MediaAlpha (NYSE:MAX) CRO Sells $104,650.00 in Stock

MediaAlpha, Inc. (NYSE:MAX) CRO Keith Cramer sold 13,000 shares of the company’s stock in a transaction on Friday, May 15th. The shares were sold at an average price of $8.05, for a total value of $104,650.00. Following the completion of the transaction, the executive directly owned 293,528 shares in the company, valued at approximately $2,362,900.40. This represents a 4.24% decrease in their ownership of the stock. The sale was disclosed in a filing with the Securities & Exchange Commission, which is available at the SEC website. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. The sale was made to cover tax withholding obligations related to the vesting of equity awards.

Keith Cramer also recently made the following trade(s):

• On Wednesday, April 15th, Keith Cramer sold 10,000 shares of MediaAlpha stock. The shares were sold at an average price of $9.68, for a total value of $96,800.00.
• On Monday, March 16th, Keith Cramer sold 10,000 shares of MediaAlpha stock. The shares were sold at an average price of $9.89, for a total value of $98,900.00.

MediaAlpha Price Performance

Shares of NYSE MAX opened at $8.29 on Friday. The stock’s fifty day moving average price is $9.33 and its two-hundred day moving average price is $10.60. MediaAlpha, Inc. has a one year low of $7.09 and a one year high of $13.92. The firm has a market cap of $516.94 million, a price-to-earnings ratio of 12.95 and a beta of 1.16.

MediaAlpha (NYSE:MAX) last issued its quarterly earnings data on Wednesday, April 29th. The company reported $0.21 EPS for the quarter, missing analysts’ consensus estimates of $0.25 by ($0.04). MediaAlpha had a net margin of 3.37% and a negative return on equity of 147.82%. The firm had revenue of $310.00 million during the quarter, compared to analyst estimates of $298.91 million. During the same period in the prior year, the company earned ($0.04) earnings per share. The business’s quarterly revenue was up 17.3% compared to the same quarter last year. On average, equities analysts anticipate that MediaAlpha, Inc. will post 1.02 earnings per share for the current fiscal year.

Analysts Set New Price Targets

A number of research analysts have commented on MAX shares. Royal Bank Of Canada decreased their price objective on MediaAlpha from $18.00 to $11.00 and set an “outperform” rating on the stock in a report on Tuesday, February 24th. Weiss Ratings raised MediaAlpha from a “sell (d)” rating to a “hold (c-)” rating in a report on Wednesday, February 25th. JPMorgan Chase & Co. increased their target price on MediaAlpha from $11.00 to $12.00 and gave the stock an “overweight” rating in a report on Thursday, April 30th. Zacks Research lowered MediaAlpha from a “hold” rating to a “strong sell” rating in a report on Tuesday. Finally, The Goldman Sachs Group reduced their target price on MediaAlpha from $13.50 to $11.50 and set a “neutral” rating on the stock in a report on Tuesday, February 24th. Four investment analysts have rated the stock with a Buy rating, two have given a Hold rating and one has given a Sell rating to the company. According to data from MarketBeat.com, MediaAlpha currently has a consensus rating of “Hold” and a consensus price target of $12.90.

Institutional Trading of MediaAlpha

Several large investors have recently modified their holdings of MAX. Caitong International Asset Management Co. Ltd grew its holdings in shares of MediaAlpha by 5,900.0% during the 4th quarter. Caitong International Asset Management Co. Ltd now owns 2,160 shares of the company’s stock worth $28,000 after purchasing an additional 2,124 shares in the last quarter. Rockefeller Capital Management L.P. grew its holdings in shares of MediaAlpha by 9,917.9% during the 4th quarter. Rockefeller Capital Management L.P. now owns 2,805 shares of the company’s stock worth $36,000 after purchasing an additional 2,777 shares in the last quarter. Quarry LP grew its holdings in shares of MediaAlpha by 43.3% during the 3rd quarter. Quarry LP now owns 4,087 shares of the company’s stock worth $47,000 after purchasing an additional 1,234 shares in the last quarter. Strs Ohio acquired a new stake in MediaAlpha in the fourth quarter valued at about $49,000. Finally, Tower Research Capital LLC TRC boosted its stake in MediaAlpha by 28.0% in the second quarter. Tower Research Capital LLC TRC now owns 5,551 shares of the company’s stock valued at $61,000 after buying an additional 1,213 shares in the last quarter. 64.39% of the stock is owned by institutional investors and hedge funds.

MediaAlpha Company Profile

MediaAlpha, Inc is a technology company that operates a real-time digital marketplace for the distribution of insurance and adjacent services. The company’s platform connects buyers—consumers seeking insurance policies—to sellers, including insurance carriers and distribution partners, through programmatic bidding and data-driven pricing. By leveraging transaction-level data and proprietary auction mechanics, MediaAlpha enables carriers to acquire customers more efficiently and at scale.

The firm offers a suite of products that help clients optimize marketing spend and improve conversion rates.