William Hill plc (LON:WMH)’s share price hit a new 52-week high during trading on Monday . The stock traded as high as GBX 317.30 ($4.27) and last traded at GBX 313.30 ($4.22), with a volume of 3274670 shares changing hands. The stock had previously closed at GBX 313.30 ($4.22).

WMH has been the topic of a number of analyst reports. Bank of America upgraded shares of William Hill to a “buy” rating and raised their price objective for the company from GBX 224 ($3.01) to GBX 330 ($4.44) in a report on Tuesday, November 7th. Deutsche Bank restated a “buy” rating and issued a GBX 390 ($5.25) price objective on shares of William Hill in a report on Friday, November 10th. Investec restated a “buy” rating and issued a GBX 300 ($4.04) price objective on shares of William Hill in a report on Monday, November 20th. Shore Capital restated a “hold” rating on shares of William Hill in a report on Monday, November 20th. Finally, Morgan Stanley raised their price objective on shares of William Hill from GBX 295 ($3.97) to GBX 305 ($4.10) and gave the company an “equal weight” rating in a report on Tuesday, November 28th. Three research analysts have rated the stock with a sell rating, ten have given a hold rating and five have issued a buy rating to the company’s stock. The stock currently has a consensus rating of “Hold” and a consensus target price of GBX 292.53 ($3.94).

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William Hill Company Profile

William Hill PLC is a gambling company. The Company’s segments include Retail, Online, US, Australia and Other. The Retail segment consists of all activities undertaken in licensed betting offices (LBOs), including gaming machines. The Online segment consists of all online and telephone activity outside of Australia, including sports betting, casino, poker sites and other gaming products along with telephone betting services.

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