Winnebago Industries (NYSE: WGO) and MarineMax (NYSE:HZO) are both small-cap construction companies, but which is the better stock? We will compare the two companies based on the strength of their dividends, institutional ownership, earnings, profitability, analyst recommendations, risk and valuation.

Earnings and Valuation

This table compares Winnebago Industries and MarineMax’s revenue, earnings per share and valuation.

Gross Revenue Price/Sales Ratio EBITDA Earnings Per Share Price/Earnings Ratio
Winnebago Industries $1.36 billion 0.86 $115.70 million $2.00 18.50
MarineMax $1.03 billion 0.35 $53.94 million $1.01 15.20

Winnebago Industries has higher revenue and earnings than MarineMax. MarineMax is trading at a lower price-to-earnings ratio than Winnebago Industries, indicating that it is currently the more affordable of the two stocks.


This table compares Winnebago Industries and MarineMax’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Winnebago Industries 4.39% 20.01% 9.71%
MarineMax 2.45% 7.53% 3.92%


Winnebago Industries pays an annual dividend of $0.40 per share and has a dividend yield of 1.1%. MarineMax does not pay a dividend. Winnebago Industries pays out 20.0% of its earnings in the form of a dividend. Winnebago Industries has raised its dividend for 2 consecutive years.

Analyst Ratings

This is a breakdown of current ratings and recommmendations for Winnebago Industries and MarineMax, as reported by

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Winnebago Industries 0 1 6 0 2.86
MarineMax 0 1 4 1 3.00

Winnebago Industries presently has a consensus price target of $35.20, suggesting a potential downside of 4.86%. MarineMax has a consensus price target of $22.67, suggesting a potential upside of 47.67%. Given MarineMax’s stronger consensus rating and higher possible upside, analysts clearly believe MarineMax is more favorable than Winnebago Industries.

Insider & Institutional Ownership

85.3% of Winnebago Industries shares are held by institutional investors. Comparatively, 90.6% of MarineMax shares are held by institutional investors. 1.5% of Winnebago Industries shares are held by company insiders. Comparatively, 5.0% of MarineMax shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.

Volatility and Risk

Winnebago Industries has a beta of 1.97, suggesting that its share price is 97% more volatile than the S&P 500. Comparatively, MarineMax has a beta of 1, suggesting that its share price has a similar volatility profile to the S&P 500.


Winnebago Industries beats MarineMax on 12 of the 18 factors compared between the two stocks.

About Winnebago Industries

Winnebago Industries, Inc. is a manufacturer of recreation vehicles (RVs) used primarily in leisure travel and outdoor recreation activities. The Company designs, develops, manufactures and markets motorized and towable recreation products along with supporting products and services. Its other products manufactured by the Company consist of original equipment manufacturer (OEM) parts, including extruded aluminum and other component products for other manufacturers and commercial vehicles. The Company offers products under categories, which include motorhomes, towables and other manufactured products. The Company produces all of its motorhomes in vertically integrated manufacturing facilities in Iowa and it produces all travel trailer and fifth wheel trailers in Indiana. The Company operates under the brand, Winnebago. The Company distributes its products primarily through independent dealers throughout the United States and Canada, who then retail the products to the end consumer.

About MarineMax

MarineMax, Inc. is a recreational boat and yacht dealer in the United States. Through 56 retail locations in Alabama, California, Connecticut, Florida, Georgia, Maryland, Massachusetts, Minnesota, Missouri, New Jersey, New York, North Carolina, Ohio, Oklahoma, Rhode Island, and Texas, the Company sold new and used recreational boats, including pleasure and fishing boats, as of September 30, 2016. The Company also sells related marine products, including engines, trailers, parts and accessories. In addition, it provides repair, maintenance, and slip and storage services; arranges related boat financing, insurance, and extended service contracts; offers boat and yacht brokerage sales, and operates a yacht charter business. The Company primarily sells recreational boats, including pleasure boats and fishing boats. The Company offers marine engines and equipment and sells marine engines and propellers primarily to retail customers as replacements for their existing engines or propellers.

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