mCig (OTCMKTS:MCIG) and Altria Group (NYSE:MO) are both computer and technology companies, but which is the superior stock? We will compare the two businesses based on the strength of their analyst recommendations, institutional ownership, dividends, risk, valuation, profitability and earnings.

Risk and Volatility

mCig has a beta of -2.32, suggesting that its share price is 332% less volatile than the S&P 500. Comparatively, Altria Group has a beta of 0.37, suggesting that its share price is 63% less volatile than the S&P 500.

Valuation & Earnings

This table compares mCig and Altria Group’s gross revenue, earnings per share (EPS) and valuation.

Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio
mCig $7.08 million 15.33 -$1.07 million N/A N/A
Altria Group $25.58 billion 4.00 $10.22 billion $3.38 16.09

Altria Group has higher revenue and earnings than mCig.


This table compares mCig and Altria Group’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
mCig -35.11% -22.13% -17.80%
Altria Group 42.13% 48.31% 17.21%

Analyst Recommendations

This is a breakdown of recent recommendations and price targets for mCig and Altria Group, as reported by

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
mCig 0 0 0 0 N/A
Altria Group 0 5 8 0 2.62

Altria Group has a consensus price target of $67.19, suggesting a potential upside of 23.52%. Given Altria Group’s higher possible upside, analysts plainly believe Altria Group is more favorable than mCig.


Altria Group pays an annual dividend of $3.20 per share and has a dividend yield of 5.9%. mCig does not pay a dividend. Altria Group pays out 94.7% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Altria Group has raised its dividend for 9 consecutive years.

Insider & Institutional Ownership

0.0% of mCig shares are owned by institutional investors. Comparatively, 64.5% of Altria Group shares are owned by institutional investors. 0.1% of Altria Group shares are owned by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock will outperform the market over the long term.


Altria Group beats mCig on 12 of the 14 factors compared between the two stocks.

mCig Company Profile

mCig, Inc. operates in the cannabis industry in the United States and internationally. The company operates through four segments: Cultivation, Manufacturing and Distribution (CMD); Retail Sales; Media and Technologies; and Agriculture. The CMD segment designs, develops, engineers, and constructs modular buildings and green houses that assist cannabis and herbal growers in the market, as well as offers consulting services in the cannabis industry. The Retail Sales segment engages in the retail, distribution, and online sale of electronic cigarettes, CBD products, and vaporizers, as well as supplies for cannabis distributors, growers, and dispensaries. The Media and Technologies segment operates 420cloud, a social platform for advertising services in the cannabis and cryptocurrency markets; and provides software solutions, Website development, and other social media services. The Agriculture segment is involved in planting and growing industrial hemp. mCig, Inc. offers financial and consulting services to cannabis and cryptocurrency markets. The company was formerly known as Lifetech Industries, Inc. and changed its name to mCig, Inc. in August 2013. mCig, Inc. was founded in 2010 and is headquartered in Las Jacksonville, Florida.

Altria Group Company Profile

Altria Group, Inc., through its subsidiaries, manufactures and sells cigarettes, smokeless products, and wine in the United States. It offers cigarettes primarily under the Marlboro brand; cigars principally under the Black & Mild brand; and moist smokeless tobacco products under the Copenhagen, Skoal, Red Seal, and Husky brands. The company also produces and sells varietal and blended table wines, and sparkling wines under the Chateau Ste. Michelle, Columbia Crest, and 14 Hands names; and imports and markets Antinori, Torres, and Villa Maria Estate wines, as well as Champagne Nicolas Feuillatte in the United States. In addition, it provides finance leasing services primarily in aircraft, electric power, railcar, real estate, and manufacturing industries. The company sells its tobacco products primarily to wholesalers, including distributors; large retail organizations, such as chain stores; and the armed services. Altria Group, Inc. was founded in 1919 and is headquartered in Richmond, Virginia.

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