Reviewing Clorox (NYSE:CLX) & Fenbo (NASDAQ:FEBO)

Clorox (NYSE:CLX) and Fenbo (NASDAQ:FEBO) are both consumer staples companies, but which is the better investment? We will compare the two companies based on the strength of their earnings, profitability, valuation, institutional ownership, dividends, risk and analyst recommendations.

Analyst Ratings

This is a breakdown of current ratings and recommmendations for Clorox and Fenbo, as provided by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Clorox	4	13	1	0	1.83
Fenbo	1	0	0	0	1.00

Clorox presently has a consensus price target of $125.00, suggesting a potential upside of 23.30%. Given Clorox’s stronger consensus rating and higher probable upside, analysts plainly believe Clorox is more favorable than Fenbo.

Institutional & Insider Ownership

78.5% of Clorox shares are owned by institutional investors. Comparatively, 0.0% of Fenbo shares are owned by institutional investors. 0.6% of Clorox shares are owned by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock is poised for long-term growth.

Profitability

This table compares Clorox and Fenbo’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Clorox	11.68%	358.39%	15.05%
Fenbo	N/A	N/A	N/A

Valuation & Earnings

This table compares Clorox and Fenbo”s top-line revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Clorox	$7.10 billion	1.74	$810.00 million	$6.37	15.92
Fenbo	$132.91 million	0.11	-$1.99 million	N/A	N/A

Clorox has higher revenue and earnings than Fenbo.

Risk and Volatility

Clorox has a beta of 0.57, suggesting that its share price is 43% less volatile than the S&P 500. Comparatively, Fenbo has a beta of -1.3, suggesting that its share price is 230% less volatile than the S&P 500.

Summary

Clorox beats Fenbo on 12 of the 12 factors compared between the two stocks.

About Clorox

The Clorox Company manufactures and markets consumer and professional products worldwide. It operates through four segments: Health and Wellness, Household, Lifestyle, and International. The Health and Wellness segment offers cleaning products, such as laundry additives and home care products primarily under the Clorox, Clorox2, Scentiva, Pine-Sol, Liquid-Plumr, Tilex, and Formula 409 brands; professional cleaning and disinfecting products under the CloroxPro and Clorox Healthcare brands; professional food service products under the Hidden Valley brand; and vitamins, minerals and supplement products under the RenewLife, Natural Vitality, NeoCell, and Rainbow Light brands in the United States. The Household segment provides cat litter products under the Fresh Step and Scoop Away brands; bags and wraps under the Glad brand; and grilling products under the Kingsford brand in the United States. The Lifestyle segment offers dressings, dips, seasonings, and sauces primarily under the Hidden Valley brand; natural personal care products under the Burt's Bees brand; and water-filtration products under the Brita brand in the United States. The International segment provides laundry additives; home care products; water-filtration systems; digestive health products; grilling products; cat litter products; food products; bags and wraps; natural personal care products; and professional cleaning and disinfecting products internationally primarily under the Clorox, Ayudin, Clorinda, Poett, Pine-Sol, Glad, Brita, RenewLife, Ever Clean and Burt's Bees brands. It sells its products primarily through mass retailers; grocery outlets; warehouse clubs; dollar stores; home hardware centers; drug, pet, and military stores; third-party and owned e-commerce channels; and distributors, as well as a direct sales force The Clorox Company was founded in 1913 and is headquartered in Oakland, California.

About Fenbo

Fenbo Holdings Limited, through its subsidiaries, manufactures and sells personal care electric appliances and toys products. The company offers curling wands and irons, flat irons and hair straighteners, hair dryers, trimmers, nail polishers, pet shampoo brushes, eyebrow pliers, etc. It serves customers in Europe, North America, South America, Asia, and internationally. The company was founded in 1993 and is headquartered in Kwun Tong, Hong Kong. Fenbo Holdings Limited operates as a subsidiary of Luxury Max Investments Limited.