Salesforce Inc. $CRM Shares Acquired by LifePlan Financial LLC

LifePlan Financial LLC increased its stake in Salesforce Inc. (NYSE:CRM) by 5.6% in the second quarter, Holdings Channel.com reports. The institutional investor owned 8,760 shares of the CRM provider’s stock after purchasing an additional 466 shares during the quarter. Salesforce comprises about 2.0% of LifePlan Financial LLC’s holdings, making the stock its 12th largest position. LifePlan Financial LLC’s holdings in Salesforce were worth $2,389,000 at the end of the most recent reporting period.

A number of other large investors have also modified their holdings of the stock. Bernard Wealth Management Corp. acquired a new position in shares of Salesforce in the fourth quarter worth about $25,000. Capital A Wealth Management LLC lifted its stake in shares of Salesforce by 450.0% in the first quarter. Capital A Wealth Management LLC now owns 110 shares of the CRM provider’s stock worth $30,000 after acquiring an additional 90 shares in the last quarter. CBIZ Investment Advisory Services LLC lifted its stake in shares of Salesforce by 314.8% in the first quarter. CBIZ Investment Advisory Services LLC now owns 112 shares of the CRM provider’s stock worth $30,000 after acquiring an additional 85 shares in the last quarter. Abound Financial LLC acquired a new position in shares of Salesforce in the first quarter worth about $31,000. Finally, Christopher J. Hasenberg Inc lifted its stake in shares of Salesforce by 383.3% in the second quarter. Christopher J. Hasenberg Inc now owns 116 shares of the CRM provider’s stock worth $32,000 after acquiring an additional 92 shares in the last quarter. Institutional investors and hedge funds own 80.43% of the company’s stock.

Analyst Ratings Changes

Several research analysts recently commented on CRM shares. The Goldman Sachs Group boosted their price target on Salesforce from $340.00 to $385.00 and gave the stock a “buy” rating in a research note on Thursday, May 29th. Roth Capital restated a “buy” rating and set a $395.00 price objective on shares of Salesforce in a research note on Thursday, September 4th. JPMorgan Chase & Co. cut their price objective on Salesforce from $380.00 to $365.00 and set an “overweight” rating on the stock in a research note on Thursday, September 4th. Barclays cut their price objective on Salesforce from $347.00 to $316.00 and set an “overweight” rating on the stock in a research note on Monday, August 18th. Finally, KeyCorp lowered their target price on Salesforce from $440.00 to $400.00 and set an “overweight” rating for the company in a report on Thursday, September 4th. One analyst has rated the stock with a Strong Buy rating, twenty-six have issued a Buy rating, ten have assigned a Hold rating and one has assigned a Sell rating to the stock. According to data from MarketBeat, the stock has an average rating of “Moderate Buy” and a consensus target price of $332.58.

Insiders Place Their Bets

In related news, CEO Marc Benioff sold 2,250 shares of the business’s stock in a transaction on Wednesday, July 16th. The shares were sold at an average price of $257.02, for a total value of $578,295.00. Following the sale, the chief executive officer directly owned 11,911,571 shares of the company’s stock, valued at approximately $3,061,511,978.42. The trade was a 0.02% decrease in their position. The transaction was disclosed in a legal filing with the SEC, which can be accessed through this hyperlink. Also, Director David Blair Kirk acquired 3,400 shares of the business’s stock in a transaction that occurred on Tuesday, September 9th. The stock was bought at an average cost of $254.66 per share, for a total transaction of $865,844.00. Following the completion of the transaction, the director directly owned 3,824 shares in the company, valued at $973,819.84. This represents a 801.89% increase in their position. The disclosure for this purchase can be found here. Over the last three months, insiders have sold 72,827 shares of company stock worth $18,554,576. Insiders own 3.00% of the company’s stock.

Salesforce Stock Down 0.2%

Shares of CRM opened at $242.33 on Tuesday. The stock has a market cap of $230.70 billion, a price-to-earnings ratio of 35.22, a P/E/G ratio of 2.21 and a beta of 1.22. The company has a quick ratio of 1.12, a current ratio of 1.12 and a debt-to-equity ratio of 0.14. Salesforce Inc. has a 12 month low of $226.48 and a 12 month high of $369.00. The company has a 50-day moving average price of $252.66 and a two-hundred day moving average price of $263.90.

Salesforce (NYSE:CRM) last posted its quarterly earnings data on Wednesday, September 3rd. The CRM provider reported $2.91 earnings per share for the quarter, topping the consensus estimate of $2.78 by $0.13. Salesforce had a net margin of 16.87% and a return on equity of 13.27%. The company had revenue of $10.24 billion during the quarter, compared to analyst estimates of $10.14 billion. During the same quarter last year, the business posted $2.56 earnings per share. The company’s revenue was up 9.8% on a year-over-year basis. Salesforce has set its FY 2026 guidance at 11.330-11.370 EPS. Q3 2026 guidance at 2.840-2.860 EPS. Equities analysts predict that Salesforce Inc. will post 7.46 EPS for the current fiscal year.

Salesforce Announces Dividend

The firm also recently announced a quarterly dividend, which will be paid on Thursday, October 9th. Shareholders of record on Wednesday, September 17th will be issued a dividend of $0.416 per share. This represents a $1.66 dividend on an annualized basis and a yield of 0.7%. The ex-dividend date of this dividend is Wednesday, September 17th. Salesforce’s payout ratio is currently 24.13%.

About Salesforce

Salesforce, Inc provides Customer Relationship Management (CRM) technology that brings companies and customers together worldwide. The company's service includes sales to store data, monitor leads and progress, forecast opportunities, gain insights through analytics and artificial intelligence, and deliver quotes, contracts, and invoices; and service that enables companies to deliver trusted and highly personalized customer support at scale.