Stitch Fix (NASDAQ: SFIX) and CafePress (NASDAQ:PRSS) are both retail/wholesale companies, but which is the superior investment? We will contrast the two companies based on the strength of their earnings, dividends, valuation, profitability, risk, analyst recommendations and institutional ownership.

Analyst Recommendations

This is a breakdown of recent ratings and price targets for Stitch Fix and CafePress, as provided by MarketBeat.com.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Stitch Fix 0 4 3 0 2.43
CafePress 0 1 0 0 2.00

Stitch Fix currently has a consensus price target of $25.83, suggesting a potential upside of 4.93%. CafePress has a consensus price target of $3.50, suggesting a potential upside of 82.29%. Given CafePress’ higher probable upside, analysts clearly believe CafePress is more favorable than Stitch Fix.

Profitability

This table compares Stitch Fix and CafePress’ net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Stitch Fix N/A N/A N/A
CafePress -7.63% -16.72% -13.02%

Valuation & Earnings

This table compares Stitch Fix and CafePress’ revenue, earnings per share (EPS) and valuation.

Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio
Stitch Fix $730.31 million 3.22 $33.18 million N/A N/A
CafePress $102.21 million 0.32 -$26.47 million ($0.43) -4.47

Stitch Fix has higher revenue and earnings than CafePress.

Institutional and Insider Ownership

26.8% of CafePress shares are held by institutional investors. 17.3% of CafePress shares are held by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock will outperform the market over the long term.

Summary

Stitch Fix beats CafePress on 8 of the 11 factors compared between the two stocks.

CafePress Company Profile

CafePress Inc. is an online retailer of personalized products offering various gifts and accessories, including t-shirts and apparel, mugs and drinkware, and home goods, such as custom shower curtains and bed coverings. The Company conducts its business on its primary United States-based domain, CafePress.com, and also operates CafePress branded Websites for the markets in the United Kingdom, Canada and Australia. It also sells CafePress branded products through other online retail partners. Its products are customized with designs contributed through various means, including crowd-sourced user generated content, stock art licenses and licensed content relationships with entertainment companies and brands. Its facility in Louisville, Kentucky has technology and manufacturing processes that enables it to provide customized products that are individually built to order. The Company’s processes enable it to produce a range of merchandise.

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