News stories about Vera Bradley (NASDAQ:VRA) have trended somewhat positive this week, Accern reports. The research firm identifies negative and positive press coverage by analyzing more than 20 million news and blog sources. Accern ranks coverage of companies on a scale of -1 to 1, with scores closest to one being the most favorable. Vera Bradley earned a news impact score of 0.14 on Accern’s scale. Accern also gave news articles about the textile maker an impact score of 44.8338528882314 out of 100, meaning that recent press coverage is somewhat unlikely to have an effect on the company’s share price in the near term.

Several analysts have recently commented on the stock. BidaskClub downgraded shares of Vera Bradley from a “hold” rating to a “sell” rating in a research report on Wednesday, October 11th. FBR & Co set a $12.00 price objective on shares of Vera Bradley and gave the stock a “buy” rating in a research report on Monday, August 28th. KeyCorp reaffirmed a “hold” rating on shares of Vera Bradley in a research report on Friday, August 25th. Jefferies Group LLC reaffirmed a “hold” rating and set a $11.00 price objective on shares of Vera Bradley in a research report on Thursday, October 12th. Finally, Zacks Investment Research raised shares of Vera Bradley from a “sell” rating to a “hold” rating in a research report on Wednesday, August 2nd. One equities research analyst has rated the stock with a sell rating, five have issued a hold rating and two have issued a buy rating to the stock. Vera Bradley currently has an average rating of “Hold” and a consensus target price of $10.80.

Shares of Vera Bradley (NASDAQ VRA) opened at 7.21 on Tuesday. The firm has a market cap of $259.31 million, a P/E ratio of 25.48 and a beta of 0.86. Vera Bradley has a 52-week low of $7.11 and a 52-week high of $15.86. The company has a 50-day moving average of $8.17 and a 200 day moving average of $8.89.

Vera Bradley (NASDAQ:VRA) last posted its quarterly earnings data on Wednesday, August 30th. The textile maker reported $0.13 earnings per share (EPS) for the quarter, topping analysts’ consensus estimates of $0.10 by $0.03. The business had revenue of $112.42 million during the quarter, compared to the consensus estimate of $111.72 million. Vera Bradley had a return on equity of 6.64% and a net margin of 2.21%. The firm’s quarterly revenue was down 5.7% compared to the same quarter last year. During the same quarter in the prior year, the company earned $0.17 earnings per share. On average, equities analysts expect that Vera Bradley will post $0.47 earnings per share for the current year.

In other news, major shareholder Michael C. Ray sold 237,500 shares of the stock in a transaction on Tuesday, September 5th. The stock was sold at an average price of $8.23, for a total value of $1,954,625.00. Following the sale, the insider now directly owns 120,712 shares of the company’s stock, valued at $993,459.76. The transaction was disclosed in a legal filing with the SEC, which is available at this hyperlink. Also, EVP Kimberly F. Colby sold 170,000 shares of the stock in a transaction on Thursday, September 28th. The stock was sold at an average price of $8.47, for a total value of $1,439,900.00. Following the completion of the sale, the executive vice president now directly owns 21,655 shares in the company, valued at $183,417.85. The disclosure for this sale can be found here. 39.60% of the stock is currently owned by corporate insiders.

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About Vera Bradley

Vera Bradley, Inc (Vera Bradley) is a designer of women’s handbags, accessories, luggage and travel items, eyewear, and stationery and gifts. The Company’s segments include Direct and Indirect. The Company offers various products, including bags, travel, home and accessories. Its accessories include fashion accessories, such as wallets, eyeglass cases, jewelry, and scarves and various technology accessories.

Insider Buying and Selling by Quarter for Vera Bradley (NASDAQ:VRA)

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