TD Asset Management Inc Buys 7,297 Shares of Planet Fitness, Inc. $PLNT

TD Asset Management Inc lifted its stake in Planet Fitness, Inc. (NYSE:PLNT) by 1.3% in the 3rd quarter, Holdings Channel.com reports. The firm owned 589,132 shares of the company’s stock after buying an additional 7,297 shares during the quarter. TD Asset Management Inc’s holdings in Planet Fitness were worth $61,152,000 as of its most recent SEC filing.

A number of other hedge funds also recently bought and sold shares of PLNT. Hantz Financial Services Inc. increased its stake in Planet Fitness by 964.0% during the 2nd quarter. Hantz Financial Services Inc. now owns 266 shares of the company’s stock valued at $29,000 after purchasing an additional 241 shares in the last quarter. EverSource Wealth Advisors LLC lifted its stake in shares of Planet Fitness by 184.5% in the second quarter. EverSource Wealth Advisors LLC now owns 330 shares of the company’s stock worth $36,000 after buying an additional 214 shares in the last quarter. SJS Investment Consulting Inc. grew its holdings in shares of Planet Fitness by 6,950.0% during the third quarter. SJS Investment Consulting Inc. now owns 423 shares of the company’s stock valued at $44,000 after buying an additional 417 shares during the last quarter. Atlantic Union Bankshares Corp bought a new stake in shares of Planet Fitness during the third quarter valued at approximately $44,000. Finally, Smartleaf Asset Management LLC raised its holdings in Planet Fitness by 131.8% in the 3rd quarter. Smartleaf Asset Management LLC now owns 445 shares of the company’s stock worth $47,000 after acquiring an additional 253 shares during the last quarter. Institutional investors own 95.53% of the company’s stock.

Planet Fitness News Summary

Here are the key news stories impacting Planet Fitness this week:

• Positive Sentiment: Q4 beat and FY26 guidance provided support — Planet Fitness reported a beat on EPS and revenue for Q4 and gave FY2026 EPS guidance (3.350–3.380), which underpins the bull case despite a softer outlook. This beat is a key reason buyers are stepping in.
• Positive Sentiment: Buy-the-dip narratives are attracting demand — Articles arguing the recent pullback is a buying opportunity cite the company’s durable membership model and long-term growth runway, helping to lift the stock. Planet Fitness: Sharp Dip This Year Is A Great Buying Opportunity
• Neutral Sentiment: JPMorgan trims price target but keeps an overweight rating — JPM lowered its PT from $120 to $105 while maintaining an overweight stance, signaling continued analyst confidence even after digestion of guidance. Benzinga
• Neutral Sentiment: RBC lowers its target but stays positive — Royal Bank of Canada cut its PT from $130 to $120 and kept an outperform rating, another sign that street sentiment remains constructive despite target trims. TickerReport
• Neutral Sentiment: Market narrative and valuation re‑assessment — Analysis pieces note subtle valuation tweaks are shifting the investment story; this keeps trading choppy as investors re-price near-term growth vs. longer-term potential. Yahoo Finance
• Negative Sentiment: Weak forward outlook pressured the stock earlier — Coverage highlighted that management’s softer-than-expected topline guidance dented sentiment and triggered earlier selling pressure. Planet Fitness: Weak Outlook Overshadows Strong Q4
• Negative Sentiment: Investor litigation inquiry adds an overhang — Pomerantz LLP announced it is investigating claims on behalf of Planet Fitness investors, which creates legal risk and could keep a volatility premium on the shares. Pomerantz Investigation Notice

Analyst Ratings Changes

PLNT has been the topic of several recent analyst reports. Weiss Ratings reiterated a “hold (c+)” rating on shares of Planet Fitness in a research note on Monday, December 29th. Jefferies Financial Group reaffirmed a “buy” rating and set a $175.00 price target on shares of Planet Fitness in a report on Tuesday. Royal Bank Of Canada reduced their price objective on Planet Fitness from $130.00 to $120.00 and set an “outperform” rating for the company in a report on Wednesday. TD Cowen reiterated a “buy” rating on shares of Planet Fitness in a report on Wednesday, January 14th. Finally, Macquarie Infrastructure decreased their target price on Planet Fitness from $112.00 to $100.00 and set a “neutral” rating for the company in a research report on Thursday, January 29th. Two research analysts have rated the stock with a Strong Buy rating, ten have assigned a Buy rating and two have given a Hold rating to the stock. Based on data from MarketBeat.com, the company currently has an average rating of “Buy” and an average price target of $123.64.

Planet Fitness Price Performance

Shares of NYSE PLNT opened at $83.73 on Friday. The stock has a market cap of $6.97 billion, a PE ratio of 31.96, a price-to-earnings-growth ratio of 1.28 and a beta of 1.26. Planet Fitness, Inc. has a 1 year low of $79.18 and a 1 year high of $114.47. The firm has a fifty day moving average price of $97.73 and a 200-day moving average price of $101.06.

Planet Fitness (NYSE:PLNT) last released its earnings results on Tuesday, February 24th. The company reported $0.83 earnings per share for the quarter, beating analysts’ consensus estimates of $0.79 by $0.04. Planet Fitness had a net margin of 16.55% and a negative return on equity of 97.97%. The company had revenue of $376.26 million for the quarter, compared to analysts’ expectations of $366.48 million. During the same quarter in the previous year, the company earned $0.70 EPS. Planet Fitness’s revenue for the quarter was up 10.5% on a year-over-year basis. Planet Fitness has set its FY 2026 guidance at 3.350-3.380 EPS. On average, research analysts expect that Planet Fitness, Inc. will post 2.51 EPS for the current year.

Planet Fitness Company Profile

Planet Fitness, Inc is a franchisor and operator of fitness centers based in Hampton, New Hampshire. Established in 1992, the company designs and equips its clubs to offer a non-intimidating workout environment, often marketed under its “Judgment Free Zone” philosophy. Planet Fitness markets affordable membership plans and a variety of cardio and strength-training equipment, positioning itself to attract casual and first-time gym users.

The company operates through a network of franchised and company-owned clubs.