Revlon Inc (NYSE:REV) Director Ronald O. Perelman purchased 40,000 shares of the company’s stock in a transaction that occurred on Monday, March 25th. The stock was bought at an average cost of $20.53 per share, for a total transaction of $821,200.00. The transaction was disclosed in a filing with the SEC, which can be accessed through this link.

Shares of NYSE:REV traded down $1.08 during midday trading on Monday, reaching $20.60. 229,204 shares of the company’s stock were exchanged, compared to its average volume of 144,983. The company has a market capitalization of $1.15 billion, a price-to-earnings ratio of -5.58 and a beta of 0.38. Revlon Inc has a fifty-two week low of $14.00 and a fifty-two week high of $29.62.

Revlon (NYSE:REV) last issued its quarterly earnings data on Monday, March 18th. The company reported ($0.86) earnings per share (EPS) for the quarter, missing analysts’ consensus estimates of $0.15 by ($1.01). The company had revenue of $741.60 million during the quarter, compared to analysts’ expectations of $749.30 million. Revlon’s quarterly revenue was down 5.7% compared to the same quarter last year. On average, sell-side analysts expect that Revlon Inc will post -1.94 EPS for the current year.

A number of equities research analysts recently issued reports on the stock. Zacks Investment Research upgraded Revlon from a “hold” rating to a “buy” rating and set a $23.00 price objective on the stock in a report on Friday. ValuEngine lowered Revlon from a “buy” rating to a “hold” rating in a report on Tuesday, March 5th. Finally, Jefferies Financial Group reissued a “hold” rating on shares of Revlon in a research report on Tuesday, March 5th.

Several large investors have recently modified their holdings of the stock. Her Majesty the Queen in Right of the Province of Alberta as represented by Alberta Investment Management Corp increased its position in shares of Revlon by 7.2% during the 3rd quarter. Her Majesty the Queen in Right of the Province of Alberta as represented by Alberta Investment Management Corp now owns 1,001,753 shares of the company’s stock worth $22,339,000 after purchasing an additional 67,364 shares during the last quarter. BlackRock Inc. increased its position in shares of Revlon by 0.8% during the 4th quarter. BlackRock Inc. now owns 562,120 shares of the company’s stock worth $14,161,000 after purchasing an additional 4,248 shares during the last quarter. Morgan Stanley increased its position in shares of Revlon by 51.1% during the 3rd quarter. Morgan Stanley now owns 147,900 shares of the company’s stock worth $3,298,000 after purchasing an additional 50,039 shares during the last quarter. Raymond James & Associates acquired a new stake in shares of Revlon during the 4th quarter worth about $1,488,000. Finally, D. E. Shaw & Co. Inc. acquired a new stake in shares of Revlon during the 4th quarter worth about $782,000. 14.38% of the stock is owned by hedge funds and other institutional investors.

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Revlon Company Profile

Revlon, Inc, through its subsidiaries, manufactures, markets, distributes, and sells beauty and personal care products worldwide. The company's Consumer segment offers cosmetics under the Revlon, Almay, SinfulColors, and Pure Ice brands; women's hair color products under the Revlon ColorSilk brand; beauty tools under the Revlon brand; nail care products under the Cutex brand; and anti-perspirant deodorants under the Mitchum name, as well as skin care line under the Natural Honey brand and hair color line under the Llongueras brand.

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