Zacks Investment Research upgraded shares of Fluent (NASDAQ:FLNT) from a hold rating to a buy rating in a research report released on Wednesday, Zacks.com reports. The brokerage currently has $6.25 price objective on the stock.

According to Zacks, “Fluent Inc. provides data-driven performance marketing services. The company is the trusted acquisition partner for both established and growing brands. It creates marketing programs which deliver better digital advertising experiences for consumers and measurable results for advertisers. Fluent Inc., formerly known as COGINT INC, is headquartered in New York City. “

Other analysts have also recently issued research reports about the company. ValuEngine cut Zuora from a buy rating to a hold rating in a report on Saturday, June 1st. Barrington Research raised their price target on Lions Gate Entertainment to $18.00 and gave the company an outperform rating in a report on Wednesday, May 29th. Finally, Roth Capital raised their price target on NV5 Global from $90.00 to $96.00 and gave the company a buy rating in a report on Thursday, May 9th. Four analysts have rated the stock with a buy rating, Fluent presently has an average rating of Buy and a consensus price target of $7.92.

FLNT traded down $0.07 during trading on Wednesday, reaching $5.58. 218,400 shares of the company were exchanged, compared to its average volume of 441,588. The company has a 50-day simple moving average of $5.22. Fluent has a 12-month low of $1.95 and a 12-month high of $7.47. The stock has a market cap of $435.92 million, a P/E ratio of 55.80, a price-to-earnings-growth ratio of 0.73 and a beta of 0.97. The company has a debt-to-equity ratio of 0.29, a quick ratio of 2.29 and a current ratio of 2.29.

Fluent (NASDAQ:FLNT) last released its quarterly earnings results on Wednesday, May 8th. The company reported $0.01 earnings per share for the quarter, missing the consensus estimate of $0.02 by ($0.01). Fluent had a net margin of 3.76% and a return on equity of 5.55%. The business had revenue of $66.56 million during the quarter, compared to analysts’ expectations of $65.61 million. Equities analysts predict that Fluent will post 0.19 earnings per share for the current year.

Large investors have recently added to or reduced their stakes in the business. Squarepoint Ops LLC purchased a new stake in shares of Fluent in the 4th quarter valued at about $37,000. Two Sigma Investments LP bought a new position in shares of Fluent during the 4th quarter valued at about $48,000. Gotham Asset Management LLC bought a new position in shares of Fluent during the 4th quarter valued at about $64,000. Stone Ridge Asset Management LLC bought a new position in shares of Fluent during the 4th quarter valued at about $71,000. Finally, Acadian Asset Management LLC bought a new position in shares of Fluent during the 4th quarter valued at about $82,000. 27.29% of the stock is currently owned by hedge funds and other institutional investors.

About Fluent

Fluent, Inc provides data-driven digital marketing services primarily in the United States. The company also offers customer acquisition services by operating digital marketing campaigns, through which the company connects its advertiser clients with consumers. It delivers data and performance-based marketing executions to approximately 500 consumer brands, direct marketers, and agencies across a range of industries, including financial services, retail and consumer, media and entertainment, staffing and recruitment, and marketing services.

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