Financial Comparison: Coca-Cola Consolidated (NASDAQ:COKE) versus Baristas Coffee (OTCMKTS:BCCI)

Baristas Coffee (OTCMKTS:BCCI) and Coca-Cola Consolidated (NASDAQ:COKE) are both consumer staples companies, but which is the better investment? We will compare the two businesses based on the strength of their analyst recommendations, valuation, earnings, profitability, institutional ownership, risk and dividends.

Profitability

This table compares Baristas Coffee and Coca-Cola Consolidated’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Baristas Coffee	N/A	N/A	N/A
Coca-Cola Consolidated	8.66%	44.03%	12.31%

Volatility & Risk

Baristas Coffee has a beta of 0.75, indicating that its share price is 25% less volatile than the S&P 500. Comparatively, Coca-Cola Consolidated has a beta of 0.69, indicating that its share price is 31% less volatile than the S&P 500.

Analyst Recommendations

This is a summary of recent recommendations and price targets for Baristas Coffee and Coca-Cola Consolidated, as provided by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Baristas Coffee	0	0	0	0	0.00
Coca-Cola Consolidated	0	0	1	0	3.00

Earnings and Valuation

This table compares Baristas Coffee and Coca-Cola Consolidated”s gross revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Baristas Coffee	$180,000.00	N/A	-$660,000.00	N/A	N/A
Coca-Cola Consolidated	$7.07 billion	1.95	$633.12 million	$7.02	23.01

Coca-Cola Consolidated has higher revenue and earnings than Baristas Coffee.

Institutional & Insider Ownership

48.2% of Coca-Cola Consolidated shares are owned by institutional investors. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company is poised for long-term growth.

Summary

Coca-Cola Consolidated beats Baristas Coffee on 8 of the 9 factors compared between the two stocks.

About Baristas Coffee

Barista Coffee Company, Inc., doing business as Baristas, operates as a specialty drive-through beverage retailer in the United States. The company offers hot and cold beverages, including specialty coffees, blended teas, and other custom drinks, as well as smoothies, fresh-baked pastries, and other confections. It also provides beverages, such as hot apple cider, hot chocolate, frozen coffees, and other products. In addition, the company promotes and sells Baristas merchandise, calendars, mugs, T-shirts, and hats. Barista Coffee Company, Inc. also sells its merchandise and other novelties through its baristas.tv Website. The company was formerly known as Innovative Communications, Inc. and changed its name to Barista Coffee Company, Inc. in May 2010. Barista Coffee Company, Inc. was founded in 1996 and is headquartered in Kent, Washington.

About Coca-Cola Consolidated

Coca-Cola Consolidated, Inc., together with its subsidiaries, manufactures, markets, and distributes nonalcoholic beverages primarily products of The Coca-Cola Company in the United States. The company offers sparkling beverages; and still beverages, including energy products, as well as noncarbonated beverages comprising bottled water, ready to drink coffee and tea, enhanced water, juices, and sports drinks. It also sells its products to other Coca-Cola bottlers; and post-mix products that are dispensed through equipment, which mixes the fountain syrups with carbonated or still water enabling fountain retailers to sell finished products to consumers in cups or glasses. In addition, the company manufactures and distributes various other beverage brands that include Dr Pepper and Monster Energy. It sells and distributes its products directly to grocery stores, mass merchandise stores, club stores, convenience stores, and drug stores; and restaurants, schools, amusement parks, and recreational facilities, as well as through vending machine outlets. The company was formerly known as Coca-Cola Bottling Co. Consolidated and changed its name to Coca-Cola Consolidated, Inc. in January 2019. Coca-Cola Consolidated, Inc. was incorporated in 1980 and is headquartered in Charlotte, North Carolina.