311,771 Shares in Netflix, Inc. $NFLX Acquired by Murphy Middleton Hinkle & Parker Inc.

Murphy Middleton Hinkle & Parker Inc. bought a new position in shares of Netflix, Inc. (NASDAQ:NFLX) in the 4th quarter, HoldingsChannel.com reports. The fund bought 311,771 shares of the Internet television network’s stock, valued at approximately $29,232,000. Netflix comprises about 8.3% of Murphy Middleton Hinkle & Parker Inc.’s holdings, making the stock its 3rd biggest position.

A number of other institutional investors and hedge funds also recently added to or reduced their stakes in the business. Imprint Wealth LLC purchased a new position in shares of Netflix during the 3rd quarter worth $25,000. Retirement Wealth Solutions LLC purchased a new stake in Netflix in the 3rd quarter valued at about $28,000. Steph & Co. raised its holdings in Netflix by 188.9% in the 3rd quarter. Steph & Co. now owns 26 shares of the Internet television network’s stock valued at $31,000 after buying an additional 17 shares during the period. Bare Financial Services Inc lifted its position in Netflix by 93.3% in the third quarter. Bare Financial Services Inc now owns 29 shares of the Internet television network’s stock valued at $35,000 after buying an additional 14 shares during the last quarter. Finally, Horizon Financial Services LLC lifted its position in Netflix by 480.0% in the third quarter. Horizon Financial Services LLC now owns 29 shares of the Internet television network’s stock valued at $35,000 after buying an additional 24 shares during the last quarter. Hedge funds and other institutional investors own 80.93% of the company’s stock.

Key Stories Impacting Netflix

Here are the key news stories impacting Netflix this week:

• Positive Sentiment: Citi resumes coverage, reiterates Buy and $115 price objective — Citi points to improving profitability, pricing power and enhanced capital returns as upside catalysts for Netflix. Citi Resumes Coverage of Netflix (NFLX) Stock
• Positive Sentiment: Ad business momentum — reports highlight Netflix’s ad revenue surge ( ~$1.5B and estimates up to $3B in 2026) and its investment in an in‑house ad platform, which supports higher monetization per user and recurring revenue diversification. Netflix’s Ad Revenue Surges to $1.5 Billion: Is the Stock a No-Brainer Buy Today With $2,000?
• Positive Sentiment: Live events and cultural hits driving engagement — Netflix streamed BTS’s Seoul concert (positioning it as a leader in live concert streaming) and launched a successful second season of “Culinary Class Wars,” which drove restaurant bookings and demonstrates content’s real‑world economic and engagement impact. These signal subscriber engagement and event‑driven monetization upside. BTS Comeback Becomes Netflix’s Biggest Live Bet Yet A Netflix cooking show is changing how people travel — and restaurants are seeing bookings jump 303%
• Negative Sentiment: Price sensitivity among consumers — a report on Canadian streaming behavior shows cash‑strapped consumers gravitating to lower‑cost ad tiers, which could limit ARPU upside in pressured markets even as ad revenue grows. NFLX, DIS, PSKY: New ‘Couch Potato Report’ Shows Cash-Strapped Canadians Choose to Stream with Ads

Netflix Trading Up 1.7%

NASDAQ NFLX opened at $93.38 on Tuesday. The company has a debt-to-equity ratio of 0.51, a quick ratio of 1.19 and a current ratio of 1.19. The firm has a market cap of $394.27 billion, a price-to-earnings ratio of 36.95, a PEG ratio of 1.41 and a beta of 1.68. The firm has a 50 day simple moving average of $86.95 and a 200-day simple moving average of $101.49. Netflix, Inc. has a one year low of $75.01 and a one year high of $134.12.

Netflix (NASDAQ:NFLX) last announced its earnings results on Tuesday, January 20th. The Internet television network reported $0.56 earnings per share for the quarter, topping the consensus estimate of $0.55 by $0.01. The firm had revenue of $12.05 billion for the quarter, compared to the consensus estimate of $11.97 billion. Netflix had a net margin of 24.30% and a return on equity of 43.26%. The firm’s revenue for the quarter was up 17.6% on a year-over-year basis. During the same period in the prior year, the firm earned $0.43 EPS. Netflix has set its Q1 2026 guidance at 0.760-0.760 EPS. Equities research analysts anticipate that Netflix, Inc. will post 24.58 EPS for the current fiscal year.

Wall Street Analyst Weigh In

A number of equities research analysts have weighed in on NFLX shares. Evercore assumed coverage on shares of Netflix in a research report on Friday, February 27th. They set an “outperform” rating and a $115.00 price target for the company. Argus lowered their price objective on shares of Netflix from $141.00 to $110.00 and set a “buy” rating for the company in a research report on Thursday, January 22nd. Wells Fargo & Company began coverage on shares of Netflix in a report on Monday, March 9th. They issued an “equal weight” rating and a $105.00 target price for the company. Huber Research raised Netflix from a “strong sell” rating to a “strong-buy” rating in a research report on Friday, February 27th. Finally, JPMorgan Chase & Co. initiated coverage on Netflix in a research note on Monday, March 2nd. They set an “overweight” rating and a $120.00 price target on the stock. Two investment analysts have rated the stock with a Strong Buy rating, thirty-five have assigned a Buy rating and thirteen have given a Hold rating to the company’s stock. According to MarketBeat.com, the company has an average rating of “Moderate Buy” and an average target price of $114.35.

Insiders Place Their Bets

In related news, CFO Spencer Adam Neumann sold 57,260 shares of Netflix stock in a transaction on Friday, February 27th. The stock was sold at an average price of $95.50, for a total value of $5,468,330.00. Following the completion of the transaction, the chief financial officer directly owned 73,787 shares in the company, valued at approximately $7,046,658.50. This trade represents a 43.69% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the SEC, which is accessible through this hyperlink. Also, insider David A. Hyman sold 23,439 shares of the business’s stock in a transaction on Friday, January 16th. The stock was sold at an average price of $88.11, for a total value of $2,065,210.29. Following the transaction, the insider directly owned 316,100 shares of the company’s stock, valued at $27,851,571. The trade was a 6.90% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. Over the last quarter, insiders have sold 1,520,133 shares of company stock valued at $137,259,786. Corporate insiders own 1.37% of the company’s stock.

Netflix Company Profile

Netflix, Inc (NASDAQ: NFLX) is a global entertainment company that provides subscription-based streaming of films, television series, documentaries and other video content. Founded in 1997 by Reed Hastings and Marc Randolph and headquartered in Los Gatos, California, the company began as a DVD-by-mail rental service and introduced streaming video in 2007. Netflix later expanded into producing and distributing original programming, beginning notable original hits in the 2010s, and now operates a content production and distribution ecosystem alongside its licensing activity.

The company’s primary product is its on-demand streaming service, which can be accessed on a wide range of internet-connected devices and delivered through a suite of apps and web platforms.