Bayerische Motoren Werke Aktiengesellschaft (OTCMKTS:BMWYY – Get Free Report) and Niu Technologies (NASDAQ:NIU – Get Free Report) are both consumer discretionary companies, but which is the better stock? We will contrast the two companies based on the strength of their analyst recommendations, profitability, institutional ownership, risk, dividends, valuation and earnings.
Volatility & Risk
Bayerische Motoren Werke Aktiengesellschaft has a beta of 1.1, suggesting that its share price is 10% more volatile than the S&P 500. Comparatively, Niu Technologies has a beta of -0.14, suggesting that its share price is 114% less volatile than the S&P 500.
Institutional & Insider Ownership
0.0% of Bayerische Motoren Werke Aktiengesellschaft shares are owned by institutional investors. Comparatively, 75.1% of Niu Technologies shares are owned by institutional investors. 10.2% of Niu Technologies shares are owned by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock will outperform the market over the long term.
Valuation and Earnings
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Bayerische Motoren Werke Aktiengesellschaft | $168.28 billion | 0.31 | $12.22 billion | $4.67 | 6.25 |
| Niu Technologies | $4.54 billion | 0.04 | -$5.63 million | ($0.18) | -13.67 |
Bayerische Motoren Werke Aktiengesellschaft has higher revenue and earnings than Niu Technologies. Niu Technologies is trading at a lower price-to-earnings ratio than Bayerische Motoren Werke Aktiengesellschaft, indicating that it is currently the more affordable of the two stocks.
Analyst Ratings
This is a breakdown of recent ratings and recommmendations for Bayerische Motoren Werke Aktiengesellschaft and Niu Technologies, as reported by MarketBeat.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Bayerische Motoren Werke Aktiengesellschaft | 0 | 0 | 0 | 0 | 0.00 |
| Niu Technologies | 1 | 1 | 0 | 0 | 1.50 |
Niu Technologies has a consensus price target of $3.50, suggesting a potential upside of 42.28%. Given Niu Technologies’ stronger consensus rating and higher probable upside, analysts plainly believe Niu Technologies is more favorable than Bayerische Motoren Werke Aktiengesellschaft.
Profitability
This table compares Bayerische Motoren Werke Aktiengesellschaft and Niu Technologies’ net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Bayerische Motoren Werke Aktiengesellschaft | 6.90% | 11.39% | 4.19% |
| Niu Technologies | -2.17% | -10.85% | -3.12% |
Summary
Bayerische Motoren Werke Aktiengesellschaft beats Niu Technologies on 9 of the 13 factors compared between the two stocks.
About Bayerische Motoren Werke Aktiengesellschaft
Bayerische Motoren Werke Aktiengesellschaft, together with its subsidiaries, engages in the development, manufacture, and sale of automobiles and motorcycles, and spare parts and accessories worldwide. It operates through Automotive, Motorcycles, and Financial Services segments. The Automotive segment engages in the development, manufacture, assembling, and sale of automobiles, spare parts, accessories, and mobility services under the BMW, MINI, and Rolls-Royce brands. The Motorcycles segment develops, manufactures, assembles, and sells motorcycles and scooters under the BMW Motorrad brand, as well as spare parts and accessories. The Financial Services segment is involved in the automobile and motorcycle leasing, credit financing, retail and dealership financing, multi-brand fleet, customer deposit, and insurance activities; and the provision of fleet management services under the Alphabet brand. The company sells its products through independent dealerships. Bayerische Motoren Werke Aktiengesellschaft was founded in 1916 and is headquartered in Munich, Germany.
About Niu Technologies
Niu Technologies designs, manufactures, and sells electric scooters in the People’s Republic of China, Europe, and internationally. The company offers RQi, NQi, MQi, SQi, UQi, F, and Gova series smart electric scooters, motorcycles, mopeds, and bicycles; KQi series kick-scooters; BQi series e-bikes; and Niu Aero Sports Bicycles. It also provides accessories and spare parts under the NIU brand name comprising scooter accessories, such as raincoats, gloves, knee pads, storage baskets and tail boxes, smart phone holders, backrests, and locks; lifestyle accessories, which includes T-shirts, coats, jeans, hats, bags, jewelry, notebooks, badges, key chain, and mugs; and performance upgrade components consisting of upgraded wheels, shock absorbers, brake calipers, and carbon fiber body panels. In addition, the company operates NIU app, which provides online repair request, service station locator, theft reporting, smart check, smart services, scooter status, historical riding data, and key diagnostics, as well as NIU cover, which provides insurance services. It sells and services its products through city partners and franchised stores, distributors, third-party e-commerce platforms, and its online store. The company was incorporated in 2014 and is headquartered in Beijing, the People’s Republic of China.
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