleration from 2025 that disappointed investors focused on acceleration. ServiceNow Guides To Steeper Slowdown Than Investors Expected
• Negative Sentiment: Sector-wide AI disruption fear and software sell-off — cautious commentary from peers (e.g., SAP) and broad software weakness magnified the post-earnings drop. US software stocks slide after SAP, ServiceNow results fuel AI disruption fears
• Negative Sentiment: Analyst cuts and positioning — some shops (KeyCorp, BMO and others) lowered targets and/or moved to underweight, adding selling pressure despite a few firms maintaining high targets. ServiceNow (NOW) PT Lowered to $115 at KeyBanc

About ServiceNow

ServiceNow (NYSE: NOW) is a cloud computing company that builds enterprise software to manage digital workflows and automate business processes. Its offerings are designed to replace manual work and legacy systems with cloud-based, service-oriented applications that support IT operations, customer service, human resources, security response and other enterprise functions.

The company’s flagship product family is the Now Platform, a suite of subscription software and platform services that includes IT Service Management (ITSM), IT Operations Management (ITOM), IT Business Management (ITBM), Customer Service Management (CSM), HR Service Delivery, Security Operations and Asset Management.