Rollins (NYSE:ROL) Rating Lowered to Hold at Wells Fargo & Company

Rollins (NYSE:ROL) was downgraded by investment analysts at Wells Fargo & Company from a “strong-buy” rating to a “hold” rating in a research report issued on Thursday,Zacks.com reports.

Other research analysts have also issued reports about the company. The Goldman Sachs Group reaffirmed a “buy” rating and issued a $64.00 target price on shares of Rollins in a research report on Thursday, October 30th. UBS Group set a $65.00 price objective on Rollins in a report on Wednesday, January 21st. Morgan Stanley raised Rollins from an “equal weight” rating to an “overweight” rating and lifted their price objective for the company from $58.00 to $72.00 in a research note on Wednesday, December 17th. Weiss Ratings reissued a “buy (b)” rating on shares of Rollins in a research report on Monday, December 29th. Finally, Jefferies Financial Group set a $66.00 price target on shares of Rollins and gave the company a “buy” rating in a research report on Monday, November 3rd. Ten research analysts have rated the stock with a Buy rating and four have assigned a Hold rating to the stock. According to MarketBeat, Rollins currently has an average rating of “Moderate Buy” and a consensus price target of $66.42.

Rollins Price Performance

ROL opened at $58.58 on Thursday. Rollins has a 1 year low of $49.73 and a 1 year high of $66.14. The company’s 50 day simple moving average is $61.49 and its 200 day simple moving average is $59.04. The stock has a market capitalization of $28.39 billion, a PE ratio of 53.74 and a beta of 0.78. The company has a debt-to-equity ratio of 0.32, a quick ratio of 0.71 and a current ratio of 0.77.

Rollins (NYSE:ROL) last issued its quarterly earnings results on Wednesday, February 11th. The business services provider reported $0.25 EPS for the quarter, missing the consensus estimate of $0.27 by ($0.02). The company had revenue of $912.91 million for the quarter, compared to analyst estimates of $925.08 million. Rollins had a return on equity of 37.70% and a net margin of 14.00%.The business’s revenue for the quarter was up 9.7% on a year-over-year basis. During the same period last year, the company posted $0.22 EPS. As a group, sell-side analysts expect that Rollins will post 1.09 EPS for the current year.

Insider Transactions at Rollins

In other Rollins news, insider Elizabeth B. Chandler sold 2,151 shares of the stock in a transaction that occurred on Monday, January 26th. The shares were sold at an average price of $63.26, for a total value of $136,072.26. Following the completion of the sale, the insider owned 60,161 shares of the company’s stock, valued at $3,805,784.86. This trade represents a 3.45% decrease in their ownership of the stock. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which is available through the SEC website. Also, insider Thomas D. Tesh sold 2,396 shares of the business’s stock in a transaction on Friday, January 9th. The stock was sold at an average price of $60.06, for a total transaction of $143,903.76. Following the transaction, the insider directly owned 29,231 shares in the company, valued at approximately $1,755,613.86. The trade was a 7.58% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. Insiders have sold 59,150 shares of company stock worth $3,711,814 over the last 90 days. 4.47% of the stock is owned by corporate insiders.

Institutional Trading of Rollins

Several large investors have recently modified their holdings of ROL. Thrive Wealth Management LLC lifted its stake in shares of Rollins by 2.7% in the third quarter. Thrive Wealth Management LLC now owns 6,473 shares of the business services provider’s stock worth $380,000 after acquiring an additional 172 shares in the last quarter. LRI Investments LLC increased its holdings in Rollins by 8.7% during the 4th quarter. LRI Investments LLC now owns 2,293 shares of the business services provider’s stock worth $138,000 after purchasing an additional 183 shares during the last quarter. New Mexico Educational Retirement Board raised its position in shares of Rollins by 1.6% in the 4th quarter. New Mexico Educational Retirement Board now owns 12,875 shares of the business services provider’s stock valued at $773,000 after purchasing an additional 200 shares in the last quarter. Fifth Third Bancorp boosted its stake in shares of Rollins by 1.2% during the 3rd quarter. Fifth Third Bancorp now owns 18,874 shares of the business services provider’s stock valued at $1,109,000 after buying an additional 222 shares during the last quarter. Finally, Wealth Alliance LLC grew its position in shares of Rollins by 2.1% during the second quarter. Wealth Alliance LLC now owns 10,687 shares of the business services provider’s stock worth $603,000 after buying an additional 223 shares in the last quarter. 51.79% of the stock is currently owned by institutional investors and hedge funds.

Trending Headlines about Rollins

Here are the key news stories impacting Rollins this week:

• Positive Sentiment: Company reported its 24th consecutive year of revenue growth and delivered double‑digit full‑year revenue, earnings and cash‑flow growth — an indication of durable long‑term fundamentals. PR Newswire: Rollins reports Q4 and FY2025 results
• Positive Sentiment: Some sell‑side analysts view the miss as a buying opportunity; William Blair reiterated a Buy and several firms still carry Overweight/Buy views with median price targets well above the current level — support for a recovery if operating trends re‑accelerate. TipRanks: Buy on Weakness (William Blair)
• Neutral Sentiment: Analyst roundup pieces summarize mixed views from five analysts — useful to watch for any coordinated changes to ratings/targets that could influence flows. Benzinga: Analyst outlook on Rollins
• Neutral Sentiment: Earnings presentation and analyst note packages released after the print provide detail on regional/segment trends and margin drivers — review slides/call transcript for management commentary on weather and demand. Seeking Alpha: Q4 presentation
• Negative Sentiment: Q4 EPS and revenue missed consensus: $0.25 vs ~$0.27 expected and ~$913M revenue vs consensus roughly $925–936M, prompting the initial selloff. Zacks: Q4 earnings and revenue miss
• Negative Sentiment: Management cited weaker demand for some pest‑control services tied to erratic weather patterns — a near‑term demand headwind that analysts flagged as the reason margins and revenue fell short. Reuters: Weaker demand cited
• Negative Sentiment: Market reaction: multiple outlets report a sharp premarket/after‑hours drop (double‑digit moves reported by some sources) and high intraday volume — signals heightened short‑term selling and repositioning. Investing.com: Shares plunge after miss
• Negative Sentiment: Recent data show notable insider selling activity and large block sales by trusts in public filings — could weigh on sentiment if investors view it as distribution. Quiver: Insider/inst activity and analyst targets

About Rollins

Rollins, Inc (NYSE: ROL) is a provider of pest and termite control services operating through a network of subsidiaries and franchises. Headquartered in Atlanta, Georgia, the company offers a broad range of pest management solutions for both residential and commercial customers, positioning itself as a specialist in protecting property and public health from pests and vectors.

Its service offerings include general pest control, termite inspection and treatment, bed bug remediation, mosquito and vector control, wildlife exclusion, and related specialty services.