Vera Bradley, Inc. (NASDAQ:VRA) EVP Kimberly F. Colby sold 170,000 shares of Vera Bradley stock in a transaction dated Thursday, September 28th. The stock was sold at an average price of $8.47, for a total value of $1,439,900.00. Following the transaction, the executive vice president now owns 21,655 shares of the company’s stock, valued at approximately $183,417.85. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which is accessible through the SEC website.

Shares of Vera Bradley, Inc. (NASDAQ VRA) opened at 8.32 on Thursday. The firm has a market capitalization of $299.23 million, a P/E ratio of 29.40 and a beta of 0.86. The firm’s 50-day moving average is $8.89 and its 200 day moving average is $9.03. Vera Bradley, Inc. has a 12 month low of $7.70 and a 12 month high of $16.19.

Vera Bradley (NASDAQ:VRA) last released its earnings results on Wednesday, August 30th. The textile maker reported $0.13 earnings per share for the quarter, beating the Zacks’ consensus estimate of $0.10 by $0.03. Vera Bradley had a net margin of 2.21% and a return on equity of 6.64%. The firm had revenue of $112.42 million during the quarter, compared to the consensus estimate of $111.72 million. During the same period in the prior year, the firm earned $0.17 EPS. The company’s revenue was down 5.7% compared to the same quarter last year. On average, equities research analysts anticipate that Vera Bradley, Inc. will post $0.47 EPS for the current year.

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Several institutional investors have recently added to or reduced their stakes in the company. Dimensional Fund Advisors LP grew its position in shares of Vera Bradley by 22.8% during the 2nd quarter. Dimensional Fund Advisors LP now owns 2,226,704 shares of the textile maker’s stock valued at $21,776,000 after acquiring an additional 413,983 shares during the period. Renaissance Technologies LLC grew its position in shares of Vera Bradley by 35.8% during the 1st quarter. Renaissance Technologies LLC now owns 1,891,800 shares of the textile maker’s stock valued at $17,613,000 after acquiring an additional 498,950 shares during the period. Vanguard Group Inc. grew its position in shares of Vera Bradley by 12.6% during the 1st quarter. Vanguard Group Inc. now owns 1,741,621 shares of the textile maker’s stock valued at $16,215,000 after acquiring an additional 194,971 shares during the period. Bank of New York Mellon Corp grew its position in shares of Vera Bradley by 18.6% during the 1st quarter. Bank of New York Mellon Corp now owns 1,190,086 shares of the textile maker’s stock valued at $11,079,000 after acquiring an additional 186,986 shares during the period. Finally, FMR LLC grew its position in shares of Vera Bradley by 14.9% during the 2nd quarter. FMR LLC now owns 965,051 shares of the textile maker’s stock valued at $9,438,000 after acquiring an additional 125,051 shares during the period. 60.60% of the stock is owned by hedge funds and other institutional investors.

VRA has been the subject of a number of research analyst reports. FBR & Co set a $12.00 price target on Vera Bradley and gave the stock a “buy” rating in a report on Monday, August 28th. BidaskClub upgraded shares of Vera Bradley from a “sell” rating to a “hold” rating in a research report on Friday, September 1st. KeyCorp restated a “hold” rating on shares of Vera Bradley in a research report on Friday, August 25th. Zacks Investment Research upgraded shares of Vera Bradley from a “sell” rating to a “hold” rating in a research report on Wednesday, August 2nd. Finally, Jefferies Group LLC restated a “hold” rating and set a $10.00 price objective on shares of Vera Bradley in a research report on Friday, July 14th. Six analysts have rated the stock with a hold rating and two have assigned a buy rating to the company’s stock. The stock has a consensus rating of “Hold” and an average target price of $10.60.

Vera Bradley Company Profile

Vera Bradley, Inc (Vera Bradley) is a designer of women’s handbags, accessories, luggage and travel items, eyewear, and stationery and gifts. The Company’s segments include Direct and Indirect. The Company offers various products, including bags, travel, home and accessories. Its accessories include fashion accessories, such as wallets, eyeglass cases, jewelry, and scarves and various technology accessories.

Insider Buying and Selling by Quarter for Vera Bradley (NASDAQ:VRA)

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