Roku (NASDAQ:ROKU) Trading Down 1.3% – Should You Sell?

Shares of Roku, Inc. (NASDAQ:ROKU) dropped 1.3% during trading on Tuesday . The stock traded as low as $123.93 and last traded at $124.4420. Approximately 2,819,349 shares were traded during trading, a decline of 15% from the average daily volume of 3,307,793 shares. The stock had previously closed at $126.02.

Key Headlines Impacting Roku

Here are the key news stories impacting Roku this week:

• Positive Sentiment: Q1 earnings beat — Roku reported stronger-than-expected Q1 revenue and EPS with platform revenue surging and record free cash flow, supporting the company’s ad/subscription monetization thesis. ROKU Shares Rise 6% on Q1 Earnings Beat, Revenues and EPS Up Y/Y
• Positive Sentiment: Content and distribution additions — Roku added 15 new free channels to its platform, which can increase engagement, ad inventory and potential ad revenue. Roku Just Added 15 New Channels — And They’re All Free
• Positive Sentiment: New low-cost subscription (Howdy) — Roku’s Howdy $3/month service is getting coverage as a viable low-price add-on that could drive ARPU and reduce churn if adoption scales. Here’s Why Howdy, Roku’s Low-Cost Streaming Service, Is Worth Your $3/Month
• Positive Sentiment: Structural cost/market tailwind — analysis suggests Roku’s low-memory hardware footprint may benefit it amid rising memory prices, potentially protecting margins vs. peers. How ROKU Stock Could Be One of the Biggest Winners of Sky-High Memory Prices
• Neutral Sentiment: Analyst update — Citigroup raised its price target to $120 but kept a “neutral” rating, signaling mixed analyst sentiment and implying limited near-term upside from that house. Benzinga coverage of analyst update
• Negative Sentiment: Class-action lawsuits alleging updates “bricked” TCL TVs running Roku software — multiple outlets report a new suit accusing Roku (with TCL) of shipping updates that rendered devices unusable; litigation and reputational risk could pressure the stock and lead to legal costs or remedial expenses. TCL and Roku sued for allegedly bricking TVs with updates Roku and TCL are being sued for allegedly bricking smart TVs ROKU and TCL accused of bricking TVs in new class action lawsuit

Analyst Upgrades and Downgrades

ROKU has been the subject of several research reports. Guggenheim increased their price objective on shares of Roku from $130.00 to $140.00 and gave the company a “buy” rating in a research report on Friday. Benchmark increased their price objective on shares of Roku from $130.00 to $160.00 and gave the company a “buy” rating in a research report on Friday. Evercore reiterated an “outperform” rating and set a $150.00 price objective on shares of Roku in a research report on Friday, February 13th. Morgan Stanley reiterated an “overweight” rating and set a $150.00 price objective on shares of Roku in a research report on Friday. Finally, Arete Research set a $132.00 price objective on shares of Roku and gave the company a “buy” rating in a research report on Monday, January 5th. Twenty-one equities research analysts have rated the stock with a Buy rating and five have given a Hold rating to the stock. According to data from MarketBeat, the stock currently has a consensus rating of “Moderate Buy” and an average target price of $142.17.

Roku Stock Performance

The company’s fifty day moving average price is $100.40 and its 200-day moving average price is $100.88. The stock has a market cap of $18.35 billion, a P/E ratio of 93.57 and a beta of 2.04.

Roku (NASDAQ:ROKU) last released its earnings results on Thursday, April 30th. The company reported $0.57 earnings per share (EPS) for the quarter, topping the consensus estimate of $0.34 by $0.23. The firm had revenue of $1.25 billion during the quarter, compared to analyst estimates of $1.20 billion. Roku had a net margin of 4.06% and a return on equity of 7.68%. The business’s revenue was up 22.4% on a year-over-year basis. During the same quarter last year, the business earned ($0.19) EPS. Analysts anticipate that Roku, Inc. will post 2.24 earnings per share for the current fiscal year.

Insider Transactions at Roku

In other news, CFO Dan Jedda sold 7,000 shares of the firm’s stock in a transaction dated Wednesday, April 15th. The shares were sold at an average price of $107.00, for a total value of $749,000.00. Following the completion of the sale, the chief financial officer owned 78,115 shares in the company, valued at approximately $8,358,305. This trade represents a 8.22% decrease in their position. The transaction was disclosed in a legal filing with the Securities & Exchange Commission, which can be accessed through the SEC website. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, CEO Anthony J. Wood sold 25,000 shares of the firm’s stock in a transaction dated Thursday, April 16th. The stock was sold at an average price of $110.19, for a total transaction of $2,754,750.00. The disclosure for this sale is available in the SEC filing. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. In the last ninety days, insiders have sold 630,182 shares of company stock worth $66,865,773. 13.98% of the stock is currently owned by insiders.

Institutional Investors Weigh In On Roku

A number of institutional investors and hedge funds have recently added to or reduced their stakes in the stock. Illinois Municipal Retirement Fund lifted its holdings in Roku by 28.9% during the 1st quarter. Illinois Municipal Retirement Fund now owns 61,406 shares of the company’s stock valued at $5,810,000 after buying an additional 13,764 shares in the last quarter. Katamaran Capital LLP increased its position in Roku by 90.8% during the 1st quarter. Katamaran Capital LLP now owns 52,548 shares of the company’s stock valued at $4,972,000 after purchasing an additional 25,002 shares during the period. Hillsdale Investment Management Inc. increased its position in Roku by 15.6% during the 1st quarter. Hillsdale Investment Management Inc. now owns 55,480 shares of the company’s stock valued at $5,250,000 after purchasing an additional 7,500 shares during the period. Empirical Financial Services LLC d.b.a. Empirical Wealth Management purchased a new position in Roku during the 1st quarter valued at about $361,000. Finally, Chicago Partners Investment Group LLC grew its position in shares of Roku by 56.8% in the 1st quarter. Chicago Partners Investment Group LLC now owns 10,490 shares of the company’s stock worth $993,000 after buying an additional 3,802 shares during the last quarter. Institutional investors own 86.30% of the company’s stock.

About Roku

Roku, Inc (NASDAQ: ROKU) is a technology company that develops and operates a proprietary streaming platform designed to deliver entertainment content to consumers via internet-connected devices and smart televisions. Since its inception in 2002 in California, Roku has focused on simplifying access to streaming services for viewers worldwide. The company’s platform enables users to discover, access and manage a wide array of over-the-top content from major streaming services, free ad-supported channels and niche providers.

At the core of Roku’s product lineup are a range of streaming players and sticks, which connect to televisions via HDMI and deliver the Roku OS experience.