NIKE (NYSE:NKE) Cut to Neutral at DA Davidson

NIKE (NYSE:NKE) was downgraded by investment analysts at DA Davidson from a “buy” rating to a “neutral” rating in a report issued on Thursday,MarketScreener reports. They currently have a $46.00 price target on the footwear maker’s stock, down from their prior price target of $72.00. DA Davidson’s price objective would indicate a potential upside of 4.82% from the company’s previous close.

Several other analysts also recently commented on the company. Barclays reduced their target price on NIKE from $73.00 to $67.00 and set an “overweight” rating for the company in a research note on Wednesday. Bank of America reiterated a “neutral” rating and issued a $55.00 price target (down from $73.00) on shares of NIKE in a report on Wednesday. Citigroup reduced their price objective on NIKE from $65.00 to $53.00 and set a “neutral” rating for the company in a research note on Wednesday. The Goldman Sachs Group reaffirmed a “neutral” rating and set a $52.00 target price on shares of NIKE in a research report on Wednesday. Finally, Piper Sandler lowered their price objective on shares of NIKE from $75.00 to $60.00 and set an “overweight” rating on the stock in a report on Wednesday. Nineteen analysts have rated the stock with a Buy rating, fifteen have issued a Hold rating and one has given a Sell rating to the company. According to data from MarketBeat, NIKE presently has an average rating of “Moderate Buy” and a consensus price target of $63.42.

NIKE Stock Down 1.7%

NIKE stock opened at $43.89 on Thursday. The company has a market capitalization of $64.97 billion, a PE ratio of 28.73, a PEG ratio of 2.78 and a beta of 1.31. NIKE has a 12-month low of $43.90 and a 12-month high of $80.17. The firm’s fifty day moving average is $59.27 and its 200 day moving average is $63.53. The company has a quick ratio of 1.40, a current ratio of 2.06 and a debt-to-equity ratio of 0.50.

NIKE (NYSE:NKE) last posted its quarterly earnings results on Tuesday, March 31st. The footwear maker reported $0.35 EPS for the quarter, topping analysts’ consensus estimates of $0.29 by $0.06. NIKE had a net margin of 4.84% and a return on equity of 16.56%. The business had revenue of $11.28 billion during the quarter, compared to analysts’ expectations of $11.23 billion. During the same period last year, the company posted $0.54 earnings per share. The business’s quarterly revenue was up .1% on a year-over-year basis. As a group, sell-side analysts predict that NIKE will post 2.05 EPS for the current fiscal year.

Institutional Trading of NIKE

Several institutional investors have recently made changes to their positions in the company. Vanguard Group Inc. lifted its position in shares of NIKE by 1.5% during the fourth quarter. Vanguard Group Inc. now owns 116,993,541 shares of the footwear maker’s stock valued at $7,453,658,000 after purchasing an additional 1,702,342 shares in the last quarter. State Street Corp grew its position in NIKE by 2.2% in the 4th quarter. State Street Corp now owns 59,315,606 shares of the footwear maker’s stock worth $3,802,807,000 after purchasing an additional 1,275,494 shares in the last quarter. Capital World Investors grew its position in NIKE by 16.2% in the 4th quarter. Capital World Investors now owns 49,069,951 shares of the footwear maker’s stock worth $3,126,246,000 after purchasing an additional 6,830,938 shares in the last quarter. J. Stern & Co. LLP increased its stake in NIKE by 49,010.4% in the 4th quarter. J. Stern & Co. LLP now owns 48,054,542 shares of the footwear maker’s stock valued at $3,061,555,000 after buying an additional 47,956,692 shares during the last quarter. Finally, Geode Capital Management LLC increased its stake in NIKE by 0.9% in the 4th quarter. Geode Capital Management LLC now owns 26,442,879 shares of the footwear maker’s stock valued at $1,677,251,000 after buying an additional 233,925 shares during the last quarter. Institutional investors own 64.25% of the company’s stock.

NIKE News Roundup

Here are the key news stories impacting NIKE this week:

• Positive Sentiment: Q3 beat on the top and bottom lines — NIKE reported ~$11.28B revenue and $0.35 EPS (above consensus), showing the turnaround has some traction on product and wholesale performance. NIKE, Inc. Reports Fiscal 2026 Third Quarter Results
• Positive Sentiment: Certain sell-side bulls / higher price targets remain — a number of firms still have buy/outperform ratings and elevated price targets (e.g., Guggenheim’s new $74 target), supporting longer‑term upside if Nike repairs China and margins. NIKE (NYSE:NKE) Given New $74.00 Price Target at Guggenheim
• Neutral Sentiment: Major banks reiterate mixed/neutral views — Goldman Sachs and JPMorgan have reaffirmed “Neutral” stances with mid‑range targets, reflecting uncertainty about timing of recovery. NIKE (NYSE:NKE) Given “Neutral” Rating at The Goldman Sachs Group NIKE’s (NKE) Neutral Rating Reaffirmed at JPMorgan Chase & Co.
• Negative Sentiment: Management issued weak Q4 guidance — company now expects revenue to decline (guidance ~‑2% to ‑4%) and signaled China sales will remain depressed, which overshadowed the quarter’s beat and triggered the selloff. Wall Street loses patience with Nike as turnaround drags, China weakness deepens
• Negative Sentiment: China weakness and inventory/discounting pressure — Greater China revenue declined materially and Nike said it’s taking intentional hits to clear unhealthy inventory, weighing on margins and near‑term profit recovery. Nike’s turnaround put to test as Middle East conflict poses new risks
• Negative Sentiment: Margin pressures from tariffs, promotions and cost mix — gross and operating margins contracted; investors are focused on when margin expansion will resume. Nike Stock Sinks to Lowest Level Since 2014 as Weak Sales Outlook Spooks Investors
• Negative Sentiment: Widespread analyst downgrades and price‑target cuts — multiple firms trimmed targets and shifted to hold/neutral, increasing downside pressure until guidance and China trends improve. Nike Stock Plunges As Weak China Sales Guidance Rattles Investors
• Negative Sentiment: Macro / geopolitical headwinds — Middle East conflict and higher oil prices are cited as additional risks to consumer demand and retailer margins for a global discretionary brand. Why Nike Stock Lost 15% in March

NIKE Company Profile

Nike, Inc (NYSE: NKE) is a global designer, marketer and distributor of athletic footwear, apparel, equipment and accessories. Founded in 1964 as Blue Ribbon Sports by Phil Knight and Bill Bowerman and renamed Nike in 1971, the company is headquartered near Beaverton, Oregon. Nike develops and commercializes products across performance and lifestyle categories for sports including running, basketball, soccer and training, and is known for signature technologies and design-driven product lines.

The company markets products under several primary brands, including Nike, Jordan and Converse, and sells through a combination of wholesale relationships, branded retail stores and direct-to-consumer channels such as company-operated stores and digital platforms (e.g., Nike.com and mobile apps).