BlackBerry Limited (NASDAQ: BBRY) and BlackBerry (NASDAQ:RIMM) are both computer and technology companies, but which is the superior investment? We will compare the two businesses based on the strength of their valuation, analyst recommendations, profitability, institutional ownership, risk, dividends and earnings.

Earnings and Valuation

This table compares BlackBerry Limited and BlackBerry’s top-line revenue, earnings per share and valuation.

Gross Revenue Price/Sales Ratio EBITDA Earnings Per Share Price/Earnings Ratio
BlackBerry Limited $1.05 billion 5.65 $245.00 million $0.84 13.31
BlackBerry N/A N/A N/A N/A N/A

BlackBerry Limited has higher revenue and earnings than BlackBerry.

Profitability

This table compares BlackBerry Limited and BlackBerry’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
BlackBerry Limited 49.62% 2.83% 1.83%
BlackBerry 285.53% 112.26% 73.92%

Insider & Institutional Ownership

63.3% of BlackBerry Limited shares are held by institutional investors. 22.7% of BlackBerry Limited shares are held by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock is poised for long-term growth.

Analyst Ratings

This is a breakdown of current ratings and recommmendations for BlackBerry Limited and BlackBerry, as reported by MarketBeat.com.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
BlackBerry Limited 3 10 4 0 2.06
BlackBerry 0 0 0 0 N/A

BlackBerry Limited currently has a consensus price target of $9.46, suggesting a potential downside of 15.42%. Given BlackBerry Limited’s higher probable upside, equities analysts plainly believe BlackBerry Limited is more favorable than BlackBerry.

Summary

BlackBerry Limited beats BlackBerry on 5 of the 8 factors compared between the two stocks.

About BlackBerry Limited

BlackBerry Limited (BlackBerry) provides mobile communications solutions. The Company is engaged in the sale of smartphones and enterprise software and services. The Company’s products and services include Enterprise Solutions and Services, Devices, BlackBerry Technology Solutions and Messaging. It is engaged in providing enterprise mobility management (EMM) and mobile security, and offers a portfolio of enterprise software solutions and services that can be deployed across a range of ecosystems and devices, including BlackBerry Enterprise Service (BES) 12 and Good Platforms, BES12 Cloud, enterprise file-sync-and-share (EFSS), SecuSUITE for Enterprise, Enhanced subscriber identity module (SIM)-Based Licensing (ESBL), WorkLife by BlackBerry solution and Professional Cybersecurity Services. The BlackBerry Technology Solutions business unit consists of five units: QNX, Certicom, Paratek, the BlackBerry IoT Platform and Intellectual Property and Patent Licensing (IPPL).

About BlackBerry

BlackBerry Limited (BlackBerry) provides mobile communications solutions. The Company is engaged in the sale of smartphones and enterprise software and services. The Company’s products and services include Enterprise Solutions and Services, Devices, BlackBerry Technology Solutions and Messaging. It is engaged in providing enterprise mobility management (EMM) and mobile security, and offers a portfolio of enterprise software solutions and services that can be deployed across a range of ecosystems and devices, including BlackBerry Enterprise Service (BES) 12 and Good Platforms, BES12 Cloud, enterprise file-sync-and-share (EFSS), SecuSUITE for Enterprise, Enhanced subscriber identity module (SIM)-Based Licensing (ESBL), WorkLife by BlackBerry solution and Professional Cybersecurity Services. The BlackBerry Technology Solutions business unit consists of five units: QNX, Certicom, Paratek, the BlackBerry IoT Platform and Intellectual Property and Patent Licensing (IPPL).

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