United States Cellular (NYSE: USM) and RR Media (NASDAQ:RRM) are both telecommunications services companies, but which is the better business? We will compare the two businesses based on the strength of their profitability, earnings, risk, valuation, institutional ownership, dividends and analyst recommendations.


This table compares United States Cellular and RR Media’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
United States Cellular 0.31% 1.22% 0.63%
RR Media 3.49% 5.83% 3.07%

Earnings and Valuation

This table compares United States Cellular and RR Media’s top-line revenue, earnings per share and valuation.

Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio
United States Cellular $3.89 billion 0.87 $12.00 million ($3.03) -13.15
RR Media N/A N/A N/A $0.46 N/A

United States Cellular has higher revenue and earnings than RR Media. United States Cellular is trading at a lower price-to-earnings ratio than RR Media, indicating that it is currently the more affordable of the two stocks.

Analyst Ratings

This is a breakdown of recent recommendations and price targets for United States Cellular and RR Media, as provided by MarketBeat.com.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
United States Cellular 0 0 0 0 N/A
RR Media 0 0 0 0 N/A

Insider & Institutional Ownership

14.5% of United States Cellular shares are owned by institutional investors. 1.6% of United States Cellular shares are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.


RR Media pays an annual dividend of $0.28 per share. United States Cellular does not pay a dividend. RR Media pays out 60.9% of its earnings in the form of a dividend.


RR Media beats United States Cellular on 5 of the 9 factors compared between the two stocks.

About United States Cellular

United States Cellular Corporation (U.S. Cellular) is a provider of wireless telecommunication services. The Company’s wireless operating markets are in the United States. U.S. Cellular provides service to postpaid and prepaid customers from a range of demographic segments. The Company focuses on retail consumers, government and small-to-mid-size business customers in industries, such as construction, retail, professional services and real estate. The Company offers a range of wireless devices, such as handsets, modems, mobile hotspots, home phones and tablets for use by its customers. U.S. Cellular offers wireless devices that are compatible with fourth generation long term evolution (4G LTE) and third generation (3G) networks. U.S. Cellular offers a range of accessories, such as carrying cases, hands-free devices, batteries, battery chargers, and memory cards to related consumer electronics, such as headphones, speakers and Bluetooth keyboards.

About RR Media

MX1 Ltd, formerly RR Media Ltd, is an Israel-based global media services provider. It is a media globalize company that works with media businesses to transform content into a viewer experience for a global audience. MX1 Ltd offers a range of content management, delivery and digital media services. It distributes more than 1000 television (TV) channels, manages the play out of more than 400 channels and delivers syndicated content to more than 120 subscription Video on Demand (VOD) platforms. The Company has offices worldwide and operates global media centers, enabling customers to reach people around the world. MX1 Ltd is a wholly-owned subsidiary of SES, Euronext Paris and Luxembourg Stock Exchange: SESG.

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