John Wiley & Sons (NYSE: JW.A) and Everyday Health (NYSE:EVDY) are both industrials companies, but which is the superior business? We will contrast the two companies based on the strength of their dividends, valuation, earnings, profitability, analyst recommendations, risk and institutional ownership.

Insider & Institutional Ownership

72.1% of John Wiley & Sons shares are owned by institutional investors. Comparatively, 73.1% of Everyday Health shares are owned by institutional investors. 1.0% of John Wiley & Sons shares are owned by company insiders. Comparatively, 19.8% of Everyday Health shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock will outperform the market over the long term.

Profitability

This table compares John Wiley & Sons and Everyday Health’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
John Wiley & Sons 5.32% 17.78% 6.34%
Everyday Health -9.73% -14.40% -6.75%

Analyst Recommendations

This is a summary of recent ratings and price targets for John Wiley & Sons and Everyday Health, as reported by MarketBeat.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
John Wiley & Sons 0 1 0 0 2.00
Everyday Health 0 0 0 0 N/A

John Wiley & Sons currently has a consensus price target of $53.00, indicating a potential downside of 7.10%. Given John Wiley & Sons’ higher possible upside, equities research analysts clearly believe John Wiley & Sons is more favorable than Everyday Health.

Dividends

John Wiley & Sons pays an annual dividend of $1.28 per share and has a dividend yield of 2.2%. Everyday Health does not pay a dividend. John Wiley & Sons pays out 81.0% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future.

Earnings & Valuation

This table compares John Wiley & Sons and Everyday Health’s gross revenue, earnings per share and valuation.

Gross Revenue Price/Sales Ratio NetIncome Earnings Per Share Price/Earnings Ratio
John Wiley & Sons $1.72 billion 1.90 $113.64 million $1.58 36.11
Everyday Health N/A N/A N/A ($0.70) -15.00

John Wiley & Sons has higher revenue and earnings than Everyday Health. Everyday Health is trading at a lower price-to-earnings ratio than John Wiley & Sons, indicating that it is currently the more affordable of the two stocks.

Summary

John Wiley & Sons beats Everyday Health on 7 of the 10 factors compared between the two stocks.

About John Wiley & Sons

John Wiley & Sons, Inc. provides knowledge and knowledge-enabled services in the areas of research, professional practice and education. The Company operates through three segments: Research, Professional Development and Education. Through the Research segment, the Company provides digital and print scientific, technical, medical and scholarly journals, reference works, books, database services and advertising. The Professional Development segment provides digital and print books, corporate learning solutions, employment talent solutions and training services, and test prep and certification. In the Education segment, the Company provides print and digital content, and education solutions, including online program management services for higher education institutions and course management tools for instructors and students. The Company is engaged in developing and cross-marketing products to its customer base of researchers, professionals, students and educators.

About Everyday Health

Everyday Health, Inc., formerly Waterfront Media Inc., operates a digital marketing and communications platform for healthcare marketers that want to engage with consumers and healthcare professionals. The Company’s platform combines content from brands, data and analytics. The Company’s segment is providing digital health marketing and communications solutions. The Company’s flagship brand, Everyday Health, is a health information portal that provides consumers with actionable health information intended to empower users to manage their health and wellness. The Company’s flagship professional property, MedPage Today, includes a team of approximately 30 journalists, including editors, reporters and videographers, and provides clinical news based on research findings published in peer-reviewed medical journals, as well as research reported at various medical conferences around the world.

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