Harley-Davidson (NYSE:HOG) Director Rafeh Masood Purchases 2,775 Shares

Harley-Davidson, Inc. (NYSE:HOG) Director Rafeh Masood purchased 2,775 shares of the stock in a transaction dated Friday, February 27th. The shares were acquired at an average price of $18.00 per share, with a total value of $49,950.00. Following the transaction, the director owned 7,480 shares in the company, valued at $134,640. This trade represents a 58.98% increase in their ownership of the stock. The purchase was disclosed in a filing with the Securities & Exchange Commission, which is available at this hyperlink.

Harley-Davidson Trading Down 1.4%

Shares of NYSE HOG opened at $17.76 on Tuesday. Harley-Davidson, Inc. has a fifty-two week low of $17.11 and a fifty-two week high of $31.25. The firm has a market capitalization of $1.99 billion, a P/E ratio of 6.80 and a beta of 1.42. The company has a debt-to-equity ratio of 0.52, a current ratio of 2.10 and a quick ratio of 1.83. The company’s 50 day simple moving average is $20.28 and its 200 day simple moving average is $24.27.

Harley-Davidson (NYSE:HOG) last released its earnings results on Tuesday, February 10th. The company reported ($2.44) EPS for the quarter, missing analysts’ consensus estimates of ($0.92) by ($1.52). Harley-Davidson had a return on equity of 10.27% and a net margin of 8.03%.The business had revenue of $496.16 million for the quarter, compared to analyst estimates of $482.21 million. During the same period in the prior year, the firm posted ($0.93) EPS. Harley-Davidson’s revenue was down 9.8% on a year-over-year basis. On average, analysts predict that Harley-Davidson, Inc. will post 3.44 EPS for the current year.

Harley-Davidson Increases Dividend

The business also recently announced a quarterly dividend, which will be paid on Tuesday, March 17th. Shareholders of record on Monday, March 2nd will be paid a $0.1875 dividend. The ex-dividend date of this dividend is Monday, March 2nd. This is a positive change from Harley-Davidson’s previous quarterly dividend of $0.18. This represents a $0.75 annualized dividend and a yield of 4.2%. Harley-Davidson’s payout ratio is currently 27.59%.

Wall Street Analysts Forecast Growth

A number of analysts have recently commented on the company. Loop Capital began coverage on Harley-Davidson in a research note on Tuesday, November 25th. They issued a “hold” rating and a $21.00 price target for the company. UBS Group lowered their target price on shares of Harley-Davidson from $28.00 to $27.00 and set a “neutral” rating for the company in a research note on Thursday, November 13th. BMO Capital Markets reiterated an “outperform” rating and issued a $24.00 target price on shares of Harley-Davidson in a report on Wednesday, February 11th. Citigroup decreased their price target on shares of Harley-Davidson from $28.00 to $23.00 and set a “neutral” rating for the company in a report on Wednesday, January 14th. Finally, Robert W. Baird set a $22.00 price objective on shares of Harley-Davidson in a research report on Wednesday, February 11th. One investment analyst has rated the stock with a Strong Buy rating, two have assigned a Buy rating, five have given a Hold rating and two have issued a Sell rating to the company. Based on data from MarketBeat.com, Harley-Davidson currently has a consensus rating of “Hold” and an average price target of $23.50.

Institutional Investors Weigh In On Harley-Davidson

Several institutional investors have recently added to or reduced their stakes in the stock. EverSource Wealth Advisors LLC increased its holdings in Harley-Davidson by 139.0% during the 3rd quarter. EverSource Wealth Advisors LLC now owns 944 shares of the company’s stock worth $26,000 after purchasing an additional 549 shares in the last quarter. Pinnacle Holdings LLC acquired a new position in shares of Harley-Davidson during the fourth quarter worth about $30,000. Fifth Third Bancorp grew its holdings in shares of Harley-Davidson by 48.9% during the fourth quarter. Fifth Third Bancorp now owns 1,764 shares of the company’s stock worth $36,000 after buying an additional 579 shares in the last quarter. Geneos Wealth Management Inc. raised its position in Harley-Davidson by 153.8% in the 1st quarter. Geneos Wealth Management Inc. now owns 2,109 shares of the company’s stock valued at $53,000 after buying an additional 1,278 shares during the last quarter. Finally, Westfuller Advisors LLC bought a new stake in Harley-Davidson in the 3rd quarter valued at approximately $67,000. 85.10% of the stock is owned by institutional investors.

Harley-Davidson Company Profile

Harley-Davidson, Inc is a renowned American motorcycle manufacturer best known for its heavyweight cruiser and touring bikes. Founded in 1903 in Milwaukee, Wisconsin, the company has built a strong reputation for producing distinctive motorcycles characterized by their signature V-twin engines, chrome finishes and robust frames. Harley-Davidson markets its products globally through a network of franchised dealerships and focuses on delivering an immersive brand experience to its customers, emphasizing lifestyle and community alongside its motorcycles.

In addition to its core motorcycle business, Harley-Davidson offers an extensive range of parts, accessories and apparel under its Genuine Motor Parts & Accessories and MotorClothes lines.