Citigroup Issues Pessimistic Forecast for Celsius (NASDAQ:CELH) Stock Price

Celsius (NASDAQ:CELH) had its target price dropped by analysts at Citigroup from $50.00 to $40.00 in a research note issued on Friday,Benzinga reports. The brokerage currently has a “buy” rating on the stock. Citigroup’s price objective indicates a potential upside of 44.04% from the stock’s current price.

Other equities analysts also recently issued reports about the stock. Morgan Stanley set a $42.00 target price on shares of Celsius and gave the company an “overweight” rating in a report on Friday. Piper Sandler lowered their price target on shares of Celsius from $49.00 to $36.00 and set an “overweight” rating on the stock in a research report on Friday. Deutsche Bank Aktiengesellschaft reissued a “buy” rating and set a $44.00 price objective on shares of Celsius in a research note on Friday, May 8th. Weiss Ratings lowered Celsius from a “hold (c)” rating to a “hold (c-)” rating in a research note on Thursday, June 11th. Finally, UBS Group set a $44.00 target price on Celsius in a report on Friday. Nineteen investment analysts have rated the stock with a Buy rating and six have given a Hold rating to the stock. According to data from MarketBeat.com, the company presently has an average rating of “Moderate Buy” and an average price target of $52.60.

Celsius Price Performance

CELH traded up $4.00 during trading on Friday, reaching $27.77. 32,458,480 shares of the stock were exchanged, compared to its average volume of 7,851,852. The business’s 50 day moving average price is $29.54 and its two-hundred day moving average price is $36.67. The company has a debt-to-equity ratio of 0.53, a current ratio of 1.77 and a quick ratio of 1.43. The company has a market capitalization of $7.10 billion, a price-to-earnings ratio of 64.58, a P/E/G ratio of 1.29 and a beta of 0.95. Celsius has a 1 year low of $23.56 and a 1 year high of $66.74.

Celsius (NASDAQ:CELH) last announced its quarterly earnings results on Thursday, August 6th. The company reported $0.36 earnings per share for the quarter, missing analysts’ consensus estimates of $0.42 by ($0.06). The firm had revenue of $817.93 million during the quarter, compared to analysts’ expectations of $870.09 million. Celsius had a net margin of 5.85% and a return on equity of 37.95%. The company’s quarterly revenue was up 10.6% compared to the same quarter last year. During the same quarter in the prior year, the business earned $0.47 EPS. As a group, equities research analysts anticipate that Celsius will post 1.58 earnings per share for the current year.

Insider Buying and Selling

In other Celsius news, CEO John Fieldly purchased 8,475 shares of the business’s stock in a transaction on Friday, May 22nd. The stock was bought at an average cost of $29.36 per share, for a total transaction of $248,826.00. Following the acquisition, the chief executive officer owned 937,540 shares of the company’s stock, valued at approximately $27,526,174.40. The trade was a 0.91% increase in their position. The acquisition was disclosed in a legal filing with the SEC, which is available at this link. Also, Director Hal Kravitz purchased 8,400 shares of Celsius stock in a transaction on Friday, May 22nd. The shares were acquired at an average cost of $29.73 per share, for a total transaction of $249,732.00. Following the purchase, the director owned 227,158 shares in the company, valued at approximately $6,753,407.34. This trade represents a 3.84% increase in their ownership of the stock. Additional details regarding this purchase are available in the official SEC disclosure. Insiders own 2.33% of the company’s stock.

Institutional Trading of Celsius

A number of hedge funds have recently added to or reduced their stakes in CELH. Vanguard Group Inc. increased its stake in shares of Celsius by 4.6% during the 4th quarter. Vanguard Group Inc. now owns 18,074,995 shares of the company’s stock valued at $826,750,000 after acquiring an additional 802,743 shares during the last quarter. Geode Capital Management LLC grew its holdings in Celsius by 8.4% in the fourth quarter. Geode Capital Management LLC now owns 3,565,409 shares of the company’s stock valued at $163,112,000 after purchasing an additional 277,424 shares during the period. Norges Bank purchased a new stake in Celsius in the fourth quarter valued at approximately $140,803,000. Massachusetts Financial Services Co. MA acquired a new position in Celsius during the fourth quarter worth approximately $115,321,000. Finally, Ameriprise Financial Inc. increased its position in Celsius by 20.9% during the second quarter. Ameriprise Financial Inc. now owns 2,470,088 shares of the company’s stock worth $114,587,000 after purchasing an additional 426,623 shares during the last quarter. 60.95% of the stock is owned by institutional investors and hedge funds.

Key Headlines Impacting Celsius

Here are the key news stories impacting Celsius this week:

• Positive Sentiment: Rockstar Energy founder Russ Savage disclosed control of approximately 12 million Celsius shares, or 4.7% of the company, and said he wants to become CEO. He criticized current leadership following the earnings miss, creating speculation that activist pressure could accelerate strategic or operational changes. Rockstar Energy founder builds Celsius stake, wants to take over as CEO
• Positive Sentiment: Second-quarter revenue rose 10.6% year over year to $817.9 million, supported by demand for Alani Nu and contributions from Rockstar Energy. Investors may view the portfolio expansion as a potential long-term growth driver despite near-term pressure on the original CELSIUS brand. Celsius Holdings Q2 Earnings Miss Estimates, Revenues Increase 11% Y/Y
• Positive Sentiment: JPMorgan, Piper Sandler and Needham retained bullish “overweight” or “buy” ratings, indicating analysts still see considerable upside after lowering their price targets. Increased call-option activity also reflected speculative bullish interest.
• Neutral Sentiment: Management expects core-brand pressure to continue into the third quarter, with recovery dependent on SKU resets, retail expansion and new products that could support growth toward the end of 2026 and in 2027. CELH Q2 Earnings Call Flags Core Brand Reset Before 2027
• Negative Sentiment: Celsius reported adjusted earnings of $0.36 per share, below the $0.42 consensus estimate and down from $0.47 a year earlier. Revenue also fell short of expectations of $870.1 million, while promotional spending and margin pressure reduced profitability. Celsius Holdings Inc. Q2 Earnings and Revenues Miss Estimates
• Negative Sentiment: Sales of the namesake CELSIUS brand turned negative, raising concerns about competitive pressure, consumer demand and the cost of restoring momentum. Maxim downgraded the stock to “hold,” while several firms sharply reduced price targets, underscoring valuation and execution concerns. Celsius Holdings slides after sales for its namesake brand turn negative

About Celsius

Celsius Holdings, Inc is an American beverage company known for its line of fitness and energy drinks formulated to support active lifestyles. The company’s flagship product, the Celsius® brand, features beverages enhanced with ingredients such as green tea extract, guarana seed extract and essential vitamins, positioned as a functional alternative to traditional energy drinks. These products are designed to deliver a blend of ingredients that support metabolism and sustained energy without high sugar content or artificial preservatives.

In addition to its core carbonated drink portfolio, Celsius has expanded its offerings to include powder mixes and non-carbonated ready-to-drink variants, catering to consumer preferences around taste, convenience and nutritional needs.