Identiv (NASDAQ: INVE) and Qumu Corporation (NASDAQ:QUMU) are both small-cap computer and technology companies, but which is the better stock? We will contrast the two businesses based on the strength of their earnings, dividends, profitabiliy, analyst recommendations, institutional ownership, risk and valuation.

Analyst Recommendations

This is a summary of recent ratings and target prices for Identiv and Qumu Corporation, as reported by

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Identiv 0 1 1 0 2.50
Qumu Corporation 0 0 0 0 N/A

Identiv currently has a consensus target price of $8.50, suggesting a potential upside of 70.34%. Given Identiv’s higher possible upside, analysts plainly believe Identiv is more favorable than Qumu Corporation.

Insider & Institutional Ownership

14.8% of Identiv shares are owned by institutional investors. Comparatively, 25.6% of Qumu Corporation shares are owned by institutional investors. 12.3% of Identiv shares are owned by company insiders. Comparatively, 11.2% of Qumu Corporation shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.

Valuation and Earnings

This table compares Identiv and Qumu Corporation’s gross revenue, earnings per share (EPS) and valuation.

Gross Revenue Price/Sales Ratio EBITDA Earnings Per Share Price/Earnings Ratio
Identiv $57.08 million 0.98 -$990,000.00 ($0.50) -9.98
Qumu Corporation $29.80 million 0.90 -$5.67 million ($0.98) -2.93

Identiv has higher revenue and earnings than Qumu Corporation. Identiv is trading at a lower price-to-earnings ratio than Qumu Corporation, indicating that it is currently the more affordable of the two stocks.

Volatility and Risk

Identiv has a beta of -0.57, suggesting that its share price is 157% less volatile than the S&P 500. Comparatively, Qumu Corporation has a beta of -0.41, suggesting that its share price is 141% less volatile than the S&P 500.


This table compares Identiv and Qumu Corporation’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Identiv -9.56% -128.41% -12.95%
Qumu Corporation -29.95% -50.17% -22.76%


Identiv beats Qumu Corporation on 9 of the 12 factors compared between the two stocks.

Identiv Company Profile

Identiv, Inc. is a global security technology company. The Company operates through four segments: Physical access control systems (PACS), Identity, Credentials and All Other. PACS segment provides solutions and services that enable the issuance, management and use of secure identity credentials in diverse markets. PACS business offers Hirsch line of controllers, including the advanced MX line, Hirsch’s Velocity management software and its Identiv connected physical access manager software, EDGE controller and reader package. Identity segment offers products to secure enterprise information, including login and printers through delivery of smart card reader products and identity management through its idOnDemand service. Credentials segment offers access cards, radio frequency identification (RFID) and near field communication products, including cards, labels, tags and stickers, as well as RF components. All Other segment includes products, such as Chipdrive and Digital Media readers.

Qumu Corporation Company Profile

Qumu Corporation (Qumu) is an enterprise video content management software company. The Company is engaged in providing tools businesses need to create, manage, secure, deliver and measure their videos. The Company operates through the enterprise video content management software business segment. Its video content management software solutions allow organizations to create, capture, organize and deliver content across the extended enterprise to a range of end points, including mobile devices and thick or thin clients. Qumu’s video platform supports both live and on-demand streaming. The Qumu platform is a video content management software solution that can be deployed as a perpetual software license, a term software license or a cloud-hosted software as a service (SaaS). Qumu Capture Studio is a portable software-enabled device that records, edits and publishes video and presentation content.

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