The Star Entertainment Group (OTCMKTS:EHGRF – Get Free Report) and Hilton Worldwide (NYSE:HLT – Get Free Report) are both consumer discretionary companies, but which is the better investment? We will compare the two businesses based on the strength of their risk, analyst recommendations, dividends, institutional ownership, earnings, valuation and profitability.
Dividends
The Star Entertainment Group pays an annual dividend of $0.02 per share and has a dividend yield of 14.3%. Hilton Worldwide pays an annual dividend of $0.60 per share and has a dividend yield of 0.2%. The Star Entertainment Group pays out 15.5% of its earnings in the form of a dividend. Hilton Worldwide pays out 8.8% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years.
Institutional & Insider Ownership
23.3% of The Star Entertainment Group shares are held by institutional investors. Comparatively, 95.9% of Hilton Worldwide shares are held by institutional investors. 2.7% of Hilton Worldwide shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock will outperform the market over the long term.
Analyst Recommendations
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| The Star Entertainment Group | 0 | 0 | 0 | 0 | 0.00 |
| Hilton Worldwide | 0 | 7 | 16 | 1 | 2.75 |
Hilton Worldwide has a consensus price target of $353.82, suggesting a potential upside of 7.31%. Given Hilton Worldwide’s stronger consensus rating and higher probable upside, analysts plainly believe Hilton Worldwide is more favorable than The Star Entertainment Group.
Profitability
This table compares The Star Entertainment Group and Hilton Worldwide’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| The Star Entertainment Group | N/A | N/A | N/A |
| Hilton Worldwide | 12.69% | -35.24% | 11.84% |
Valuation and Earnings
This table compares The Star Entertainment Group and Hilton Worldwide”s gross revenue, earnings per share and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| The Star Entertainment Group | N/A | N/A | N/A | $0.13 | 1.09 |
| Hilton Worldwide | $12.04 billion | 6.16 | $1.46 billion | $6.81 | 48.42 |
Hilton Worldwide has higher revenue and earnings than The Star Entertainment Group. The Star Entertainment Group is trading at a lower price-to-earnings ratio than Hilton Worldwide, indicating that it is currently the more affordable of the two stocks.
Summary
Hilton Worldwide beats The Star Entertainment Group on 12 of the 14 factors compared between the two stocks.
About The Star Entertainment Group
The Star Entertainment Group Limited operates and manages integrated resorts in Australia. It operates through three segments: Sydney, Gold Coast, and Brisbane. The company owns and operates The Star Sydney, The Star Gold Coast, and Treasury Brisbane casinos, which include hotels, restaurants, bars, theatres, and other entertainment facilities. It also manages the Gold Coast Convention and Exhibition Centre. The company was formerly known as Echo Entertainment Group Limited and changed its name to The Star Entertainment Group Limited in November 2015. The Star Entertainment Group Limited was incorporated in 2011 and is based in Brisbane, Australia.
About Hilton Worldwide
Hilton Worldwide Holdings Inc., a hospitality company, engages in managing, franchising, owning, and leasing hotels and resorts. It operates through two segments, Management and Franchise, and Ownership. The company engages in the hotel management and licensing of its brands. It operates luxury hotels under the Waldorf Astoria Hotels & Resorts, LXR Hotels & Resorts, and Conrad Hotels & Resorts brand; lifestyle hotels under the Canopy by Hilton, Curio Collection by Hilton, Tapestry Collection by Hilton, Tempo by Hilton, and Motto by Hilton brand; full service hotels under the Signia by Hilton, Hilton Hotels & Resorts, and DoubleTree by Hilton brand; service hotels under the Hilton Garden Inn, Hampton by Hilton, and Tru by Hilton brand; all-suite hotels under the Embassy Suites by Hilton, Homewood Suites by Hilton, and Home2 Suites by Hilton brand; and economy hotel under the Spark by Hilton brand, as well as Hilton Grand Vacations. The company operates in North America, South America, and Central America, including various Caribbean nations; Europe, the Middle East, and Africa; and the Asia Pacific. The company was founded in 1919 and is headquartered in McLean, Virginia.
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