Analysts Set Sun Life Financial Inc. (TSE:SLF) PT at C$93.22

Shares of Sun Life Financial Inc. (TSE:SLF) (NYSE:SLF) have been given a consensus rating of “Hold” by the ten ratings firms that are presently covering the stock, Marketbeat reports. One equities research analyst has rated the stock with a sell rating, five have issued a hold rating, three have assigned a buy rating and one has assigned a strong buy rating to the company. The average 1-year price target among brokers that have covered the stock in the last year is C$96.44.

A number of research analysts have commented on the company. Barclays lowered their price target on Sun Life Financial from C$84.00 to C$83.00 in a research report on Friday, January 9th. Jefferies Financial Group lifted their price target on shares of Sun Life Financial from C$97.00 to C$103.00 in a report on Friday. BMO Capital Markets upped their price objective on shares of Sun Life Financial from C$95.00 to C$100.00 and gave the stock an “outperform” rating in a report on Friday. Royal Bank Of Canada raised their target price on shares of Sun Life Financial from C$83.00 to C$95.00 and gave the stock a “sector perform” rating in a research report on Friday. Finally, TD Securities reduced their price target on shares of Sun Life Financial from C$104.00 to C$102.00 and set a “buy” rating on the stock in a research report on Thursday.

Key Headlines Impacting Sun Life Financial

Here are the key news stories impacting Sun Life Financial this week:

• Positive Sentiment: Q4 earnings beat and strong results — Sun Life reported C$1.96 EPS, a sizable year-over-year profit increase (~$722M) and strong Asia unit performance, which supports the upbeat investor reaction. Article Title Article Title
• Positive Sentiment: Jefferies raised its target from C$97 to C$103 (≈10.1% upside), signaling stronger analyst conviction on SLF’s outlook. Article Title
• Positive Sentiment: BMO Capital Markets lifted its target to C$100 and moved to “outperform,” another bullish vote that likely supported buying interest. Article Title
• Positive Sentiment: Desjardins increased its target to C$101 and set a “buy” rating — adds momentum to the bullish analyst narrative. Article Title Article Title
• Positive Sentiment: Scotiabank and RBC both raised targets (Scotia to C$96, RBC to C$95), keeping coverage upbeat across major Canadian dealers. Article Title
• Positive Sentiment: Dividend activity — Sun Life declared common and preferred-share dividends (preferred payable Q1 2026), which appeals to income-focused investors. Article Title Article Title
• Neutral Sentiment: Earnings call transcript and highlights are available for deeper read-through; watch management commentary for margin drivers and Asia growth details. Article Title Article Title
• Negative Sentiment: TD Securities trimmed its target from C$104 to C$102 (still a “buy”), a modest negative signal that some firms are tempering near-term upside. Article Title

Sun Life Financial Stock Up 0.3%

Shares of TSE SLF opened at C$93.94 on Wednesday. The firm’s fifty day moving average is C$86.29 and its 200 day moving average is C$84.09. Sun Life Financial has a 52 week low of C$74.56 and a 52 week high of C$94.76. The company has a quick ratio of 84,866.00, a current ratio of 92.19 and a debt-to-equity ratio of 26.00. The company has a market cap of C$52.03 billion, a price-to-earnings ratio of 17.79, a PEG ratio of 1.33 and a beta of 0.73.

Sun Life Financial (TSE:SLF) (NYSE:SLF) last released its quarterly earnings data on Wednesday, February 11th. The financial services provider reported C$1.96 earnings per share (EPS) for the quarter. Sun Life Financial had a net margin of 7.58% and a return on equity of 15.69%. On average, equities research analysts expect that Sun Life Financial will post 6.9230769 earnings per share for the current year.

Sun Life Financial Increases Dividend

The company also recently announced a quarterly dividend, which was paid on Wednesday, December 31st. Stockholders of record on Wednesday, December 31st were given a $0.92 dividend. The ex-dividend date of this dividend was Wednesday, November 26th. This represents a $3.68 annualized dividend and a dividend yield of 3.9%. This is an increase from Sun Life Financial’s previous quarterly dividend of $0.88. Sun Life Financial’s dividend payout ratio is currently 65.15%.

About Sun Life Financial

Sun Life Financial is one of Canada’s Big Three life insurance companies along with Great-West Lifeco and Manulife. Sun Life provides insurance, retirement, and wealth-management services to individual and corporate customers in Canada, the United States, and Asia. It also owns MFS Investment Management, a Boston-based asset-management firm. Sun Life generates about a third of its profit from asset-management operations.