Media stories about Rent-A-Center (NASDAQ:RCII) have trended somewhat positive on Thursday, Accern Sentiment Analysis reports. The research group identifies positive and negative media coverage by monitoring more than twenty million blog and news sources. Accern ranks coverage of publicly-traded companies on a scale of -1 to 1, with scores nearest to one being the most favorable. Rent-A-Center earned a media sentiment score of 0.18 on Accern’s scale. Accern also gave media coverage about the company an impact score of 45.9944285776927 out of 100, meaning that recent media coverage is somewhat unlikely to have an impact on the company’s share price in the next several days.

Several research firms have recently weighed in on RCII. Zacks Investment Research upgraded Rent-A-Center from a “hold” rating to a “buy” rating and set a $13.00 price target for the company in a research note on Monday, October 2nd. Jefferies Group LLC reiterated a “hold” rating and set a $12.00 price target on shares of Rent-A-Center in a research note on Thursday, September 7th. BidaskClub cut Rent-A-Center from a “strong-buy” rating to a “buy” rating in a report on Thursday, August 17th. Stifel Nicolaus reissued a “hold” rating and set a $13.00 price objective (up previously from $11.50) on shares of Rent-A-Center in a report on Friday, July 28th. Finally, Loop Capital reissued a “sell” rating and set a $8.00 price objective on shares of Rent-A-Center in a report on Tuesday, July 18th. Two analysts have rated the stock with a sell rating, four have assigned a hold rating, four have assigned a buy rating and one has given a strong buy rating to the company’s stock. The stock presently has an average rating of “Hold” and an average target price of $11.71.

Shares of Rent-A-Center (NASDAQ RCII) traded down 1.73% during mid-day trading on Thursday, reaching $10.80. The company had a trading volume of 699,193 shares. Rent-A-Center has a one year low of $7.76 and a one year high of $13.89. The firm has a 50 day moving average of $11.83 and a 200-day moving average of $11.71. The stock’s market capitalization is $575.65 million.

Rent-A-Center (NASDAQ:RCII) last released its quarterly earnings results on Wednesday, July 26th. The company reported ($0.01) earnings per share (EPS) for the quarter, missing the Thomson Reuters’ consensus estimate of $0.07 by ($0.08). Rent-A-Center had a negative net margin of 5.57% and a positive return on equity of 3.87%. The company had revenue of $667.64 million for the quarter, compared to the consensus estimate of $667.04 million. During the same period in the prior year, the firm posted $0.41 EPS. The business’s revenue for the quarter was down 10.9% on a year-over-year basis. Analysts forecast that Rent-A-Center will post $0.07 EPS for the current fiscal year.

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About Rent-A-Center

Rent-A-Center, Inc is a rent-to-own operator in North America. The Company provides an opportunity to obtain ownership of products, such as consumer electronics, appliances, computers (including tablets), smartphones and furniture (including accessories), under rental purchase agreements. The Company operates in four segments: Core U.S., Acceptance Now, Mexico, and Franchising.

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