Skydance (NYSE:SKYD – Get Free Report) and Sohu.com (NASDAQ:SOHU – Get Free Report) are both communication services companies, but which is the superior investment? We will compare the two businesses based on the strength of their institutional ownership, earnings, dividends, profitability, risk, valuation and analyst recommendations.
Earnings & Valuation
This table compares Skydance and Sohu.com”s top-line revenue, earnings per share (EPS) and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Skydance | $28.76 billion | 0.35 | -$621.00 million | $0.29 | 30.59 |
| Sohu.com | $584.33 million | 0.56 | $394.10 million | $8.57 | 1.48 |
Insider and Institutional Ownership
73.0% of Skydance shares are owned by institutional investors. Comparatively, 33.0% of Sohu.com shares are owned by institutional investors. 0.4% of Skydance shares are owned by insiders. Comparatively, 21.1% of Sohu.com shares are owned by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company is poised for long-term growth.
Analyst Ratings
This is a breakdown of current recommendations for Skydance and Sohu.com, as reported by MarketBeat.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Skydance | 9 | 5 | 4 | 0 | 1.72 |
| Sohu.com | 0 | 1 | 2 | 0 | 2.67 |
Skydance currently has a consensus target price of $5.78, suggesting a potential downside of 34.80%. Sohu.com has a consensus target price of $19.00, suggesting a potential upside of 50.08%. Given Sohu.com’s stronger consensus rating and higher possible upside, analysts plainly believe Sohu.com is more favorable than Skydance.
Profitability
This table compares Skydance and Sohu.com’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Skydance | -2.13% | 4.11% | 1.21% |
| Sohu.com | 38.15% | 21.63% | 16.13% |
Risk & Volatility
Skydance has a beta of 1.53, suggesting that its share price is 53% more volatile than the S&P 500. Comparatively, Sohu.com has a beta of 0.3, suggesting that its share price is 70% less volatile than the S&P 500.
Summary
Sohu.com beats Skydance on 9 of the 14 factors compared between the two stocks.
About Skydance
Paramount Global is a media and entertainment company which creates premium content and experiences for audiences. The company’s portfolio of consumer brands includes CBS, Showtime Networks, Paramount Pictures, Nickelodeon, MTV, Comedy Central, BET, Paramount , Pluto TV and Simon & Schuster, among others. Paramount Global, formerly known as ViacomCBS Inc., is based in NEW YORK.
About Sohu.com
Sohu.com Limited engages in the provision of online media, video, and game products and services on personal computers (PCs) and mobile devices in China. It operates through two segments: Sohu and Changyou. The company offers online news, information, and content services through the mobile phone application Sohu News APP, mobile portal m.sohu.com, and www.sohu.com for PCs; and online video content and services through mobile phone application Sohu Video APP and tv.sohu.com, as well as ifox, a video application for PC. It also operates Focus (www.focus.cn), which provides online real estate information and services; and 17173.com website, which provides news, electronic forums, online videos, and other online game information services to game players, as well as offers mobile game distribution services. In addition, the company offers interactive online games for PCs and mobile devices. Further, it provides paid subscription and interactive broadcasting services. The company was incorporated in 1996 and is headquartered in Beijing, China.
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