Amazon.com, Inc. (NASDAQ:AMZN) Receives $295.50 Average PT from Analysts

Amazon.com, Inc. (NASDAQ:AMZN) has been given a consensus recommendation of “Moderate Buy” by the sixty-one research firms that are presently covering the stock, Marketbeat.com reports. Three equities research analysts have rated the stock with a hold recommendation, fifty-six have assigned a buy recommendation and two have assigned a strong buy recommendation to the company. The average 12-month target price among brokerages that have covered the stock in the last year is $295.50.

AMZN has been the subject of several research reports. Robert W. Baird set a $285.00 price objective on Amazon.com and gave the stock an “outperform” rating in a report on Friday, October 31st. JPMorgan Chase & Co. reaffirmed a “buy” rating and set a $305.00 price target on shares of Amazon.com in a research note on Friday, December 12th. Bank of America boosted their price objective on shares of Amazon.com from $272.00 to $303.00 and gave the stock a “buy” rating in a research report on Wednesday, December 3rd. CIBC increased their price objective on shares of Amazon.com to $315.00 in a research note on Monday, October 20th. Finally, Telsey Advisory Group lifted their target price on shares of Amazon.com from $265.00 to $300.00 and gave the stock an “outperform” rating in a research report on Friday, October 31st.

Amazon.com Stock Up 0.1%

Shares of NASDAQ AMZN opened at $232.52 on Wednesday. The stock has a market capitalization of $2.49 trillion, a price-to-earnings ratio of 32.84, a price-to-earnings-growth ratio of 1.60 and a beta of 1.37. Amazon.com has a 52 week low of $161.38 and a 52 week high of $258.60. The firm has a 50-day moving average price of $231.09 and a 200 day moving average price of $226.27. The company has a quick ratio of 0.80, a current ratio of 1.01 and a debt-to-equity ratio of 0.14.

Amazon.com (NASDAQ:AMZN) last issued its earnings results on Thursday, October 30th. The e-commerce giant reported $1.95 earnings per share for the quarter, topping the consensus estimate of $1.57 by $0.38. Amazon.com had a net margin of 11.06% and a return on equity of 23.62%. The company had revenue of $180.17 billion for the quarter, compared to analyst estimates of $177.53 billion. During the same period in the prior year, the business posted $1.43 earnings per share. The firm’s revenue for the quarter was up 13.4% compared to the same quarter last year. Equities research analysts anticipate that Amazon.com will post 6.31 EPS for the current fiscal year.

Amazon.com News Summary

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: Analysts and retail outlets are pitching Amazon as a buy heading into 2026 on expected cloud demand and AI-driven data center spending; this supportive narrative is helping sentiment. Is Amazon Stock a Buy Ahead of 2026?
• Positive Sentiment: Long-term bulls list AMZN among top “buy and hold” or top Magnificent Seven picks for 2026 because of AWS scale and retail cash generation — a reason investors accumulate on weakness. If I Could Buy Only 1 “Magnificent Seven” Stock in 2026, This Would Be It
• Positive Sentiment: Sector‑wide rebound in tech and easing AI fears helped AMZN get a lift in a thin holiday market, per analysts noting improving sentiment for large cloud names. The Zacks Analyst Blog Analog Devices, Amazon.com and Fortive
• Neutral Sentiment: Pieces comparing Amazon to Microsoft frame AMZN as a core cloud/AI play but stress tradeoffs (retail exposure, capex) — useful for positioning but not a clear near‑term price catalyst. Amazon vs. Microsoft: Which Stock Is a Better Buy for 2026 and Beyond?
• Neutral Sentiment: Market commentary notes AMZN’s unique mix (retail + AWS) and underperformance vs. peers; that creates both upside if cloud execution accelerates and vulnerability if it lags. Tech Corner: AMZN Underperformance & Unique Outlook
• Negative Sentiment: NVIDIA’s $20B Groq deal tightens competition for low‑latency inference hardware — a development that could raise AWS infrastructure costs or force Amazon to accelerate capex to stay competitive. This is a material industry risk for AMZN’s cloud franchise. NVIDIA’s $20B Groq Deal Is a Warning Shot to AI Rivals (AMZN)
• Negative Sentiment: Operational risk resurfaced after an AWS outage on Dec. 24, reigniting concerns about cloud reliability and monopoly risks — outages can spur customer migrations or pricing pressure. Amazon Web Service’s Christmas Eve Outage Reignites Concerns Over Cloud Monopoly Risks
• Negative Sentiment: Critical takes and warnings highlight valuation/operational flags and note some institutional selling — items that could pressure near‑term price action if they gather momentum. Amazon Stock Faces Dangers – Here Are Some Warning Signs

Insider Activity

In related news, CEO Andrew R. Jassy sold 19,872 shares of the company’s stock in a transaction that occurred on Friday, November 21st. The stock was sold at an average price of $216.94, for a total value of $4,311,031.68. Following the sale, the chief executive officer owned 2,208,310 shares of the company’s stock, valued at approximately $479,070,771.40. This represents a 0.89% decrease in their position. The transaction was disclosed in a filing with the Securities & Exchange Commission, which can be accessed through this hyperlink. Also, CEO Douglas J. Herrington sold 22,000 shares of the stock in a transaction on Friday, October 31st. The shares were sold at an average price of $250.03, for a total value of $5,500,660.00. Following the sale, the chief executive officer owned 493,507 shares in the company, valued at approximately $123,391,555.21. This trade represents a 4.27% decrease in their position. Additional details regarding this sale are available in the official SEC disclosure. Over the last three months, insiders sold 82,234 shares of company stock worth $19,076,767. 10.80% of the stock is owned by corporate insiders.

Institutional Inflows and Outflows

Several institutional investors have recently added to or reduced their stakes in the company. PMG Family Office LLC acquired a new stake in shares of Amazon.com during the 3rd quarter worth about $546,000. Finivi Inc. lifted its stake in shares of Amazon.com by 1.2% during the third quarter. Finivi Inc. now owns 26,451 shares of the e-commerce giant’s stock valued at $5,808,000 after buying an additional 305 shares during the period. Advisors Management Group Inc. ADV boosted its position in Amazon.com by 13.9% during the third quarter. Advisors Management Group Inc. ADV now owns 52,331 shares of the e-commerce giant’s stock worth $11,490,000 after acquiring an additional 6,369 shares during the last quarter. AIA Group Ltd grew its stake in Amazon.com by 48.7% in the 3rd quarter. AIA Group Ltd now owns 266,909 shares of the e-commerce giant’s stock worth $58,605,000 after acquiring an additional 87,429 shares during the period. Finally, Peterson Wealth Management raised its holdings in Amazon.com by 3.2% in the 3rd quarter. Peterson Wealth Management now owns 34,957 shares of the e-commerce giant’s stock valued at $7,676,000 after acquiring an additional 1,075 shares during the last quarter. Institutional investors and hedge funds own 72.20% of the company’s stock.

About Amazon.com

Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.

Key businesses and offerings include Amazon’s online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.