Harbor Investment Advisory LLC Sells 5 Shares of Booking Holdings Inc. $BKNG

Harbor Investment Advisory LLC decreased its holdings in shares of Booking Holdings Inc. (NASDAQ:BKNG) by 2.9% during the second quarter, according to the company in its most recent disclosure with the SEC. The fund owned 168 shares of the business services provider’s stock after selling 5 shares during the quarter. Harbor Investment Advisory LLC’s holdings in Booking were worth $973,000 at the end of the most recent reporting period.

Other institutional investors and hedge funds have also recently modified their holdings of the company. Kera Capital Partners Inc. boosted its holdings in Booking by 29.1% during the 2nd quarter. Kera Capital Partners Inc. now owns 404 shares of the business services provider’s stock valued at $2,339,000 after acquiring an additional 91 shares during the period. AG2R LA Mondiale Gestion D Actifs bought a new stake in shares of Booking during the first quarter worth $5,634,000. Swedbank AB boosted its stake in shares of Booking by 50.9% during the first quarter. Swedbank AB now owns 35,455 shares of the business services provider’s stock valued at $163,338,000 after purchasing an additional 11,954 shares during the period. Howe & Rusling Inc. grew its holdings in shares of Booking by 2.4% in the first quarter. Howe & Rusling Inc. now owns 1,389 shares of the business services provider’s stock worth $6,399,000 after purchasing an additional 32 shares during the last quarter. Finally, Anderson Financial Strategies LLC purchased a new position in Booking in the 1st quarter worth about $405,000. 92.42% of the stock is owned by institutional investors.

Booking Stock Down 0.7%

Shares of NASDAQ:BKNG opened at $5,458.32 on Friday. The company has a market capitalization of $176.90 billion, a price-to-earnings ratio of 37.96, a price-to-earnings-growth ratio of 1.59 and a beta of 1.39. Booking Holdings Inc. has a 52 week low of $3,894.51 and a 52 week high of $5,839.41. The firm has a 50 day moving average of $5,594.00 and a 200 day moving average of $5,215.75.

Booking (NASDAQ:BKNG) last issued its quarterly earnings data on Tuesday, July 29th. The business services provider reported $55.40 EPS for the quarter, topping analysts’ consensus estimates of $50.32 by $5.08. The company had revenue of $6.80 billion during the quarter, compared to the consensus estimate of $6.54 billion. Booking had a net margin of 19.23% and a negative return on equity of 134.19%. Booking’s revenue for the quarter was up 16.0% compared to the same quarter last year. During the same quarter in the previous year, the firm posted $41.90 earnings per share. Booking has set its Q3 2025 guidance at EPS. On average, sell-side analysts expect that Booking Holdings Inc. will post 209.92 EPS for the current year.

Booking Dividend Announcement

The firm also recently disclosed a quarterly dividend, which will be paid on Tuesday, September 30th. Investors of record on Friday, September 5th will be paid a $9.60 dividend. The ex-dividend date of this dividend is Friday, September 5th. This represents a $38.40 dividend on an annualized basis and a yield of 0.7%. Booking’s payout ratio is 26.71%.

Insider Buying and Selling

In other Booking news, Director Larry Quinlan sold 64 shares of Booking stock in a transaction on Monday, September 8th. The shares were sold at an average price of $5,587.11, for a total value of $357,575.04. Following the transaction, the director directly owned 195 shares of the company’s stock, valued at approximately $1,089,486.45. The trade was a 24.71% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which can be accessed through the SEC website. Also, CEO Glenn D. Fogel sold 1,013 shares of Booking stock in a transaction on Friday, August 15th. The stock was sold at an average price of $5,476.89, for a total transaction of $5,548,089.57. Following the completion of the transaction, the chief executive officer directly owned 24,620 shares in the company, valued at $134,841,031.80. This represents a 3.95% decrease in their ownership of the stock. The disclosure for this sale can be found here. Insiders sold 4,116 shares of company stock valued at $22,869,434 in the last three months. 0.16% of the stock is currently owned by insiders.

Analyst Upgrades and Downgrades

Several equities research analysts have issued reports on BKNG shares. Piper Sandler reissued a “neutral” rating and issued a $5,750.00 price objective (up from $5,077.00) on shares of Booking in a research report on Wednesday, July 30th. Wells Fargo & Company lifted their price target on shares of Booking from $5,411.00 to $5,418.00 and gave the company an “equal weight” rating in a research note on Wednesday, July 30th. DA Davidson lifted their price target on shares of Booking from $5,750.00 to $6,500.00 and gave the company a “buy” rating in a research note on Thursday, July 31st. Barclays lifted their price target on shares of Booking from $5,700.00 to $6,000.00 and gave the company an “overweight” rating in a research note on Wednesday, July 30th. Finally, Bank of America lifted their price target on shares of Booking from $5,820.00 to $5,850.00 and gave the company a “neutral” rating in a research note on Thursday, July 24th. Three analysts have rated the stock with a Strong Buy rating, nineteen have assigned a Buy rating and ten have issued a Hold rating to the stock. According to data from MarketBeat, the company has an average rating of “Moderate Buy” and a consensus price target of $5,808.81.

Booking Company Profile

Booking Holdings Inc, formerly The Priceline Group Inc, is a provider of travel and restaurant online reservation and related services. The Company, through its online travel companies (OTCs), connects consumers wishing to make travel reservations with providers of travel services across the world. It offers consumers an array of accommodation reservations (including hotels, bed and breakfasts, hostels, apartments, vacation rentals and other properties) through its Booking.com, priceline.com and agoda.com brands.