Fitbit Inc (NYSE:FIT) EVP Andy Missan sold 10,000 shares of the stock in a transaction that occurred on Thursday, August 16th. The shares were sold at an average price of $5.43, for a total transaction of $54,300.00. Following the completion of the sale, the executive vice president now owns 154,381 shares in the company, valued at $838,288.83. The sale was disclosed in a document filed with the SEC, which is available through the SEC website.

Andy Missan also recently made the following trade(s):

  • On Wednesday, August 1st, Andy Missan sold 5,000 shares of Fitbit stock. The stock was sold at an average price of $5.86, for a total transaction of $29,300.00.
  • On Monday, July 2nd, Andy Missan sold 5,000 shares of Fitbit stock. The stock was sold at an average price of $6.48, for a total transaction of $32,400.00.
  • On Friday, June 1st, Andy Missan sold 5,000 shares of Fitbit stock. The stock was sold at an average price of $5.50, for a total transaction of $27,500.00.

NYSE FIT opened at $6.01 on Tuesday. Fitbit Inc has a 12-month low of $4.51 and a 12-month high of $7.79.

Fitbit (NYSE:FIT) last released its earnings results on Wednesday, August 1st. The scientific and technical instruments company reported ($0.22) earnings per share for the quarter, beating the consensus estimate of ($0.24) by $0.02. Fitbit had a negative net margin of 23.70% and a negative return on equity of 25.74%. The business had revenue of $299.34 million during the quarter, compared to analysts’ expectations of $285.40 million. During the same period last year, the business earned ($0.08) earnings per share. The firm’s revenue was down 15.3% on a year-over-year basis. equities research analysts forecast that Fitbit Inc will post -0.7 EPS for the current year.

Several large investors have recently added to or reduced their stakes in FIT. Alps Advisors Inc. bought a new position in Fitbit during the first quarter worth $121,000. Point72 Hong Kong Ltd bought a new position in Fitbit during the second quarter worth $127,000. Crescent Grove Advisors LLC bought a new position in Fitbit during the first quarter worth $128,000. Xact Kapitalforvaltning AB boosted its position in Fitbit by 69.7% during the first quarter. Xact Kapitalforvaltning AB now owns 25,078 shares of the scientific and technical instruments company’s stock worth $128,000 after purchasing an additional 10,300 shares during the period. Finally, CIBC World Markets Inc. bought a new position in Fitbit during the first quarter worth $171,000. 64.90% of the stock is owned by institutional investors and hedge funds.

Several analysts have commented on FIT shares. Roth Capital set a $8.00 target price on shares of Fitbit and gave the stock a “buy” rating in a report on Tuesday, May 1st. Wedbush raised their target price on shares of Fitbit from $6.00 to $7.00 and gave the stock a “hold” rating in a report on Thursday, August 2nd. ValuEngine downgraded shares of Fitbit from a “buy” rating to a “hold” rating in a report on Tuesday, May 8th. Zacks Investment Research downgraded shares of Fitbit from a “hold” rating to a “sell” rating in a report on Monday, August 6th. Finally, Morgan Stanley set a $4.00 target price on shares of Fitbit and gave the stock a “sell” rating in a report on Thursday, June 7th. Five equities research analysts have rated the stock with a sell rating, nine have given a hold rating and five have issued a buy rating to the company’s stock. The company currently has a consensus rating of “Hold” and an average price target of $6.12.

About Fitbit

Fitbit, Inc, a technology company, provides health solutions in the United States and internationally. The company offers a line of devices, including Fitbit Surge, Fitbit Blaze, Fitbit Charge 2, Alta HR, Alta, Fitbit Flex 2, Fitbit One, and Fitbit Zip activity trackers; Fitbit Ionic smartwatches; Fitbit Aria 2 Wi-Fi smart scales; and a range of accessories, such as bands and frames for its devices, as well as Fitbit Flyer, a wireless headphone designed for fitness.

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