Zebra Technologies Corporation (NASDAQ:ZBRA) was upgraded by Zacks Investment Research from a “hold” rating to a “buy” rating in a note issued to investors on Thursday. The brokerage presently has a $123.00 price objective on the industrial products company’s stock. Zacks Investment Research‘s price objective points to a potential upside of 11.73% from the stock’s current price.

According to Zacks, “Zebra Technologies Corporation and its wholly-owned subsidiaries design, manufacture and support a broad range of direct thermal and thermal transfer bar code label printers, receipt printers, instant-issuance plastic card printers and secure identification printing systems, related accessories, and support software. The company markets its products worldwide principally to manufacturing and service organizations for use in automatic identification, data collection, and personal identification systems. “

A number of other equities analysts have also commented on ZBRA. Barrington Research restated an “outperform” rating and set a $125.00 price objective (up previously from $110.00) on shares of Zebra Technologies Corporation in a research note on Tuesday, August 15th. Needham & Company LLC restated a “buy” rating and set a $118.00 price objective (up previously from $107.00) on shares of Zebra Technologies Corporation in a research note on Thursday, August 10th. Finally, BidaskClub lowered Zebra Technologies Corporation from a “buy” rating to a “hold” rating in a research note on Monday, July 24th. Five equities research analysts have rated the stock with a hold rating and six have given a buy rating to the stock. The stock currently has an average rating of “Buy” and a consensus target price of $104.29.

Shares of Zebra Technologies Corporation (NASDAQ ZBRA) opened at 109.79 on Thursday. The firm’s market cap is $5.83 billion. The company has a 50-day moving average price of $106.36 and a 200 day moving average price of $101.20. Zebra Technologies Corporation has a 52 week low of $62.91 and a 52 week high of $112.53.

Zebra Technologies Corporation (NASDAQ:ZBRA) last posted its quarterly earnings data on Tuesday, August 8th. The industrial products company reported $1.51 EPS for the quarter, topping the Zacks’ consensus estimate of $1.34 by $0.17. Zebra Technologies Corporation had a positive return on equity of 38.88% and a negative net margin of 1.14%. The firm had revenue of $897.00 million for the quarter, compared to analyst estimates of $876.90 million. During the same quarter last year, the company earned $1.34 EPS. The company’s revenue was up 2.0% on a year-over-year basis. Analysts expect that Zebra Technologies Corporation will post $6.67 EPS for the current fiscal year.

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In other news, SVP Hugh K. Gagnier sold 20,682 shares of Zebra Technologies Corporation stock in a transaction on Tuesday, August 15th. The stock was sold at an average price of $106.42, for a total value of $2,200,978.44. Following the transaction, the senior vice president now owns 39,072 shares in the company, valued at approximately $4,158,042.24. The sale was disclosed in a filing with the SEC, which is available at the SEC website. Also, CEO Anders Gustafsson sold 25,000 shares of Zebra Technologies Corporation stock in a transaction on Tuesday, August 15th. The shares were sold at an average price of $106.04, for a total value of $2,651,000.00. Following the completion of the transaction, the chief executive officer now owns 295,116 shares in the company, valued at approximately $31,294,100.64. The disclosure for this sale can be found here. Company insiders own 2.50% of the company’s stock.

Several institutional investors and hedge funds have recently modified their holdings of the company. Advisor Group Inc. boosted its holdings in shares of Zebra Technologies Corporation by 0.8% during the 2nd quarter. Advisor Group Inc. now owns 1,606 shares of the industrial products company’s stock valued at $161,000 after acquiring an additional 13 shares in the last quarter. Zurcher Kantonalbank Zurich Cantonalbank boosted its holdings in shares of Zebra Technologies Corporation by 3.9% during the 2nd quarter. Zurcher Kantonalbank Zurich Cantonalbank now owns 1,885 shares of the industrial products company’s stock valued at $189,000 after acquiring an additional 71 shares in the last quarter. Teacher Retirement System of Texas boosted its holdings in shares of Zebra Technologies Corporation by 2.2% during the 2nd quarter. Teacher Retirement System of Texas now owns 4,276 shares of the industrial products company’s stock valued at $430,000 after acquiring an additional 92 shares in the last quarter. PNC Financial Services Group Inc. boosted its holdings in shares of Zebra Technologies Corporation by 2.0% during the 1st quarter. PNC Financial Services Group Inc. now owns 6,056 shares of the industrial products company’s stock valued at $554,000 after acquiring an additional 116 shares in the last quarter. Finally, World Asset Management Inc boosted its holdings in shares of Zebra Technologies Corporation by 5.1% during the 2nd quarter. World Asset Management Inc now owns 3,821 shares of the industrial products company’s stock valued at $384,000 after acquiring an additional 187 shares in the last quarter. Institutional investors own 89.98% of the company’s stock.

Zebra Technologies Corporation Company Profile

Zebra Technologies Corporation designs, manufactures and sells a range of automatic identification and data capture (AIDC) products. The Company’s AIDC products include mobile computers, barcode scanners, radio frequency identification (RFID) readers, wireless local area network (WLAN) products, specialty printers for barcode labeling and personal identification, real-time location systems (RTLS), related accessories and supplies, such as self-adhesive labels and other consumables, and utilities and application software.

Analyst Recommendations for Zebra Technologies Corporation (NASDAQ:ZBRA)

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