Insider Selling: Dollar General (NYSE:DG) EVP Sells 9,776 Shares of Stock

Dollar General Corporation (NYSE:DG) EVP Bryan Wheeler sold 9,776 shares of the firm’s stock in a transaction dated Friday, December 19th. The shares were sold at an average price of $135.32, for a total transaction of $1,322,888.32. Following the completion of the sale, the executive vice president owned 22,295 shares of the company’s stock, valued at $3,016,959.40. This trade represents a 30.48% decrease in their ownership of the stock. The sale was disclosed in a legal filing with the SEC, which is available through this hyperlink.

Dollar General Stock Performance

NYSE:DG traded up $0.60 on Friday, hitting $137.28. The company’s stock had a trading volume of 5,089,917 shares, compared to its average volume of 3,669,675. Dollar General Corporation has a one year low of $66.43 and a one year high of $137.90. The firm has a market capitalization of $30.22 billion, a P/E ratio of 23.71, a price-to-earnings-growth ratio of 2.49 and a beta of 0.27. The stock has a fifty day moving average of $109.35 and a two-hundred day moving average of $109.40. The company has a current ratio of 1.17, a quick ratio of 0.24 and a debt-to-equity ratio of 0.63.

Dollar General (NYSE:DG) last posted its earnings results on Thursday, December 4th. The company reported $1.28 earnings per share for the quarter, topping analysts’ consensus estimates of $0.95 by $0.33. Dollar General had a return on equity of 18.59% and a net margin of 3.03%.The business had revenue of $10.65 billion for the quarter, compared to analyst estimates of $10.60 billion. During the same period in the previous year, the firm earned $0.89 EPS. The firm’s revenue was up 4.6% compared to the same quarter last year. Dollar General has set its FY 2025 guidance at 6.300-6.500 EPS. Research analysts predict that Dollar General Corporation will post 5.75 earnings per share for the current year.

Dollar General Dividend Announcement

The firm also recently disclosed a quarterly dividend, which will be paid on Tuesday, January 20th. Shareholders of record on Tuesday, January 6th will be paid a $0.59 dividend. The ex-dividend date is Tuesday, January 6th. This represents a $2.36 annualized dividend and a yield of 1.7%. Dollar General’s payout ratio is 40.76%.

Dollar General News Summary

Here are the key news stories impacting Dollar General this week:

• Positive Sentiment: Multiple analyst upgrades and price‑target raises lift sentiment and implied upside — Argus bumped its target to $152 and kept a Buy rating, Gordon Haskett raised its target to $150, and MarketBeat highlights JPMorgan’s upgrade/$166 street‑high target. Higher targets and upgrades often support near‑term buying interest. Argus Research price target Gordon Haskett boost MarketBeat turnaround
• Positive Sentiment: Zacks increased FY2026–FY2028 EPS forecasts (FY26: ~$6.43; FY27: ~$7.02; FY28: ~$7.54) and highlighted DG as a momentum stock — upgraded earnings power supports valuation and the street’s upside expectations. Zacks momentum article MarketBeat note on Zacks estimates
• Positive Sentiment: MarketBeat and other outlets point to an operational turnaround — improving traffic, margin recovery, stronger free cash flow and a plan to add stores/remodels (450 new US stores + remodels). Those fundamentals increase the case for multiple expansion and potential higher shareholder returns. Turnaround article
• Neutral Sentiment: Small options exercise noted (Rod West, ~$25k) — operationally immaterial but a disclosure investors may track. Benzinga options update
• Negative Sentiment: Insider selling: EVP Rhonda Taylor sold 7,500 shares and EVP Roderick West sold 2,282 shares (disclosed filings). Multiple insider sales can be a cautionary signal even if not proof of negative outlook; size and timing matter versus institutional ownership. InsiderTrades alert SEC filing

Wall Street Analyst Weigh In

A number of equities research analysts have recently weighed in on DG shares. Piper Sandler lifted their price target on shares of Dollar General from $117.00 to $129.00 and gave the company a “neutral” rating in a research report on Friday, December 5th. Jefferies Financial Group lifted their price objective on Dollar General from $130.00 to $142.00 and gave the company a “buy” rating in a report on Friday, December 5th. Sanford C. Bernstein increased their target price on Dollar General from $122.00 to $134.00 and gave the stock an “outperform” rating in a report on Friday, August 29th. Wolfe Research raised their price target on Dollar General from $139.00 to $141.00 and gave the stock an “outperform” rating in a research report on Tuesday, December 9th. Finally, Guggenheim upped their price objective on shares of Dollar General from $125.00 to $140.00 and gave the stock a “buy” rating in a research report on Friday, December 5th. One investment analyst has rated the stock with a Strong Buy rating, thirteen have given a Buy rating and sixteen have issued a Hold rating to the stock. According to MarketBeat, the company currently has an average rating of “Moderate Buy” and an average target price of $131.73.

Institutional Investors Weigh In On Dollar General

A number of hedge funds and other institutional investors have recently bought and sold shares of the company. Caldwell Trust Co acquired a new stake in Dollar General in the second quarter valued at $25,000. Elevation Point Wealth Partners LLC bought a new stake in shares of Dollar General in the 2nd quarter valued at about $25,000. Atlantic Union Bankshares Corp bought a new stake in shares of Dollar General in the 2nd quarter valued at about $26,000. Root Financial Partners LLC acquired a new stake in shares of Dollar General in the third quarter valued at about $26,000. Finally, Peoples Financial Services CORP. bought a new position in shares of Dollar General during the third quarter worth about $35,000. Institutional investors own 91.77% of the company’s stock.

About Dollar General

Dollar General Corporation is a U.S.-based variety and discount retailer operating a large network of small-format stores that serve primarily rural and suburban communities. The company is publicly traded on the New York Stock Exchange under the ticker DG and is headquartered in the Nashville/Goodlettsville, Tennessee area. Founded in 1939, Dollar General has grown from a regional operation into one of the nation’s prominent low-price retailers focused on convenience and value.

Dollar General’s stores offer a wide assortment of everyday consumables and household goods, including food and beverage items, cleaning supplies, health and beauty products, paper goods, apparel basics, seasonal merchandise and small household items.