Several brokerages have updated their recommendations and price targets on shares of Harte Hanks (NYSE: HHS) in the last few weeks:

  • 1/10/2018 – Harte Hanks was downgraded by analysts at Zacks Investment Research from a “buy” rating to a “hold” rating. According to Zacks, “Harte-Hanks is a worldwide direct and targeted marketing company that provides marketing services and shopper advertising opportunities to local, regional, national and international consumer and business-to-business marketers. Harte-Hanks Direct Marketing improves return on its clients’ marketing investment by increasing their prospect and customer value a process of customer optimization organized around five strategic considerations: Information data collection/management — Opportunity data access/utilization — Insight data analysis/interpretation — Engagement knowledge application — Interaction program execution. Expert in integrating this process, Harte-Hanks Direct Marketing is highly skilled at tailoring solutions for each of the vertical markets it serves. “
  • 1/9/2018 – Harte Hanks was upgraded by analysts at Zacks Investment Research from a “hold” rating to a “buy” rating. They now have a $1.00 price target on the stock. According to Zacks, “Harte-Hanks is a worldwide direct and targeted marketing company that provides marketing services and shopper advertising opportunities to local, regional, national and international consumer and business-to-business marketers. Harte-Hanks Direct Marketing improves return on its clients’ marketing investment by increasing their prospect and customer value a process of customer optimization organized around five strategic considerations: Information data collection/management — Opportunity data access/utilization — Insight data analysis/interpretation — Engagement knowledge application — Interaction program execution. Expert in integrating this process, Harte-Hanks Direct Marketing is highly skilled at tailoring solutions for each of the vertical markets it serves. “
  • 1/4/2018 – Harte Hanks had its “buy” rating reaffirmed by analysts at Noble Financial.
  • 1/4/2018 – Harte Hanks was downgraded by analysts at Zacks Investment Research from a “buy” rating to a “hold” rating. According to Zacks, “Harte-Hanks is a worldwide direct and targeted marketing company that provides marketing services and shopper advertising opportunities to local, regional, national and international consumer and business-to-business marketers. Harte-Hanks Direct Marketing improves return on its clients’ marketing investment by increasing their prospect and customer value a process of customer optimization organized around five strategic considerations: Information data collection/management — Opportunity data access/utilization — Insight data analysis/interpretation — Engagement knowledge application — Interaction program execution. Expert in integrating this process, Harte-Hanks Direct Marketing is highly skilled at tailoring solutions for each of the vertical markets it serves. “
  • 12/4/2017 – Harte Hanks was upgraded by analysts at Zacks Investment Research from a “sell” rating to a “buy” rating. They now have a $1.25 price target on the stock. According to Zacks, “Harte-Hanks is a worldwide direct and targeted marketing company that provides marketing services and shopper advertising opportunities to local, regional, national and international consumer and business-to-business marketers. Harte-Hanks Direct Marketing improves return on its clients’ marketing investment by increasing their prospect and customer value a process of customer optimization organized around five strategic considerations: Information data collection/management — Opportunity data access/utilization — Insight data analysis/interpretation — Engagement knowledge application — Interaction program execution. Expert in integrating this process, Harte-Hanks Direct Marketing is highly skilled at tailoring solutions for each of the vertical markets it serves. “
  • 11/27/2017 – Harte Hanks had its “buy” rating reaffirmed by analysts at Noble Financial.

Harte Hanks Inc (HHS) traded up $0.08 during mid-day trading on Friday, reaching $1.03. The company’s stock had a trading volume of 111,900 shares, compared to its average volume of 184,387. The company has a debt-to-equity ratio of -1.88, a quick ratio of 1.69 and a current ratio of 1.70. The company has a market capitalization of $59.41, a P/E ratio of -0.74 and a beta of 1.62. Harte Hanks Inc has a 12-month low of $0.73 and a 12-month high of $1.65.

Harte Hanks (NYSE:HHS) last posted its quarterly earnings results on Wednesday, November 8th. The business services provider reported ($0.04) earnings per share for the quarter, missing the Zacks’ consensus estimate of ($0.01) by ($0.03). The business had revenue of $94.42 million during the quarter, compared to analysts’ expectations of $95.20 million. equities analysts forecast that Harte Hanks Inc will post -0.19 EPS for the current fiscal year.

Harte Hanks, Inc (Harte Hanks) is a multi-channel marketing company. The Company’s Customer Interaction business offers a range of marketing services, in media from direct mail to e-mail, including agency and digital services; database marketing solutions and business-to-business lead generation; direct mail, and contact centers.

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