F m Investments LLC Acquires 3,871 Shares of Salesforce Inc. $CRM

F m Investments LLC grew its holdings in shares of Salesforce Inc. (NYSE:CRM) by 22.1% in the 4th quarter, according to its most recent disclosure with the SEC. The fund owned 21,367 shares of the CRM provider’s stock after acquiring an additional 3,871 shares during the period. F m Investments LLC’s holdings in Salesforce were worth $5,660,000 as of its most recent SEC filing.

Several other large investors have also recently modified their holdings of the business. Crossmark Global Holdings Inc. raised its stake in shares of Salesforce by 7.2% during the fourth quarter. Crossmark Global Holdings Inc. now owns 98,707 shares of the CRM provider’s stock valued at $26,149,000 after acquiring an additional 6,590 shares during the last quarter. Ethic Inc. raised its stake in Salesforce by 4.2% during the fourth quarter. Ethic Inc. now owns 106,675 shares of the CRM provider’s stock worth $28,259,000 after buying an additional 4,296 shares during the last quarter. Ballast Inc. raised its stake in Salesforce by 8.3% during the fourth quarter. Ballast Inc. now owns 6,227 shares of the CRM provider’s stock worth $1,650,000 after buying an additional 476 shares during the last quarter. Connable Office Inc. raised its stake in Salesforce by 88.0% during the fourth quarter. Connable Office Inc. now owns 17,612 shares of the CRM provider’s stock worth $4,666,000 after buying an additional 8,243 shares during the last quarter. Finally, Lighthouse Financial Services Inc. ADV bought a new position in Salesforce during the fourth quarter worth $1,769,000. Institutional investors own 80.43% of the company’s stock.

Insider Activity

In other news, Director Laura Alber purchased 2,571 shares of the business’s stock in a transaction that occurred on Thursday, March 19th. The shares were acquired at an average cost of $194.58 per share, for a total transaction of $500,265.18. Following the completion of the acquisition, the director owned 9,530 shares in the company, valued at $1,854,347.40. This trade represents a 36.94% increase in their ownership of the stock. The acquisition was disclosed in a legal filing with the Securities & Exchange Commission, which can be accessed through this link. Also, Director David Blair Kirk purchased 2,570 shares of the business’s stock in a transaction that occurred on Wednesday, March 18th. The shares were purchased at an average price of $194.62 per share, for a total transaction of $500,173.40. Following the completion of the acquisition, the director owned 13,689 shares of the company’s stock, valued at $2,664,153.18. The trade was a 23.11% increase in their position. Additional details regarding this purchase are available in the official SEC disclosure. 3.00% of the stock is currently owned by insiders.

Analyst Upgrades and Downgrades

A number of equities analysts recently weighed in on CRM shares. Barclays lowered their target price on shares of Salesforce from $265.00 to $252.00 and set an “overweight” rating for the company in a research note on Thursday, February 26th. Truist Financial set a $280.00 target price on shares of Salesforce in a research note on Thursday, February 26th. KeyCorp lowered their target price on shares of Salesforce from $400.00 to $300.00 and set an “overweight” rating for the company in a research note on Tuesday, February 24th. DA Davidson lowered their target price on shares of Salesforce from $235.00 to $200.00 and set a “neutral” rating for the company in a research note on Friday, February 27th. Finally, Oppenheimer lowered their target price on shares of Salesforce from $275.00 to $250.00 and set an “outperform” rating for the company in a research note on Thursday, February 26th. One analyst has rated the stock with a Strong Buy rating, twenty-six have given a Buy rating, eleven have given a Hold rating and one has assigned a Sell rating to the stock. According to MarketBeat.com, the stock presently has an average rating of “Moderate Buy” and a consensus target price of $279.18.

Salesforce News Roundup

Here are the key news stories impacting Salesforce this week:

• Positive Sentiment: Salesforce launched Agentforce Operations, a new tool designed to automate complex enterprise workflows, and rising adoption of its Agentforce AI platform is helping reinforce the company’s AI growth story. Salesforce AI Shift Agentforce Operations Links Product Adoption To Valuation
• Positive Sentiment: Salesforce is also bringing Agentforce Sales to ChatGPT, which could expand the reach of its AI-driven CRM tools and support adoption with enterprise customers.
• Positive Sentiment: A new revenue reporting structure beginning in FY27 is intended to align disclosures more closely with Salesforce’s AI-led strategy, potentially making it easier for investors to track how AI products are contributing to growth. Salesforce Inc’s (CRM) New Reporting Structure To Give Better Insights Into AI Driven Growth
• Positive Sentiment: Third-party coverage continues to frame CRM as an AI and big-data beneficiary, with analysts highlighting Salesforce as a play on surging analytics demand and enterprise AI adoption. Top Big Data Stocks Powering the AI Boom as Analytics Demand Surges
• Neutral Sentiment: Several articles compare Salesforce with HubSpot and discuss its competitive position in CRM, but these pieces are more strategic than immediately market-moving.
• Negative Sentiment: Recent coverage also raises a leadership succession question around Marc Benioff, which could create some overhang if investors become more focused on long-term governance and continuity risk. Beyond Benioff: Is Salesforce Ready for Life Without Its Founder?
• Negative Sentiment: Salesforce has also been reported as falling in recent trading, suggesting investors may still be cautious despite the company’s AI initiatives.

Salesforce Stock Down 2.5%

Shares of NYSE CRM opened at $181.67 on Friday. The stock has a market capitalization of $148.65 billion, a P/E ratio of 23.26, a P/E/G ratio of 1.29 and a beta of 1.14. The company has a 50-day moving average price of $186.78 and a 200-day moving average price of $218.91. Salesforce Inc. has a 1 year low of $163.52 and a 1 year high of $296.05. The company has a debt-to-equity ratio of 0.18, a current ratio of 0.76 and a quick ratio of 0.76.

Salesforce (NYSE:CRM) last issued its quarterly earnings data on Wednesday, February 25th. The CRM provider reported $3.81 earnings per share (EPS) for the quarter, beating analysts’ consensus estimates of $3.05 by $0.76. The firm had revenue of $11.20 billion during the quarter, compared to analysts’ expectations of $11.18 billion. Salesforce had a net margin of 17.96% and a return on equity of 15.38%. The business’s revenue was up 12.1% on a year-over-year basis. During the same period last year, the company earned $2.78 earnings per share. Salesforce has set its FY 2027 guidance at 13.110-13.190 EPS and its Q1 2027 guidance at 3.110-3.130 EPS. On average, equities research analysts forecast that Salesforce Inc. will post 9.71 EPS for the current fiscal year.

Salesforce declared that its board has authorized a stock repurchase program on Monday, March 16th that permits the company to buyback $25.00 billion in outstanding shares. This buyback authorization permits the CRM provider to purchase up to 14.1% of its stock through open market purchases. Stock buyback programs are usually an indication that the company’s board believes its shares are undervalued.

Salesforce Increases Dividend

The company also recently declared a quarterly dividend, which was paid on Thursday, April 23rd. Investors of record on Thursday, April 9th were issued a dividend of $0.44 per share. This represents a $1.76 annualized dividend and a yield of 1.0%. This is a boost from Salesforce’s previous quarterly dividend of $0.42. The ex-dividend date was Thursday, April 9th. Salesforce’s dividend payout ratio is presently 22.54%.

Salesforce Company Profile

Salesforce, founded in 1999 and headquartered in San Francisco, is a global provider of cloud-based software focused on customer relationship management (CRM) and enterprise applications. The company popularized the software-as-a-service (SaaS) model for CRM and has built a broad portfolio of products designed to help organizations manage sales, service, marketing, commerce and analytics through a unified, cloud-first platform.

Core offerings include Sales Cloud for sales automation, Service Cloud for customer support, Marketing Cloud for digital marketing and engagement, and Commerce Cloud for e-commerce.