Head to Head Analysis: SharkNinja (NYSE:SN) and SEB (OTCMKTS:SEBYF)

SEB (OTCMKTS:SEBYF) and SharkNinja (NYSE:SN) are both consumer discretionary companies, but which is the better business? We will compare the two companies based on the strength of their valuation, institutional ownership, analyst recommendations, risk, profitability, dividends and earnings.

Valuation and Earnings

This table compares SEB and SharkNinja”s gross revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
SEB	N/A	N/A	N/A	C$3.49	15.43
SharkNinja	$6.40 billion	4.11	$701.37 million	$4.96	37.45

SharkNinja has higher revenue and earnings than SEB. SEB is trading at a lower price-to-earnings ratio than SharkNinja, indicating that it is currently the more affordable of the two stocks.

Profitability

This table compares SEB and SharkNinja’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
SEB	N/A	N/A	N/A
SharkNinja	10.06%	27.79%	14.19%

Analyst Recommendations

This is a summary of current ratings and recommmendations for SEB and SharkNinja, as reported by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
SEB	0	0	0	0	0.00
SharkNinja	0	1	11	0	2.92

SharkNinja has a consensus price target of $181.73, indicating a potential downside of 2.16%. Given SharkNinja’s stronger consensus rating and higher probable upside, analysts plainly believe SharkNinja is more favorable than SEB.

Insider & Institutional Ownership

18.4% of SEB shares are owned by institutional investors. Comparatively, 34.8% of SharkNinja shares are owned by institutional investors. 40.8% of SharkNinja shares are owned by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term.

Summary

SharkNinja beats SEB on 11 of the 11 factors compared between the two stocks.

About SEB

SEB SA designs, manufactures, and markets small domestic equipment worldwide. It offers kitchen electrics, such as deep fryers, rice cookers, electrical pressure cookers, informal meal appliances, waffle makers, grills, toasters, multicookers, filter and pod coffee makers, espresso machines, electrical kettles, home beer-taps, soy milk makers, blenders, cooking food processors, kitchen machines, mixers, and beaters. The company also provides home and personal care, which includes irons and steam generators, garment steamers, canister vacuum cleaners with or without dust bag, steam and upright vacuum cleaners, vacuum weepers, versatile vacuums, fans, heaters, air treatment appliances, hair care appliances, depilators, and bathroom scales. In addition, it offers cookware comprising frying pans, saucepans pots, pressure cookers, bakeware, kitchen utensils, food storage containers, carafes, flasks, thermo mugs, cutlery, and woks. Further, the company designs, produces, and markets crepe makers, waffle makers, planchas, and grills for professionals and consumers. The company provides its products under various consumer brands including Arno, Asia Vina, Calor, Clock, EMSA, imusa, Kaiser, Krupus, Maharaj Whiteline, MIRRO, Moulinex, OBH NORDICA, PANEX, Rochedo, Rowenta, Samurai, Seb, SUPOR, Tefal T-fal, umco, and WearEver brands. It offers products under premium brands, which includes All-Clad, Krampouz, Lagostina, Silit, WMF, and Forge Adour brands; and professional brands, such as HEPP, Schaerer, Wilbur Curtis, and Zummo brands. The company was founded in 1857 and is headquartered in Écully, France.

About SharkNinja

SharkNinja, Inc., a product design and technology company, engages in the provision of various solutions for consumers worldwide. It offers cleaning appliances, including corded and cordless vacuums, including handheld and robotic vacuums, as well as other floorcare products comprising steam mops, wet/dry cleaning floor products, and carpet extraction; cooking and beverage appliances, such as air fryers, multi-cookers, outdoor and countertop grills and ovens, coffee systems, carbonation, cookware, cutlery, kettles, toasters and bakeware; food preparation appliances comprising blenders, food processors, ice cream makers, and juicers; and beauty appliances, such as hair dryers and stylers, as well as home environment products comprising air purifiers and humidifiers. The company sells its products through traditional brick-and-mortar retail channels and e-commerce channels, distributors, and direct-to-consumer channels under the Shark and Ninja brands. SharkNinja, Inc. was incorporated in 2017 and is headquartered in Needham, Massachusetts.