First Trust Advisors LP lessened its position in shares of HubSpot, Inc. (NYSE:HUBS – Free Report) by 2.2% during the 1st quarter, HoldingsChannel reports. The fund owned 316,015 shares of the software maker’s stock after selling 7,168 shares during the quarter. First Trust Advisors LP’s holdings in HubSpot were worth $77,139,000 at the end of the most recent quarter.
A number of other institutional investors and hedge funds also recently modified their holdings of HUBS. Price T Rowe Associates Inc. MD grew its holdings in shares of HubSpot by 36.5% during the fourth quarter. Price T Rowe Associates Inc. MD now owns 4,581,922 shares of the software maker’s stock worth $1,838,727,000 after buying an additional 1,224,424 shares in the last quarter. Pictet Asset Management Holding SA increased its stake in shares of HubSpot by 13.1% during the first quarter. Pictet Asset Management Holding SA now owns 2,188,191 shares of the software maker’s stock worth $533,993,000 after purchasing an additional 252,604 shares during the period. State Street Corp increased its stake in shares of HubSpot by 3.7% during the fourth quarter. State Street Corp now owns 1,191,843 shares of the software maker’s stock worth $478,287,000 after purchasing an additional 42,948 shares during the period. AQR Capital Management LLC boosted its stake in HubSpot by 117.6% in the 4th quarter. AQR Capital Management LLC now owns 1,188,981 shares of the software maker’s stock valued at $477,138,000 after purchasing an additional 642,545 shares during the period. Finally, Geode Capital Management LLC increased its position in HubSpot by 1.5% during the fourth quarter. Geode Capital Management LLC now owns 971,712 shares of the software maker’s stock worth $388,917,000 after acquiring an additional 14,159 shares during the period. 90.39% of the stock is owned by institutional investors.
Analyst Upgrades and Downgrades
A number of equities analysts have commented on the company. Piper Sandler lowered their price objective on HubSpot from $260.00 to $250.00 and set an “overweight” rating on the stock in a research note on Friday, May 8th. Zacks Research raised HubSpot from a “hold” rating to a “strong-buy” rating in a report on Monday, July 13th. Morgan Stanley reduced their price objective on HubSpot from $405.00 to $350.00 and set an “overweight” rating on the stock in a research note on Friday, May 8th. Cantor Fitzgerald lowered HubSpot from an “overweight” rating to a “neutral” rating and reduced their price objective for the stock from $325.00 to $200.00 in a research report on Friday, May 8th. Finally, JPMorgan Chase & Co. cut their target price on shares of HubSpot from $530.00 to $425.00 and set an “overweight” rating on the stock in a research report on Friday, May 8th. One investment analyst has rated the stock with a Strong Buy rating, twenty-two have assigned a Buy rating, five have assigned a Hold rating and two have assigned a Sell rating to the stock. Based on data from MarketBeat.com, the company has a consensus rating of “Moderate Buy” and an average price target of $307.86.
HubSpot News Roundup
Here are the key news stories impacting HubSpot this week:
- Positive Sentiment: HubSpot debuted Agent Hub, a new offering designed to unify AI agents, reinforcing its push into AI-powered workflow tools and giving investors a fresh growth narrative. HubSpot Debuts Agent Hub to Unify AI Agents
- Positive Sentiment: Several research notes highlighted HubSpot as a beneficiary of expanding AI adoption and strong demand for AI-infused software, which can support sentiment around the stock. 4 Software Stocks Poised to Benefit From Expanding AI Adoption
- Positive Sentiment: Citigroup lowered its price target to $217 from $230, but kept a Buy rating, implying roughly 5.7% upside from the current share price and signaling continued analyst confidence. Benzinga report on Citi target cut
- Neutral Sentiment: HubSpot reversed a customer data policy after privacy backlash, which may reduce reputational risk, but also underscores sensitivity around data practices. HubSpot Reverses Customer Data Policy After Backlash Over Privacy Concerns
- Neutral Sentiment: Management and product updates continue to emphasize AI and revenue workflow improvements, helping reinforce the long-term growth story, though these updates are not a near-term catalyst by themselves. HubSpot June 2026 updates
- Negative Sentiment: HubSpot director Brian Halligan sold 8,500 shares for about $1.9 million, which can weigh on sentiment even if the sale may be routine. HubSpot Director Brian Halligan Sells 8,500 Shares
- Negative Sentiment: Some commentary says HUBS still looks overvalued despite its AI agent launch, and Wells Fargo reportedly cut the stock to Hold, reflecting valuation caution that could cap gains. HubSpot Stock Still Looks Overvalued As AI Agent Tools Launch HubSpot Cut to Hold at Wells Fargo
Insider Activity
In related news, CEO Yamini Rangan acquired 2,750 shares of the company’s stock in a transaction that occurred on Tuesday, May 12th. The shares were acquired at an average price of $189.84 per share, with a total value of $522,060.00. Following the acquisition, the chief executive officer owned 102,982 shares of the company’s stock, valued at approximately $19,550,102.88. This trade represents a 2.74% increase in their position. The transaction was disclosed in a document filed with the SEC, which is available through the SEC website. Also, CTO Dharmesh Shah purchased 10,000 shares of the company’s stock in a transaction dated Tuesday, May 12th. The shares were acquired at an average price of $181.37 per share, with a total value of $1,813,700.00. Following the transaction, the chief technology officer owned 1,295,400 shares in the company, valued at approximately $234,946,698. The trade was a 0.78% increase in their position. The disclosure for this purchase is available in the SEC filing. Over the last ninety days, insiders purchased 14,063 shares of company stock worth $2,585,781 and sold 17,915 shares worth $3,654,114. 3.70% of the stock is currently owned by insiders.
HubSpot Price Performance
Shares of NYSE HUBS opened at $205.38 on Friday. The stock has a market capitalization of $10.52 billion, a P/E ratio of 107.53, a P/E/G ratio of 2.07 and a beta of 1.22. The company has a 50-day moving average price of $200.86 and a 200-day moving average price of $238.49. HubSpot, Inc. has a 1 year low of $169.63 and a 1 year high of $568.16.
HubSpot (NYSE:HUBS – Get Free Report) last posted its quarterly earnings data on Thursday, May 7th. The software maker reported $2.72 EPS for the quarter, beating the consensus estimate of $2.47 by $0.25. The firm had revenue of $881.00 million during the quarter, compared to analyst estimates of $863.32 million. HubSpot had a net margin of 3.04% and a return on equity of 5.66%. The company’s revenue for the quarter was up 23.4% on a year-over-year basis. During the same quarter last year, the business posted $1.84 EPS. HubSpot has set its Q2 2026 guidance at 3.000-3.020 EPS and its FY 2026 guidance at 13.040-13.120 EPS. As a group, equities research analysts anticipate that HubSpot, Inc. will post 4.39 earnings per share for the current fiscal year.
About HubSpot
HubSpot, Inc is a software company that develops a cloud-based customer relationship management (CRM) platform designed to help organizations attract, engage and delight customers. Its primary business activities center on providing integrated marketing, sales and customer service tools that support inbound marketing strategies, content management, lead nurturing, sales automation and customer support workflows.
The company’s product suite is organized around modular “hubs” built on a central CRM: Marketing Hub, Sales Hub, Service Hub, CMS Hub and Operations Hub.
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