Shares of William Hill plc (LON:WMH) reached a new 52-week low during trading on Tuesday . The company traded as low as GBX 158.10 ($2.07) and last traded at GBX 161 ($2.10), with a volume of 2406794 shares changing hands. The stock had previously closed at GBX 166.10 ($2.17).

A number of research firms have recently commented on WMH. Morgan Stanley cut their price objective on William Hill from GBX 355 ($4.64) to GBX 340 ($4.44) and set an “equal weight” rating for the company in a research report on Monday, August 13th. Peel Hunt restated an “add” rating on shares of William Hill in a research report on Monday, August 13th. Shore Capital restated a “hold” rating on shares of William Hill in a research report on Tuesday, September 25th. Canaccord Genuity restated a “buy” rating and issued a GBX 315 ($4.12) price objective on shares of William Hill in a research report on Wednesday, September 5th. Finally, Barclays restated an “overweight” rating on shares of William Hill in a research report on Thursday, September 6th. Seven equities research analysts have rated the stock with a hold rating and seven have given a buy rating to the company’s stock. The company presently has an average rating of “Buy” and an average price target of GBX 297.07 ($3.88).

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William Hill Company Profile (LON:WMH)

William Hill PLC provides sports betting and gaming services in the United Kingdom, Australia, the United States, Italy, Spain, and internationally. It operates through Retail, Online, US, Australia, and Other segments. The company operates licensed betting offices that offer various betting and gaming services, including horseracing, greyhound racing, football betting, virtual racing, numbers betting, and other services.

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