Kingold Jewelry (NASDAQ:KGJI) and Uxin (NASDAQ:UXIN) are both small-cap retail/wholesale companies, but which is the better business? We will compare the two companies based on the strength of their valuation, institutional ownership, analyst recommendations, dividends, earnings, profitability and risk.

Analyst Recommendations

This is a summary of current ratings and target prices for Kingold Jewelry and Uxin, as provided by

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Kingold Jewelry 0 0 0 0 N/A
Uxin 0 1 2 0 2.67

Uxin has a consensus price target of $9.35, indicating a potential upside of 99.79%. Given Uxin’s higher probable upside, analysts clearly believe Uxin is more favorable than Kingold Jewelry.

Insider & Institutional Ownership

0.2% of Kingold Jewelry shares are held by institutional investors. Comparatively, 28.0% of Uxin shares are held by institutional investors. 27.3% of Kingold Jewelry shares are held by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.


This table compares Kingold Jewelry and Uxin’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Kingold Jewelry 2.02% 13.33% 1.84%
Uxin N/A N/A N/A

Valuation and Earnings

This table compares Kingold Jewelry and Uxin’s gross revenue, earnings per share (EPS) and valuation.

Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio
Kingold Jewelry $2.01 billion 0.03 $26.19 million N/A N/A
Uxin $298.64 million 4.58 N/A N/A N/A

Kingold Jewelry has higher revenue and earnings than Uxin.


Kingold Jewelry beats Uxin on 5 of the 9 factors compared between the two stocks.

Kingold Jewelry Company Profile

Kingold Jewelry, Inc. designs, manufactures, and sells 24-karat gold jewelry and Chinese ornaments in the People's Republic of China. It offers a range of in-house designed products, including gold necklaces, rings, earrings, bracelets, and pendants. The company sells its products to wholesalers and retailers under the Kingold brand. Kingold Jewelry, Inc. was founded in 2002 and is based in Wuhan, the People's Republic of China.

Uxin Company Profile

Uxin Limited, through its subsidiaries, operates an used car e-commerce platform in China. It operates Uxin Used Car, an application that provides consumers with customized car recommendation, financing, title transfer, delivery, insurance referral, warranty and other related services; and Uxin Auction, an application that helps business buyers to source vehicles through online auctions. The company facilitates used car transaction services and financing solutions offered by third-party financing partners to buyers for their used car purchases. Uxin Limited was founded in 2011 and is based in Beijing, China.

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