Innerscope Hearing Technologies (OTCMKTS:INND) and MDC Partners (NASDAQ:MDCA) are both consumer cyclical companies, but which is the better business? We will compare the two companies based on the strength of their analyst recommendations, risk, institutional ownership, valuation, dividends, earnings and profitability.

Earnings & Valuation

This table compares Innerscope Hearing Technologies and MDC Partners’ gross revenue, earnings per share and valuation.

Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio
Innerscope Hearing Technologies N/A N/A N/A N/A N/A
MDC Partners $1.51 billion 0.12 $241.84 million $0.61 5.20

MDC Partners has higher revenue and earnings than Innerscope Hearing Technologies.

Profitability

This table compares Innerscope Hearing Technologies and MDC Partners’ net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Innerscope Hearing Technologies N/A N/A N/A
MDC Partners 12.00% -0.82% 0.12%

Analyst Recommendations

This is a summary of recent ratings and target prices for Innerscope Hearing Technologies and MDC Partners, as reported by MarketBeat.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Innerscope Hearing Technologies 0 0 0 0 N/A
MDC Partners 0 1 2 0 2.67

MDC Partners has a consensus target price of $6.00, suggesting a potential upside of 89.27%. Given MDC Partners’ higher possible upside, analysts clearly believe MDC Partners is more favorable than Innerscope Hearing Technologies.

Insider and Institutional Ownership

87.2% of MDC Partners shares are owned by institutional investors. 3.7% of MDC Partners shares are owned by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock is poised for long-term growth.

Summary

MDC Partners beats Innerscope Hearing Technologies on 7 of the 8 factors compared between the two stocks.

About Innerscope Hearing Technologies

InnerScope Hearing Technologies, Inc. provides a line of hearable and wearable personal sound amplifier products and applications on the iOS and Android markets in the direct-to-consumer markets. It also offers products through e-commerce store. The company was formerly known as Innerscope Advertising Agency, Inc. and changed its name to InnerScope Hearing Technologies, Inc. in August 2017. InnerScope Hearing Technologies, Inc. was incorporated in 2012 and is headquartered in Roseville, California.

About MDC Partners

MDC Partners Inc. provides marketing, advertising, activation, communications, and strategic consulting solutions worldwide. It offers a range of customized services, including global advertising and marketing services; media buying, planning, and optimization; interactive and mobile marketing; direct marketing; database and customer relationship management; sales promotion; corporate communications; market research; data analytics and insights; corporate identity, design, and branding services; social media communications; product and service innovation; e-commerce management; and technology services. The company was formerly known as MDC Corporation Inc. and changed its name to MDC Partners Inc. in January 2004. MDC Partners Inc. was founded in 1980 and is headquartered in New York, New York.

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