Ferrari (NYSE: RACE) and Blue Bird (NASDAQ:BLBD) are both auto/tires/trucks companies, but which is the superior investment? We will compare the two companies based on the strength of their valuation, profitability, dividends, analyst recommendations, earnings, institutional ownership and risk.

Valuation & Earnings

This table compares Ferrari and Blue Bird’s top-line revenue, earnings per share (EPS) and valuation.

Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio
Ferrari $3.44 billion 6.44 $441.27 million N/A N/A
Blue Bird $990.60 million 0.46 $28.80 million $0.62 30.73

Ferrari has higher revenue and earnings than Blue Bird.

Analyst Ratings

This is a summary of recent ratings and recommmendations for Ferrari and Blue Bird, as reported by MarketBeat.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Ferrari 1 4 4 0 2.33
Blue Bird 0 0 2 0 3.00

Ferrari currently has a consensus target price of $113.20, suggesting a potential downside of 3.38%. Blue Bird has a consensus target price of $22.00, suggesting a potential upside of 15.49%. Given Blue Bird’s stronger consensus rating and higher probable upside, analysts plainly believe Blue Bird is more favorable than Ferrari.


Ferrari pays an annual dividend of $0.68 per share and has a dividend yield of 0.6%. Blue Bird does not pay a dividend.

Institutional & Insider Ownership

31.9% of Ferrari shares are owned by institutional investors. Comparatively, 94.8% of Blue Bird shares are owned by institutional investors. 16.7% of Blue Bird shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.


This table compares Ferrari and Blue Bird’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Ferrari 15.06% 106.38% 13.30%
Blue Bird 2.91% -24.21% 9.52%


Ferrari beats Blue Bird on 9 of the 13 factors compared between the two stocks.

Ferrari Company Profile

Ferrari NV, known as New Business Netherlands NV, is an Italy-based company, incorporated in the Netherlands, that is engaged in designing, manufacturing and selling sports cars under the Ferrari brand. Its products include nine sports car models, including seven sports cars: 458 Italia, 488 GTB, 458 Spider, 488 Spider, F12 Berlinetta, 458 Speciale and 458 Speciale A; as well as two grand tourer (GT) cars: California T and FF. In addition, the Company produces a limited edition supercar, LaFerrari, and limited series and one-off cars. It licenses its Ferrari brand to various produces and retailers of goods. The Company divides its regional markets in EMEA (Europe, the Middle East, India and Africa), Americas, Greater China and Rest of APAC (Asia-Pacific region, excluding Greater China). The Company is active in over 60 markets worldwide through a network of 182 authorized dealers operating 204 points of sale. The Company operates as a subsidiary of Fiat Chrysler Automobiles NV.

Blue Bird Company Profile

Blue Bird Corporation designs, engineers, manufactures, and sells school buses and aftermarket parts in the United States, Canada, and internationally. It offers Type C, Type D, and specialty buses, as well as Sigma, a bus for public transportation. The company sells its products through a network of dealers, as well as directly to fleet operators, the United States government, and state governments. It also distributes aftermarket parts of various makes. The company was founded in 1927 and is headquartered in Fort Valley, Georgia.

Receive News & Ratings for Ferrari Daily - Enter your email address below to receive a concise daily summary of the latest news and analysts' ratings for Ferrari and related companies with's FREE daily email newsletter.