Gray Media (NYSE:GTN – Get Free Report) and WhereverTV Broadcasting (OTCMKTS:TVTV – Get Free Report) are both small-cap consumer discretionary companies, but which is the superior business? We will contrast the two companies based on the strength of their valuation, analyst recommendations, earnings, risk, institutional ownership, profitability and dividends.
Analyst Ratings
This is a summary of current ratings and recommmendations for Gray Media and WhereverTV Broadcasting, as reported by MarketBeat.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Gray Media | 1 | 2 | 3 | 0 | 2.33 |
| WhereverTV Broadcasting | 0 | 0 | 0 | 0 | 0.00 |
Gray Media presently has a consensus target price of $8.13, suggesting a potential upside of 87.00%. Given Gray Media’s stronger consensus rating and higher possible upside, equities research analysts clearly believe Gray Media is more favorable than WhereverTV Broadcasting.
Earnings & Valuation
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Gray Media | $3.10 billion | 0.15 | -$85.00 million | ($1.42) | -3.06 |
| WhereverTV Broadcasting | N/A | N/A | -$60,000.00 | N/A | N/A |
WhereverTV Broadcasting has lower revenue, but higher earnings than Gray Media.
Volatility & Risk
Gray Media has a beta of 1.04, meaning that its share price is 4% more volatile than the S&P 500. Comparatively, WhereverTV Broadcasting has a beta of 6.81, meaning that its share price is 581% more volatile than the S&P 500.
Profitability
This table compares Gray Media and WhereverTV Broadcasting’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Gray Media | -3.12% | -3.05% | -0.64% |
| WhereverTV Broadcasting | N/A | N/A | N/A |
Institutional and Insider Ownership
78.6% of Gray Media shares are held by institutional investors. 9.0% of Gray Media shares are held by company insiders. Comparatively, 54.6% of WhereverTV Broadcasting shares are held by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.
Summary
WhereverTV Broadcasting beats Gray Media on 6 of the 11 factors compared between the two stocks.
About Gray Media
Gray Television, Inc., a television broadcasting company, owns and/or operates television stations and digital assets in the United States. It also broadcasts secondary digital channels affiliated to ABC, CBS, NBC, and FOX, as well as various other networks and program services, including CW Plus Network, MY Network, the MeTV Network, Circle, Telemundo, THE365, and Outlaw; and local news/weather channels in various markets. It owns and operates television stations and digital assets that serve television markets in the United States. The company was formerly known as Gray Communications Systems, Inc. and changed its name to Gray Television, Inc. in August 2002. Gray Television, Inc. was founded in 1891 and is headquartered in Atlanta, Georgia.
About WhereverTV Broadcasting
WhereverTV Broadcasting Corporation provides subscription television service worldwide. Its platform enables subscribers to access licensed and free-to-air channels across multiple devices via its patented interactive program guide technology. The company's platform manages broadcast rights across geographies and provides individual customer viewing experiences based on customer locations (geo-targeting) and content-rights management (subscriptions). Its in-language subscription offerings include Spanish, Arabic, and Greek; and genre specific subscriptions include various content, such as news, faith, dramas, sports, movies, reality, kid's, and others. WhereverTV Broadcasting Corporation was incorporated in 2006 and is based in Fort Myers, Florida.
Receive News & Ratings for Gray Media Daily - Enter your email address below to receive a concise daily summary of the latest news and analysts' ratings for Gray Media and related companies with MarketBeat.com's FREE daily email newsletter.
