Insider Selling: Roku (NASDAQ:ROKU) CAO Sells 716 Shares of Stock

Roku, Inc. (NASDAQ:ROKU) CAO Matthew Banks sold 716 shares of the firm’s stock in a transaction on Tuesday, March 3rd. The stock was sold at an average price of $95.57, for a total value of $68,428.12. Following the sale, the chief accounting officer directly owned 7,675 shares of the company’s stock, valued at approximately $733,499.75. This trade represents a 8.53% decrease in their position. The transaction was disclosed in a legal filing with the Securities & Exchange Commission, which can be accessed through this link.

Roku Price Performance

Shares of NASDAQ:ROKU traded up $3.44 during midday trading on Wednesday, reaching $97.51. 4,590,856 shares of the company’s stock were exchanged, compared to its average volume of 4,606,452. The firm’s 50 day simple moving average is $99.72 and its two-hundred day simple moving average is $99.44. The stock has a market cap of $14.38 billion, a price-to-earnings ratio of 171.07 and a beta of 1.98. Roku, Inc. has a fifty-two week low of $52.43 and a fifty-two week high of $116.66.

Roku (NASDAQ:ROKU) last posted its earnings results on Thursday, February 12th. The company reported $0.53 EPS for the quarter, beating analysts’ consensus estimates of $0.28 by $0.25. Roku had a net margin of 1.87% and a return on equity of 3.40%. The company had revenue of $1.39 billion for the quarter, compared to analysts’ expectations of $1.35 billion. During the same quarter in the prior year, the company posted ($0.24) earnings per share. Roku’s revenue for the quarter was up 16.1% compared to the same quarter last year. Equities research analysts predict that Roku, Inc. will post -0.3 earnings per share for the current fiscal year.

Analyst Ratings Changes

A number of research firms have commented on ROKU. Piper Sandler restated an “overweight” rating and set a $140.00 price target (up from $135.00) on shares of Roku in a research note on Friday, February 13th. Jefferies Financial Group raised Roku from a “hold” rating to a “buy” rating and lifted their target price for the company from $100.00 to $135.00 in a research report on Thursday, December 11th. JPMorgan Chase & Co. boosted their price target on shares of Roku from $115.00 to $125.00 and gave the stock an “overweight” rating in a research note on Friday, December 12th. Moffett Nathanson reissued a “neutral” rating and issued a $100.00 price objective on shares of Roku in a research note on Friday, February 13th. Finally, Morgan Stanley set a $135.00 target price on shares of Roku and gave the stock an “overweight” rating in a research note on Tuesday, December 16th. One equities research analyst has rated the stock with a Strong Buy rating, twenty-three have assigned a Buy rating and four have assigned a Hold rating to the stock. Based on data from MarketBeat.com, the company presently has an average rating of “Moderate Buy” and a consensus price target of $125.40.

Institutional Trading of Roku

Several hedge funds have recently added to or reduced their stakes in the company. AQR Capital Management LLC increased its position in shares of Roku by 275.5% in the 3rd quarter. AQR Capital Management LLC now owns 2,586,125 shares of the company’s stock valued at $258,897,000 after purchasing an additional 1,897,407 shares during the last quarter. Tableaux LLC acquired a new position in shares of Roku during the second quarter worth $1,746,000. Fred Alger Management LLC increased its holdings in Roku by 7,087.7% in the fourth quarter. Fred Alger Management LLC now owns 1,421,440 shares of the company’s stock valued at $154,212,000 after buying an additional 1,401,664 shares during the last quarter. Holocene Advisors LP raised its stake in Roku by 352.3% in the third quarter. Holocene Advisors LP now owns 1,650,448 shares of the company’s stock valued at $165,259,000 after buying an additional 1,285,585 shares in the last quarter. Finally, Norges Bank acquired a new stake in shares of Roku during the 4th quarter worth about $92,808,000. Institutional investors and hedge funds own 86.30% of the company’s stock.

Key Stories Impacting Roku

Here are the key news stories impacting Roku this week:

• Positive Sentiment: Apple TV is now available as a Premium Subscription on The Roku Channel in the U.S., letting Roku users subscribe and manage Apple TV via their Roku accounts. That deal should increase subscription options on Roku, keep viewers inside Roku’s ecosystem longer, and expand ad and subscription monetization opportunities. Roku Adds Apple TV to Premium Subscriptions (Business Wire)
• Positive Sentiment: High-profile endorsement: Jim Cramer publicly said Roku is “a very smart…thing to buy,” highlighting Roku’s targeted advertising business as a core strength — a sentiment that can drive investor interest and short-term inflows. Jim Cramer on Roku (Yahoo Finance)
• Positive Sentiment: Roku’s Streaming Stick HD is heavily discounted (nearly 50% off in promotions), which can boost unit sales, expand the active user base, and increase future ad inventory and subscription attach rates — supportive for long‑term growth even if near-term device margins are thinner. Roku Streaming Stick HD Discount (Kotaku)
• Neutral Sentiment: Consumer/brand buzz: a light human-interest piece on a hidden “Punch the Monkey” easter-egg in Roku screensavers may increase brand engagement and social sharing but is unlikely to move fundamentals materially. Punch the Monkey in Roku Screensavers (MSN)

Roku Company Profile

Roku, Inc (NASDAQ: ROKU) is a technology company that develops and operates a proprietary streaming platform designed to deliver entertainment content to consumers via internet-connected devices and smart televisions. Since its inception in 2002 in California, Roku has focused on simplifying access to streaming services for viewers worldwide. The company’s platform enables users to discover, access and manage a wide array of over-the-top content from major streaming services, free ad-supported channels and niche providers.

At the core of Roku’s product lineup are a range of streaming players and sticks, which connect to televisions via HDMI and deliver the Roku OS experience.